background preloader

The Startup Toolkit - for founders in search of a business model

The Startup Toolkit - for founders in search of a business model
Related:  Startup

8 Startup Lessons You Could Learn from Gotham Gal It’s easy to think that the wife of a well-known & successful VC (Fred Wilson) would have had an easy and storied life of wealth and privilege. I had previously had the opportunity to spend time with Joanne Wilson, Fred’s wife, and knew otherwise. That’s why I was so interested in having “The Gotham Gal” come on This Week in VC (video link on YouTube, download iTunes, episode 15)) and dispel those myths. In fact, as she tells it, in their early career when Fred was young in VC, Joanne was earning 3x more money. After college Joanne worked for 4 years in retail apparel at Macy’s where she initially managed sales reps on the floor and then worked as a buyer of clothing. She doubled her salary by going into sales. Below is a nice summary of our interview with some great quotes from Joanne. But for everybody else, where are 6 things you could learn from Joanne Wilson: Sales: until about minute 20 1. 2. 3. 4. On being a woman, becoming a mom & forming a sense of identity [20-45 ] 5. 6. 7. 8.

Small Business News: Crowd-Funding Sites Prepare for a Boom HOW TO: Attract Early Adopters to Your Social Startup Shane Snow is a technology journalist in New York City. Follow him on Twitter at @shanesnow. One of the main challenges for social networks stems from a question ancient philosophers have debated for centuries: Which came first, the chicken or the egg? In social media, the dilemma often takes the form of, "We need users for our network to be useful, but users won’t join the network unless it’s useful." A social network’s utility is derived from the people belonging to it. The second great challenge in social networking is spreading to new users at a fast and sustainable pace, i.e. viral growth. This month, a social startup called Hashable (no relation!) How does a new site like Hashable get past the chicken dilemma, when others can’t? How Facebook Did It: Start Small and Exclusive When Mark Zuckerberg started Facebook in 2004, he positioned his social network as private and exclusive. How Tumblr Did It: Make It Useful Even If You’re Alone How Foursquare Did It: Use Game Psychology

Why Mindshare Matters More Than Time Share Every year, several million startups are launched. There will be well over 12,000 posts published on TechCrunch alone this year. In the U.S., approximately 1,500 startups get funded by venture capitalists every single year. Another 50,000 get angel funding. But there’s only so many hours in the day and only so many coffees you can buy for potential investors, potential customers, and potential employees. He Who Has the Best Story, Wins Mindshare has everything to do with how you make someone feel. “People don’t remember what you said, they remember how you made them feel” – Maya Angelou You don’t need to have an over the top or crazy story. Here are the four steps that will help you and your startup get more mindshare: 1. Lead by asking what the person you’re talking to does. “The currency of real networking is not greed, but generosity.” 2. Many entrepreneurs mistake being noticed for being remarkable. Here’s the secret to having a remarkable “why”: show how you’re the first to do it.

Designs, secrets, and kiteboarding: Canva's AU$3m seed fund tale Startup founders have repeatedly been told not to hide their ideas away, or they'll risk not giving venture capitalists (VCs) enough information to make an investment. But fledgling startup Canva seems to be doing something right, even if it is taking the stealth-mode approach. Canva's Sydney-based CEO Melanie Perkins (who up until the past year ran her ideas from Perth) was reluctant to share the specifics about what her second startup will involve, but said that the core concept, an online design platform, would appeal to designers and non-designers. A high-level video published by the startup appears to indicate that it will help anyone who wants to create professional designs — a flyer for a party, for example — without necessarily requiring tools like Adobe's Creative Suite or the skills to use them. Other investors include Matrix Partners, InterWest Partners, and 500 Startups, and it has received support from Commercialisation Australia's Early Stage Commercialisation program.

2013 Women of Power Virtual Summit Invalid quantity. Please enter a quantity of 1 or more. The quantity you chose exceeds the quantity available. Please enter your name. Please enter an email address. Please enter a valid email address. Please enter your message or comments. Please enter the code as shown on the image. Please select the date you would like to attend. Please enter a valid email address in the To: field. Please enter a subject for your message. Please enter a message. You can only send this invitations to 10 email addresses at a time. $$$$ is not a properly formatted color. Please limit your message to $$$$ characters. $$$$ is not a valid email address. Please enter a promotional code. Sold Out Pending You have exceeded the time limit and your reservation has been released. The purpose of this time limit is to ensure that registration is available to as many people as possible. This option is not available anymore. Please read and accept the waiver. All fields marked with * are required. US Zipcodes need to be 5 digits.

Hypoxic founder shares secrets to Kickstarter success Let’s start a Kickstarter campaign! Maybe people will give us money to build the company! While many founders have tried and failed this route, there are a few that brought in the cash to take their company to the next level. AZTB talked with local startups that have had success with crowdfunding campaigns and shared some tips and tricks. The “Turned On” campaign ended on June 5 with 269 backers, surpassing its goal of $30,000, by hitting $43,049, or 143 percent of its target. Kirschenbaum offers these words of wisdom for your next campaign. Connect with your audience. Have a viable, complete prototype. Keep up with social media and promotion. Since Hypoxic’s campaign ended, Kickstarter implemented more simplified rules to their campaigns –a move that Kirschenbaum believes will greatly diminish the credibility of the site. He’s referring to the following modified rules, which the fundraising website narrowed down to the following: What are your tips and tricks for crowdfunding?

5 Ways to Protect Your Business When a Client Does Not Pay | Business Women Experts Business is based on relationships. Framing each of your business transactions with an eye toward the relationship you have with the other party – client, vendor, employee – is important to the health of your business. But what do you do when a business relationship goes sour? In over 20 years of business, I had never experienced a client who did not pay me for my work. When another month passed without a payment, I spoke with the client to make sure they knew they had an outstanding balance. I should have seen the warning signs sooner that this client might not honor our contract. Wanting to be agreeable, I took on each new project with gusto, and delivered the work as requested. Even after I began work on the contract deliverables, the client once again pulled me away to help with something else. Finally, I made a very difficult decision. They seemed relieved that I didn’t protest. Months later, there was still an outstanding bill of thousands of dollars. 1. 2. 3. 4. 5.

7 Ways to Get More Meaning Out of Your Social Media We’re living in a social media laden world. Our days are filled with never-ending waves of content – text messages, news feeds, app notifications, Twitter streams, Instagram uploads, videos in our email. How do you get past the information overload – both consuming it and creating it – and return to making real connections for your business? Here are 7 ideas for recalibrating what you’re doing in social networks and how you’re using social media tools. 1. What are you trying to accomplish through social media? 2. Are you guilty of putting out a lot of content without any real context or value? 3. You can set up Google Alerts for days to see when people are talking about you or your company online. 4. People want to be heard. 5. Take notice of what others are posting and share the best of what you’ve read or watched. 6. Social media creates a sense of urgency and seems to demand that everything happens right now. 7.

7 Things Successful Women Never Do Often I was the only female FBI agent on my squad. I learned how to be successful amidst a variety of situations and circumstances. Most importantly, I learned what not to do if I wanted to compete in a male dominated environment: Here are 7 things successful women never do: Successful women know they need to confront their fears head-on. Suppressing a negative feeling only gives it more power, fueling our fears and slowing us down. Successful women have gotten burned by conflict, criticism, and unfairness—just like everyone else. People who shy away from conflict assume that conflict always looks aggressive, overbearing, and disrespectful. Successful women eliminate inner voices of doubt and anxiety. Mental toughness is being able to control how your mind thinks, rather than letting your mind control you. If left on its own, our mind always defaults to fear and anxiety because the “fight or flight” response has kept us safe since the caveman days. One of my favorite quotes is from St.

7 Ways to Get More Meaning Out of Your Social Media We’re living in a social media laden world. Our days are filled with never-ending waves of content – text messages, news feeds, app notifications, Twitter streams, Instagram uploads, videos in our email. How do you get past the information overload – both consuming it and creating it – and return to making real connections for your business? Here are 7 ideas for recalibrating what you’re doing in social networks and how you’re using social media tools. 1. What are you trying to accomplish through social media? 2. Are you guilty of putting out a lot of content without any real context or value? 3. You can set up Google Alerts for days to see when people are talking about you or your company online. 4. People want to be heard. 5. Take notice of what others are posting and share the best of what you’ve read or watched. 6. Social media creates a sense of urgency and seems to demand that everything happens right now. 7.

10 Ways to Destroy Fear While You Startup You stand at the edge of the deep-sea of your life, afraid to cast sail. You know you should, but it seems oh so safe in the harbor. But is it truly safe? If you listen to the crashing waves, you just might hear the words of Maud Muller echoing in your ears: For of all the sad words of tongue or pen, the saddest are these. So, what is greater? If you are an adventurer or an entrepreneur, you know as part of this grand voyage you must set sail, cast all fears aside and travel into shark infested waters if you wish to arrive at that tropical island where Cuervo Gold Margaritas flow from glass fountains. So the first step in considering your fear is to go through the “Rocking Chair Test.” Know that fear is always going to be a player in your life. First, why do we fear? 1) We won’t be enough; or 2) We won’t be loved. So, just examine your fear. I’ve had a lot of worries in my life, most of which never happened. Part of the sting of fear is your feelings of helplessness. 1) Get moving.

Related: