Social Media Curation Guide The author's posts are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Last year on SEOmoz, I published The Content Curation Guide for SEO, which - even though it is still valid - I thought it needed a fresh addition. Not only does this post update some of the information shared, but it also digs deeper into an aspect of content curation that is actually the most used and, possibly, useful to SEOs and Content Marketers who must deal with more duties than just curation: social media curation. For that reason, I gave a Mozinar last week about this topic where I explained why it is important to include social content curation in your inbound marketing strategy; how to prepare, organize, execute, and analyze your social curation activities; and what tools to use. If you missed the opportunity to attend the live broadcast of the Mozinar, you can watch it here. Joanna Lord does great social content curation on Pinterest! Audience Q&A
about Hey there. My name is Maria Popova and I’m a reader, writer, interestingness hunter-gatherer, and curious mind at large. I’ve previously written for Wired UK, The Atlantic, The New York Times, and Harvard’s Nieman Journalism Lab, among others, and am an MIT Futures of Entertainment Fellow. Maria Popova. Brain Pickings is my one-woman labor of love — a subjective lens on what matters in the world and why. Founded in 2006 as a weekly email that went out to seven friends and eventually brought online, the site was included in the Library of Congress permanent web archive in 2012. Here’s a little bit about my seven most important learnings from the journey so far. I think of it as LEGOs — if the bricks we have are of only one shape, size, and color, we can build things, but there’s a limit to how imaginative and interesting they will be. Please enjoy. For more on the ethos behind this labor of love, here is my On Being conversation with the wonderful and generous Krista Tippett:
How Content Curation Enhances SEO Content is king. This is even more true after Google’s recent Panda and Penguin updates that make relevant and quality content an even more important in search engine optimization (SEO). For organizations constantly vying for the top spot in search results, content marketing is becoming a more crucial part of their marketing strategies – as seen here on our infographic. Not every business, however, has the resources or time to create original content on a regular basis. With an abundance of well-researched articles, videos and images on the Web, it can be a challenge to create original content that stands out from the crowd. So what should brands do? Content curation is about discovering, gathering and distributing relevant and interesting content on a specific topic or subject matter. How does content curation help your SEO? Get linkbacks. Generate social signals. All curated content has a chance to be shared across different platforms and social media networks. Attract traffic.
How to Properly Research Online (and Not Embarrass Yourself with the Results) Warning: if you are going to argue a point about politics, medicine, animal care, or gun control, then you better take the time to make your argument legit. Spending 10 seconds with Google and copy-pasting wikipedia links doesn't cut it. The standard for an intelligent argument is Legitimate research is called RE-search for a reason: patient repetition and careful filtering is what will win the day. There are over 86 billion web pages published, and most of those pages are not worth quoting. If you are a student, or if you are seeking serious medical, professional, or historical information, definitely heed these 8 suggested steps to researching online:
100+ Free Blogger Addons & Widgets Widgets are a handy, easy and simple way to add some flare to your blog. Whether you’d like to display the number of currently online visitors to your site or simply the weather report for Los Angeles, you can do it with widgets. Blogs that are on Blogger, WordPress or TypePad can now add the wonderful outbrain star ratings widget to their blog posts. By adding the outbrain rating widget you will get immediate feedback from your readers, and they will get easy and quick access to your best content. Blog Ratings Widget - 3Bubbles, a chat tool for blogs Adam Kalsey's Button Maker, add a button to your blog Babel Fish, add a translation tool to your blog WikiSeek - search Wikipedia with this simple widget. FeedCount - show off the number of visitors to your blog with this handy little button. Technorati Link Count - display the number of links your website has from one of the biggest blog authorities - Technorati. Gabbly, a chat tool for blogs
Net neutrality and the value of the Internet FCC Chairman Julius Genachowski Verizon filed its second suit against the network neutrality laws submitted last December by the Federal Communications Commission, sparking what is certain to be more debate over who has what rights to regulate the content on the Internet. Meanwhile a policy paper out today suggests the Internet so far delivers between $4,155 and $5,686 in economic value to each consumer: a number that may decline or stagnate if net neutrality disappears. Assigning value to the web A study by the Institute of Policy and Integrity at New York University has crunched some numbers and determined that the combination of network infrastructure and content that comprise the Internet offers significant economic value to consumers. The results suggest that the consumer surplus generated by the Internet is very large. How much is the web worth to you? Of course this number is debatable, as are many number associated with the economics of broadband and the web.
Widget for Blogger < Free Blogger Gadgets < Cincopa Spice up Your Blogger Posts with Cincopa Blogger Widgets Looking for creative ways to make your blog stand out among the numerous blogs out there? Adding rich media widgets, such as slideshows, galleries, video players, podcast, music players etc. will surely make your blog posts shine in the stodgy crowd. What can Cincopa's Blogger Widget do for you? Cincopa application for blogger gadgets and the dedicated servers it uses are in charge of uploading, hosting, resizing, transcoding, tracking, transporting and skinning your media files. Nevertheless, you still get a full control over the content and the appearance of your media. Cincopa Widgets for Blogger Cincopa specializes in rich media, stylized add-ons that are designed to draw attention, create interest and establish a better interaction with visitors. Why Use Cincopa Widget for Blogger? Cincopa has a great reputation for its reliable hosting solutions, content and media management tools, and extensive variety of products and add-ons.
How Social Media Is Having a Positive Impact On Our Culture [OPINION] This post reflects the opinions of the author and not necessarily those of Mashable as a publication. Josh Rose is the EVP, digital creative director of ad agency Deutsch LA, who -- when time permits -- moonlights as a photographer. Follow him at @joshrose. Two events today, although worlds apart, seem inextricably tied together. First, on my way to go sit down and read the newspaper at my coffee shop, I got a message from my 10-year-old son, just saying good morning and letting me know he was going to a birthday party today. The amount of calming satisfaction it gives me to be able to communicate with him through technology is undeniably palpable and human. I guess one man’s TMI is another man’s treasure. Moments later, I sat down and opened the paper. The Paradox of Online Closeness I recently asked the question to my Facebook friends: “Twitter, Facebook, Foursquare … is all this making you feel closer to people or farther away?” It is confusing. Filling in the Space With Connections
Content Curation: The Ultimate Guide 33inShare Content curation is a hot topic of discussion in marketing circles these days. One of the biggest problems businesses face when they try to pursue content marketing is finding the time to actually produce the content. But when you curate content, you don’t really have to produce anything. Sort of… There are a lot of misconceptions about content curation out there. What is Content Curation? Curation is nothing new, really. Radio stations are also curators if you think about it. But never has the ability to curate content (be it visual, audio or text) been so available for the general public. In fact, most people that have any sort of online presence have curated content at one point or another. Content curation is really just the sharing of other people’s information. This is similar to how a museum curator would research different art pieces for an exhibit, sift through them, analyze them, and finally decide what to display. I have to disagree with this view point. Discovery Analysis
How to write letters, 100 diagrams that changed the world, the best music books of 2012, and more Hey <<Name>>! If you missed last week's edition – how to avoid work and do what you love, the best history books of 2012, and more – you can catch up right here. And if you're enjoying this, please consider supporting with a modest donation. 100 Diagrams That Changed the World A visual history of human sensemaking, from cave paintings to the world wide web. But most noteworthy of all is the way in which these diagrams bespeak an essential part of culture – the awareness that everything builds on what came before, that creativity is combinatorial, and that the most radical innovations harness the cross-pollination of disciplines. It appears that no great diagram is solely authored by its creator. The Ptolemaic System (Claudus Ptolemy, c. This 1568 illuminated illustration of the Ptolemaic geocentric system, 'Figura dos Corpos Celestes' (Four Heavenly Bodies), is by the Portuguese cosmographer and cartographer Bartolomeu Velbo. Ptolemy's World Map (Claudius Ptolemy, c.
Stanford study concludes peers not really happier After scrolling through your Facebook news feed, it may seem as if everyone but you is leading a happy, exciting life. Your friends' lives are filled with nonstop weekend barbecues, laughs over happy hour and cute kids who say the darnedest things. Compared with yours, their lives are blissful. Think again. A recent Stanford psychology study concludes that people chronically overestimate how happy their peers are, and this misperception leads to feelings of loneliness. Stanford psychology Professor Benoit Monin explains why he thinks these misconceptions happen, and what we can do to improve our own levels of happiness. Q:Why do people overestimate other's positive emotions and underestimate the negative ones? A: Our research shows that three reasons contribute to this illusion: -- For the same reason, after the fact, people talk about their highs (e.g., fun party last night) more than they talk about their lows (e.g., boring night watching TV). -- Pay more attention to silent majorities.
#ISOJ Keynote: Can Social Media Help Us Create A More Informed Public? Here’s the transcript of a talk I gave at the International Symposium for Online Journalists in Austin, Texas last Friday. We Messed Up Now as many of you know, I’m usually I’m not at a loss for words. But I really struggled to decide what to talk about today, especially in the wake of the attack this week on my hometown of Boston. Some of my fondest memories of the city are of that magical Monday, once a year each April, when everyone would line the streets and cheer on one stranger after another – encouraging them to succeed in accomplishing a little magic of their own. I had originally planned to cover the role of social media in our coverage of Newtown today. So I’d like to discuss something that both Newton and Boston have in common, beyond the obvious horror and needless loss: We messed up. Now, a dynamic similar to the fog of war certainly rears its head during catastrophic breaking news, and mistakes get made. Kicking into High Gear for Breaking News Social Media Not Immune Related