Hello You Creatives A Comprehensive Guide To The Art Of Copywriting for all aspiring copywriters. , this infographic serves as a comprehensive guide to those learning the trade—explaining everything you need to know about copywriting. you with tips, definition of key terms and even a list of the ‘most persuasive words’ to help you improve your copy. the infographic below: [via ABC Copywriting ] The Bazaar is a fast-growing, global marketplace to buy and sell art and creative products. The Design Blog Achieving a Vintage Look Through Color Tones in Photoshop CS by Guest Contributor Anna Gay Photographers are often striving for a “vintage” look in their photos, and even though there are endless ways of achieving a vintage look, there are a couple of characteristics to keep in mind. First of all, the color tones in a vintage photo often lean towards either a blue or a red hue, or a cross-processed look. Vintage photos also have an element of noise or grain that can be achieved through textures, and also a certain amount of vignetting around the edges of the photo. This photo is the result of adjusting the color curves, adding two vignettes, and a color fill, which we will walk through step-by-step. First, open your photo in Photoshop and make sure your foreground color is set to white in your side tool bar. You will see the above dialogue box. As you can see here, there should be three layers – your Background image, then your two gradient layers. Now, let’s adjust the color curves. Use the drop down menu to adjust each color channel.
86-Year-Old Is The Baddest Great-Grandmother On Instagram The term “young at heart” can sometimes be thrown around fairly easily, but there’s probably no one more deserving of this title than baddiewinkle, an 86-year-old great-grandmother who is just as “groovy” and “rad” as any 16-year-old out there today. Almost every day, “baddie” shares images with her followers on Twitter and Instagram. And there are a lot – more than 200,000 on Twitter and more than 30,000 on Instagram. She’s extraordinarily hip as far as great-grandmothers go, because she seems to know what “twerking” is, uses “Gucci” as an adjective and even does a “pop, lock and drop it” dance in a vine video. Her Twitter account links to an Etsy shop that seems to be run by a woman that Baddie identifies as her great-granddaughter in one of her photos. Source: Instagram | Twitter | Etsy (h/t: dailymail) “on my way to steal your man” ACID just drop it “trying to live a little longer” “Having dinner at hooters ! “why twerk when you can hula hoop” “life alert: caught the feels” “selfie”
Sophie Blackall Cuándo un Tagline, Cuándo un Claim Tagline, Claim, Selling Line, Letiv Motiv, Brand Idea, Slogan, Motto, Tacle y Mantra, son algunas de las palabras que muchos todavía utilizan de forma indiscriminada para hacer referencia a algunas expresiones verbales de la propuesta de valor de una Marca. Esto no sólo no ayuda a entendernos entre nosotros, sino que construye mucha confusión en nuestros clientes. No es la primera vez que un cliente pudiera preguntarse por qué la agencia de publicidad le está hablando del Claim de la Marca y la de Branding del Tagline de la Marca, o que quiera utilizar la Idea de Marca como Tagline o Claim. En su dia, y lo podéis encontrar en Branzai, ya explicamos la diferencia entre Idea de Marca (Brand Mantra) y Manifiesto Corporativo. Si bien son conceptos similares, distan mucho de su objetivo y uso, aunque podemos hacerlos convivir, hay que ser conscientes de los diferentes modelos de convivencia. Por lo que es un elemento estrategico a largo plazo de nuestra Marca.
Fri, 07/08/2011 | Co.Design Top 10 Websites for Designers - April 2012 This latest edition of the Top 10 Websites for Designers includes a new creative critique platform, a fun color picker for the real world and more. In November's Top 10 Websites for Designers you'll discover collections of thought-provoking posters, a flawlessly delivered digital story and more. In October's Top 10 Sites for Designers, check out a showcase of people from all backgrounds in design; a color gradient generator; fun agency site & more. In this month's roundup of websites for designers, you'll find font pairing tools, interesting portfolio sites, a product graveyard and more. This month's roundup of websites for designers features a history of cocktail lettering, a funny interactive film and goofy designer excuses. This month’s Top 10 Websites for Designers includes design portfolio inspiration, an interesting color resource and websites that offer unique storytelling experiences.