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The Next Generation Enterprise Social Media Platform

The Next Generation Enterprise Social Media Platform

Home - PlaceIQ The Twitalyzer for Tracking Influence and Measuring Success in T Twitalyzer's Data Use and Privacy Policy Twitalyzer makes use of publicly available data in all cases, regardless of source. We rely on public Twitter streams, publicly available data from Klout, PeerIndex, and Rapleaf, and reserve the right to add other data from the public domain from time to time. We do not use direct messages or any other type of private information in any of our processing or reporting.

Rapleaf | Real-Time Data on 80% of U.S. Emails The Difference Between Value and ROI « MetricsMan Social media and public relations programs create value and in some cases generate demonstrable ROI. The two concepts are different in important ways. They are related like the rectangle and the square. Remember that silly distinction you learned in elementary school? ROI is a financial metric – percentage of dollars returned for a given investment/cost. Value is created when people become aware of us, engage with our content or brand ambassadors, are influenced by this engagement, and take some action like recommending to a friend or buying our product. From a sales process perspective, the ultimate value of a social media program may be in increasing the number of people who are likely to buy our products and services. Many of the well-intentioned but misguided attempts to rename or reinvent what ROI means in social media – return on influence and return on engagement probably getting the most play – seem to be the result of an inability to distinguish value creation from ROI.

Quick Sprout — I'm Kind of a Big Deal Social Media Marketing Metrics: The Official IAB Definitions and Social media has changed the paradigm of how people consume online media. But how do you measure social media effectiveness, when social media becomes an instrument for marketing, PR and promotion? Are there advertising metrics for social media marketing and promotion? Photo credit: Jozsef Szasz-Fabian edited by Daniele Bazzano Before the raise of social media, advertisers had the idea that they could only communicate to their potential customers in a broadcast-style approach: top-down, one-way, and using top traditional mass media channels. Today, with the rapid growth seen in the social media space in recent years, many publishers and vendors are offering supplemental performance metrics to their clients as additional ways of gauging ad effectiveness. Social media speak to a new way of understanding how individual users are interacting with branded content via online publishers, social networks, blogs, and applications. Social Media Ad Metrics Definitions Category Overview Reporting Metrics

Analyze your Facebook page - LikeAlyzer 2 easy ways to track social networks in Google Analytics | Blog With so many resources spent on social media marketing these days, the job of analyzing its effectiveness in the overall marketing mix is becoming more important. If you're using Google Analytics to track your site's visitors and revenue, you'll notice that by default you can analyze traffic mediums such as direct, organic etc, but what about social networks as a standalone traffic medium? To achieve this level of reporting in Google Analytics and to basically tweak Google Analytics to create this traffic medium, you've got two options. Option 1: Create a standalone Google Analytics social networks traffic profile 1. 2. Filter Name - social networks trafficFilter Type - custom filter then advancedField A -> Extract A - under campaign source add your social networks. digg|aim|friendfeed|econsultancy|blinklist|fark|furl|misterwongs|wikipedia |stumbleupon|netvibes|bloglines|linkedin|facebook|del\.icio\.us|feedburner| twitter|technorati|faves\.com|newsgator|PRweb|msplinks|myspace 3. 4. 1. 2. 3.

Wolfram|Alpha Personal Analytics Connect with Faceook, sign in for free, and get unique, personalized information anad analysis on your social data-computed by Wolfram|Alpha Clustering of your friends What are the groups of friends that make up your network? How do these groups relate to each other? Where in the world are your friends? Where do your friends live? Your network's global reach Who lives farthest from you? How popular are your friends? How many friends do your friends have? What do you talk about on Facebook? The bigger the word, the more often it's used in your conversations. When do you use Facebook? When are you most active? Where are your friends at in life? Do your friends' ages reflect what kinds of relationships they're in? Explore the structure of your friend network How do your friends connect you to your other friends? Who plays the special roles in your network? How are your friends tied together? Your most popular photos What is your most liked photo? Get a new perspective on your friends

10 ways to measure social media success | Blog There’s so much talk about social media that it is easy for people to become cynical, perhaps losing track of the fact that it can have a positive impact on your business. So how can you determine whether a social media strategy is proving beneficial to your business? How do you know that it is working out for you? And is now really the best time to find out? Rather than focusing on individual social media campaigns, I’d like to look at social media measurement from the perspective of a business that a) buys into social media, b) commits to it over a period of time, and as such c) has an integrated social media strategy. Let it breathe The key with social media measurement, I think, is to stand back and take a widescreen approach to measurement. To do this effectively, you’ll need to give your social media strategy time. Take the Skittles campaign. Social media vs TV advertising Here I want to make a small point on accuracy, and attribution. Take a snapshot 1. 2. 3. 4. 5. 6. 7. 8. 9. 10.

woorank All fields are mandatory Invalid email address All fields are mandatory Forgot your password? Don't have an account? Sign up here. Already have an account? one website multiple websites Instant Website Review From SEO to Digital Marketing, use WooRank to analyze and optimize unlimited websites. Run a review to see how your site can improve across 70+ metrics! 75,000+ Sites are Reviewed Monthly by WooRank Clients From small businesses to big companies, see why WooRank is trusted by thousands. In-Depth Reviews Generate as many website reviews as you like and track your progress in real time. With our in-depth website analysis learn how to improve your website rankings & online visibility through SEO, Social Media, Usability and much more. Track & fix your website’s weaknesses Download Reviews as Branded PDFs Want to save time and energy? Download reports or presentation slides in one click and make them look stunning with your brand’s colors and logo. Competitive Analysis Marketing Checklist

Social Media Metrics Plugin for Google Anayltics for Greasemonke Script Summary: This will display social media metric data in google analytics Last Update: Oct. 10th, 2008 This is technically an update to the "Add the Digg count of your page to your Content Details report in Google Analytics with Greasemonkey" post written in July. We received a ton of great feedback from the social media and link bait community so I thought we should take this tool to the next level. Not only will it pull the social media metrics right into Google Analytics Content Detail reports automatically, but the icons are interactive. New metrics pulled into GA include: (more to come soon) DiggSphinnMixxRedditStumbleUponDel.icio.us Case-sensitive to the url.Yahoo inLinks Case-sensitive to the url. I expect this script will save you a ton of time. Here is a partial screen shot of the script in action: Note: if you notice a bug, or have an idea on how we can improve this, then please let us know in the comments section below. Notice: Instructions on installing the script: Versions

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