The Future Of Mobile-Social Could Spell The End For Social Networks Editor’s note: Keith Teare is the founder of just.me and a partner at Archimedes Labs. He is also the co-founder of TechCrunch. Follow him on Twitter @kteare. Because of Google I/O, this was a momentous week for those of us who are watching the rapid transition that is taking place from desktop computing to mobile, and particularly for those focused on mobile-social as I am because of my job at just.me. Standalone Hangouts. Facebook Home problems. What is at stake? There are many common themes and questions that underpin the launch and evolution of Hangouts as a separate app and previously led to the decision to launch the Facebook Home product. To set the context for an analysis let’s acknowledge the elephant in the room that is partially driving these decisions. Mobile Messaging is rapidly becoming the primary way users engage socially on mobile. Phones were created as social tools. Similar challenges exist from media-sharing apps. What Is A Platform Provider To Do?
How to Use YouTube Live Streaming to Boost Your Exposure Did you know you can broadcast LIVE on YouTube in a few simple steps, right from your webcam? This is great news for businesses. Imagine what this could do for you or your brand! YouTube is a social media heavyweight, so you should give live broadcasting on this popular platform careful consideration for your social media marketing plan. Keep reading to find out why you should consider live streaming on YouTube. The Google+ Back Door to Live YouTube Broadcasting Regular readers of Social Media Examiner will remember Mike Delgado’s excellent article “Google+ Hangouts On Air: What Marketers Need to Know.” Here we’re going to look deeper into the power and position that your business can achieve by using these same features to publish on YouTube. The popular web series GeekBeat.TV (part of the Revision3 Network) does a live show almost every Friday afternoon that broadcasts on YouTube. YouTube Opens a Whole New World for You Why should you care about getting your videos on YouTube?
Bill Gassett - Google+ - PageRank, Link Juice & SEO for Google+ Communities. Can… PageRank, Link Juice & SEO for Google+ Communities. Can PageRank save G+ Communities becoming FB link farms? ① G+ Communities have PageRank, another Aha! Moment. ② Is PR in communities a good thing, or is it a bad thing? ③ Automated posts are the perfect recipe for ZERO PageRank. ④ Why didn't G make all links in Communities nofollow? ⑤ Are embedded links the scourge of G+ Communities? ① G+ Communities have PR was another Aha! Quality & engagement is something I covered previously as important to acquiring good PageRank. While analyzing some Google search results -a favorite pass time of mine, or a bad habit, I don't know which-I noticed a link I had shared of the PageRank Part 3, article that outranked my own post and realized that was only possible if the community had PageRank. Turns out that was exactly right. You might wonder if they can give PR as well, or bleed it. ② Is PR in communities a good thing, or is it a bad thing? Won't it just attract more spammers and link dumpers?
Google Plus SEO: The Ultimate Google+ SEO Guide This comprehensive Google+ SEO guide covers every aspect and angle of Google+ and how it impacts search. My normal TL;DR has been replaced with a Google+ SEO Best Practices section located at the bottom of this post. I will be periodically updating this post (updated January 23, 2012) as things inevitably change. Please don’t hesitate to comment or contact me with observations or when certain features change. Google+ Search Most of the attention is on the integration of Google+ in Google search results. Google+ Search Facets Google+ search queries return results with a standard selection of facets. Sometimes Google selects these facets for you. You can select certain types of content using what I call the content facet. This is all pretty self explanatory. Here you can select what universe of results you want to search. At present you can search for Google Check-ins in certain cities. Google+ Search Results The actual results are a live stream of Google+ content. Occupation is not used. Yup.
Advanced Google Plus Networking Strategies (Photo credit: Wikipedia) Google Plus Strategy for Networking : Creating and growing the influence of your Google Plus network, which is more powerful than you know. I don’t think anything I’ve ever written online has received as much attention as last month’s “ Your Google Plus Network Is More Powerful Than You Know ” on this blog. So many people have told me that the post opened their eyes for the first time to why Google+ is not “just another social network .” In that post I gave you some basic starter strategies for building a Google+ network that can expand your reach and build your influence, not only within Google+ itself, but perhaps even more importantly in Google Search . This month I want to build on that and give you some more advanced strategies for creating and growing the influence of that network. The strategies I’m going to recommend this month are for those ready to go to the next level in building an influential Google+ network. 1. Google+ Circle Slider 2. 3. 4.
Google Plus marketing Improve your Google Plus marketing with our hub page.. Although launched end June 2011, Google Plus is the fastest growing social network ever, so it’s worth keeping a close eye on even if many of the early adopters are people like us! What is Google Plus? A Complete User Guide. (Videos and Blog) If you think Google Plus is just another social site, you are in for a big surprise. What has been created is, put simply, a phenomenal tool for human communication, and much more. But it takes you to experience it, embrace it and ‘get it’ before this realisation really comes. The complete guide to Google Plus will give you everything you need to use it as an individual or for business, including a free 90 minute video course. Introduction Since its launch in 2011, Google Plus has been gradually moving towards being one of the most active social networks with hundreds of millions of people having active accounts. And if you are looking at business applications of Google+, then also check out my ‘Google Plus Marketing Guide’ here. So, let’s begin! Whilst referring to the image of the rabbit/duck which first appeared in Harper’s Weekly in 1892, he says “I suspect most of you see a duck.” Google+, however, is something different and as such needs new language to explain the experience.
Google+: The Complete Guide Using Google+? Add Mashable to your circles. You'll get the latest about new Google+ features and tips and tricks for using the platform as well as top social media and technology news. Guide updated January 18, 2012 Google+: It's the hot social network on the block. In just a few months, Google's competitor to Facebook and Twitter has amassed more than 40 million users, and its growth hasn't stopped. Google+, however, isn't the easiest thing to understand. A recent change new and old Google+ users should take note of is Search Across Your World launched on Jan. 10, 2012. Now Google can pull search results from your Google+ friends and material from other Google+ users whom you don't follow who have related content labeled public. We will continuously update this guide as new initiatives such as the Search Across Your World are started, further integrating Google+ into the Google ecosystem. So, without further ado, here is Mashable's complete guide to Google+: What Is Google+? Profile Photos
10 Steps to Developing A Niche Following on Google Plus Do you want to get a head start on the untapped market of Google Plus for your business? Google Plus has an audience of more than 500 million users, and uses what you share on it to impact your companies search results. It’s not rocket science to see that you should be a part of what’s going on sooner rather than later. Here are 10 Steps to get the jump ahead of your competition and get a following on Google Plus: Create targeted niche circles based on your industry. 1. For example – a mommy blogger who posts fitness, food and parenting tips on her blog could come up with some specific keywords like – cupcakes, foodies, running, fitness, yoga, bullying, parenting, wine, education. Search by keywords and add people who post about that topic to your circles selectively. 2. An example of the business page square symbol. 3. 4. 5. 6. 7. Your profile is your sales page - take time to make it detailed and sell you. 8. 9. 10. What about Brand Pages? How do you use Google Plus?
Free Google Plus Icon Vector The Google+ Icon has been downloaded over 50,000 times! Update! Google changed Google+’s multi-color favicon and badge to a red version of the Google+ icon. With the launch of Google+ we had a need for a Google+ icon, so we designed some Google Plus icons. Feel free to use this Google Plus icon anywhere you like, no attribution link required, but we would greatly appreciate one if you use our Google Plus icon. Download Google Plus Icon Vector If the Google+ Icon Vector was helpful, +1 it below! Files Included in the Google+ Icon Download:new-g-plus-icon-vector.ainew-g-plus-icon-128.png Iconnew-g-plus-icon-64.png Iconnew-g-plus-icon-32.png Iconnew-g-plus-icon-16.png Icong-plus-icon-vector.aig-plus-icon-150×150.png Icong-plus-icon-96×96.png Icong-plus-icon-48×48.png Icong-plus-icon-32×32.png Icong-plus-icon-16×16.png Iconplus-icon-vector.aiplus-icon-150×150.png Iconplus-icon-96×96.png Iconplus-icon-48×48.png Iconplus-icon-32×32.png Iconplus-icon-16×16.png Icon
Secret Tips to Using Google+ Circles In our Google+ Primer article, we briefly covered Google+ Circles and how they can be used to organize the people you want to be connected to. In today's article, we're going to go into more detail about these Circles. We will review what they can do, and how they can make your Google+ so much more organized and informative, and perhaps share a few secrets that only the most experienced Google+ users have found. Building Circles You get to your Circles by clicking on Find People in the left menu. Most people begin their Google+ Circle usage by setting up Circles around relationships and interests. Simply drag someone into the appropriate circle, or drag them to the blank circle to create a new one starting with that person. You can also copy friends from one circle to another. One recommendation that many have suggested, including myself, is to Follow First on Google+ just as you might have on Twitter to gain followers. Sharing to Circles Post Volume Shared Circles Creative Business Uses