The Future Of Mobile-Social Could Spell The End For Social Networks Editor’s note: Keith Teare is the founder of just.me and a partner at Archimedes Labs. He is also the co-founder of TechCrunch. Follow him on Twitter @kteare. Because of Google I/O, this was a momentous week for those of us who are watching the rapid transition that is taking place from desktop computing to mobile, and particularly for those focused on mobile-social as I am because of my job at just.me. Standalone Hangouts. Facebook Home problems. What is at stake? There are many common themes and questions that underpin the launch and evolution of Hangouts as a separate app and previously led to the decision to launch the Facebook Home product. To set the context for an analysis let’s acknowledge the elephant in the room that is partially driving these decisions. Mobile Messaging is rapidly becoming the primary way users engage socially on mobile. Phones were created as social tools. Similar challenges exist from media-sharing apps. What Is A Platform Provider To Do?
These Wordpress Plugins Are The Hidden Secret Behind Some Of The Best Bloggers Success Stories Being a good blogger and producing high quality content is damn hard but luckily, there are some tools that can help make your job easier. Two weeks ago, Neil Patel published a list of 11 tools and services every blogger should use to make their journey “a bit easier and more successsful.” In his post, Neil shares tools that will help you with your writing, building links, and getting better understanding on what works for your blog. Today, I want to share with you 9 WordPress plugins and one tool that will help your blog posts, almost magically, get more clicks, more shares and higher conversion rates. Plugin #1: Headlines (by King Sumo) Kingsumo promotes their tool “Headlines” as the tool that helped grow Huffington Post and Buzzfeed by helping them create headlines people would want to click. What “Headlines” does is automatically optimize your headlines to get more traffic and clicks. The plugin will do the rest and your click through rate will start climbing automatically.
Bill Gassett - Google+ - PageRank, Link Juice & SEO for Google+ Communities. Can… PageRank, Link Juice & SEO for Google+ Communities. Can PageRank save G+ Communities becoming FB link farms? ① G+ Communities have PageRank, another Aha! Moment. ② Is PR in communities a good thing, or is it a bad thing? ③ Automated posts are the perfect recipe for ZERO PageRank. ④ Why didn't G make all links in Communities nofollow? ⑤ Are embedded links the scourge of G+ Communities? ① G+ Communities have PR was another Aha! Quality & engagement is something I covered previously as important to acquiring good PageRank. While analyzing some Google search results -a favorite pass time of mine, or a bad habit, I don't know which-I noticed a link I had shared of the PageRank Part 3, article that outranked my own post and realized that was only possible if the community had PageRank. Turns out that was exactly right. You might wonder if they can give PR as well, or bleed it. ② Is PR in communities a good thing, or is it a bad thing? Won't it just attract more spammers and link dumpers?
39 Blogging Tools to Help You Work Faster & Write Better When you’re finding amazing content to share on social media—the kind of thing that grabs attention and gets people to click, share, and comment—one of the most valuable, most original places to turn is your own blog and the content you personally create. So the questions become: How to create amazing content, how to put together blogposts strategically and efficiently, and how to get your content out to the masses. Writing tips are a good place to start. And to supplement the words you use to build your blogposts, I’ve found a huge number of blogging tools that help with everything from coming up with ideas to spread the content far and wide. Do you have a favorite blogging tool? The Huge List of 39 Blogging Tools Tools to brainstorm blogging ideas 1. The crowdsourced answer website can help lead you to the types of questions that real people are asking, questions that you can answer in-depth with a blogpost. 2. 3. 4. 5. HubSpot’s title maker works similarly to Portent’s. 6. 7. 8. 9. 10.
Advanced Google Plus Networking Strategies (Photo credit: Wikipedia) Google Plus Strategy for Networking : Creating and growing the influence of your Google Plus network, which is more powerful than you know. I don’t think anything I’ve ever written online has received as much attention as last month’s “ Your Google Plus Network Is More Powerful Than You Know ” on this blog. So many people have told me that the post opened their eyes for the first time to why Google+ is not “just another social network .” In that post I gave you some basic starter strategies for building a Google+ network that can expand your reach and build your influence, not only within Google+ itself, but perhaps even more importantly in Google Search . This month I want to build on that and give you some more advanced strategies for creating and growing the influence of that network. The strategies I’m going to recommend this month are for those ready to go to the next level in building an influential Google+ network. 1. Google+ Circle Slider 2. 3. 4.
How Content Promotion Works: 11 Strategies to Try Did you know: Some bloggers recommend you spend as much time promoting your content as you do writing it. (Derek Halpern of Social Triggers has an 80/20 split: 80 percent promotion, 20 percent writing.) Wow, this is an area I fall well short on. I’m so impressed by those who hustle to get their content out there and in front of as many people as possible who can gain value from it. Over the past few months, I’ve learned a lot from content promotion experts and am starting (slowly) to work some of these practices into sharing the blog posts I write here at Buffer. Content Promotion Strategies for Blogs Big and Small 1. One of the best things you can do for your blog or brand is to build an email list. For an example of the power of email, we send each new Buffer blog post to 40,000 people (thanks, everyone, and if you want to sign up, you can do so here.) Of those 40,000 people, 7,500 open the email and read what’s inside, and 1,800 people click through to the full article. 2. 3. 4. 5. 6. 7.
What is Google Plus? A Complete User Guide. (Videos and Blog) If you think Google Plus is just another social site, you are in for a big surprise. What has been created is, put simply, a phenomenal tool for human communication, and much more. But it takes you to experience it, embrace it and ‘get it’ before this realisation really comes. The complete guide to Google Plus will give you everything you need to use it as an individual or for business, including a free 90 minute video course. Introduction Since its launch in 2011, Google Plus has been gradually moving towards being one of the most active social networks with hundreds of millions of people having active accounts. And if you are looking at business applications of Google+, then also check out my ‘Google Plus Marketing Guide’ here. So, let’s begin! Whilst referring to the image of the rabbit/duck which first appeared in Harper’s Weekly in 1892, he says “I suspect most of you see a duck.” Google+, however, is something different and as such needs new language to explain the experience.
How To Get A High-Traffic Blog, Even If You're Blogging Solo - CoSchedule I’ve been solo blogging for over 12 years. I have seen the enemy. It is us. Yeah, I have come face-to-face with a few challenges in that time. And yes, you are absolutely going to recognize these three core problems: Random and irregular publishing. You could say the same for team blogs, too, except with a team blog you have others to help publish, edit, design…blame. How Solo Bloggers Can Publish More Regularly Random and sporadic publishing results in much less traffic than you could have if you published more reliably (and more often). It’s not a huge difference, but it is a noticeable one. All the drafts, ideas, or SEO magic in the world won’t help you if you do not publish blog posts. No surprises here. An 84% increase in the social shares of his blog posts.A 119% increase in comments on his content.A steady bounce rate (meaning he didn’t trade low traffic for more visitors that left quickly)A 46% increase in traffic in general. Heck, publishing every day must be the solution! Noooo.
10 Steps to Developing A Niche Following on Google Plus Do you want to get a head start on the untapped market of Google Plus for your business? Google Plus has an audience of more than 500 million users, and uses what you share on it to impact your companies search results. It’s not rocket science to see that you should be a part of what’s going on sooner rather than later. Here are 10 Steps to get the jump ahead of your competition and get a following on Google Plus: Create targeted niche circles based on your industry. 1. For example – a mommy blogger who posts fitness, food and parenting tips on her blog could come up with some specific keywords like – cupcakes, foodies, running, fitness, yoga, bullying, parenting, wine, education. Search by keywords and add people who post about that topic to your circles selectively. 2. An example of the business page square symbol. 3. 4. 5. 6. 7. Your profile is your sales page - take time to make it detailed and sell you. 8. 9. 10. What about Brand Pages? How do you use Google Plus?
11 Words that Enhance Trust in a Blog Post Every blog article is an attempt to secure the reader’s trust. If the reader doesn’t trust you, they won’t buy from you.If the reader doesn’t trust you, they won’t believe what you’re saying.If the reader doesn’t trust you, they won’t convert. Whenever you write, you should pay attention to this all-important subject of trust. So how do you do it? How do you build trust? It’s important to remember that trust is a whole-package deal. Along with these things, you can add in phrases and words that will drive that trust even further. How to use this list of trust words. The words and phrases in this list will improve the trust in your blog, regardless of how you use them. Keep in mind that these are intended to be used on your blog. Jeff Bullas conducted a survey, and asked people “do blogs themselves add credibility to a website?” Image and research from JeffBullas.com. When he dug deeper into the specific factors that added credibility, “quality content” was at the top of the list. 1. 2. 3. 4.
Secret Tips to Using Google+ Circles In our Google+ Primer article, we briefly covered Google+ Circles and how they can be used to organize the people you want to be connected to. In today's article, we're going to go into more detail about these Circles. We will review what they can do, and how they can make your Google+ so much more organized and informative, and perhaps share a few secrets that only the most experienced Google+ users have found. Building Circles You get to your Circles by clicking on Find People in the left menu. Most people begin their Google+ Circle usage by setting up Circles around relationships and interests. Simply drag someone into the appropriate circle, or drag them to the blank circle to create a new one starting with that person. You can also copy friends from one circle to another. One recommendation that many have suggested, including myself, is to Follow First on Google+ just as you might have on Twitter to gain followers. Sharing to Circles Post Volume Shared Circles Creative Business Uses