EzSEO Newsletter #288 In this issue: 1. Asking Google for Niche Content Ideas 2. Integrating a Review System into with WordPress – Part III 3. 4. Hi Again Its been a little over two weeks since the last newsletter. OK, today I have part 3 in the series on integrating a review plugin into WordPress. Also today, have you ever been stuck for ideas on content for your sites? Let’s get on. 1. I have never had a problem finding new ideas for writing content for my sites. However, one of my favourite methods is to ask Google to tell me the best topics to write about. Here is the video showing this system: 2. In the last couple of newsletters we started looking at how you can create a professional ratings and review website, using WordPress 3.0 (and the free template that comes with WordPress 3.0) and a copy of My Review Plugin Today I want to look at adding my first review to my Irritable Bowel Syndrome site, and configuring the plugin so that it shows the ratings and review boxes on my review pages. Here is the video:
Better Writing – How to Improve Your Style To me the greatest pleasure of writing is not what it’s about, but the music the words make. -Truman Capote I want to share my process for improving my writing and refining a style. Improving your writing can be tough. I’ve read a lot about writing. But most of this focuses on the basics of grammar, spelling or active vs passive voice. The Basics – Write Lots, Write For an Audience, Buy a Reference Book If you are going to improve your writing style, start with the basics. Write every day. The Not-So-Basics – Developing a Style What if you are doing the basics, but it still isn’t enough? You have to develop a style. Your style needs to be unique and it needs to be effective. Model Other Writers Other writers are my source for ideas. Pay attention not only to what they write, but what there strengths are. Experiment Heavily Writing quickly becomes a habit. Changing your style won’t immediately change your results. Feedback is Gold Constructive criticism is worth its weight in gold.
IMAutomator the creator of Dilbert, Wally, Catbert, the Pointy Haired Boss and all your favorite cubicle companions. One way that future robots could conquer the world is by violence. But that seems both inefficient and uncreative. Allow me to suggest some smarter ways for robots to do their conquering. I start by imagining what happens when the first computer achieves what is called The Singularity. That's the moment the computer can program itself faster than humans can program it. Soon after that point, futurists say, you would see the computer rapidly evolve to have super intelligence and perhaps something that looks like free will. I'm going to assume that computers will only program themselves after humans have given them an artificial "purpose" in life so the machines can evolve in a productive direction. Let's assume the computer doesn't go all Terminator and destroy humanity in the name of efficiency. I'm more interested in how a super-intelligent computer could gain control of humans without violence. If I'm the first post-singularity computer, I start by inventing Bitcoin.
Web Content Studio — Helping Create Unique, Themed Web Content The Dilbert Blog Topsy - A search engine powered by tweets With iOS 9, Search lets you look for content from the web, your contacts, apps, nearby places, and more. Powered by Siri, Search offers suggestions and updates results as you type. There are two ways to use Search on your iOS device. Quick Search Drag down from the middle of the Home screen and type what you're looking for. Siri Suggestions Drag right from the Home screen to show Search and get Siri Suggestions. Get Siri Suggestions Siri Suggestions include apps and contacts that you might be interested in. You can use Siri Suggestions with iPhone 5 and later, iPad Pro, iPad (4th generation) and later, iPad mini (2nd generation) and later, and iPod touch (6th generation). Change search settings Go to Settings > General > Spotlight Search. From here, you can turn Siri Suggestions on or off and choose which apps to include in your searches. If you don’t want Siri or Spotlight to suggest nearby locations, go to Settings > Privacy > Location Services. Last Modified:
The 3 Most Effective Content Marketing Principles | Designdamage Blog It will be increasingly difficult to grab attention from anyone on the Internet or in person. You may spend hours writing a great blog article, creating a high-value video or designing your marketing slicks only to find that people just aren’t interested in consuming them. Why? Because we’re being bombarded by messages, alerts, and feeds every second. We’re constantly distracted and interrupted when we invest our time on the Internet. As a result, our brain essentially reconfigures itself. This is what Nicholas Carr, the author of the book The Shallows: What the Internet Is Doing to Our Brains, found when he studies how the Internet influences the brain and its neural pathways. Basically he discovered that the mental and social transformation created by our new electronic environment makes us shallower, unable to concentrate and strips our ability to do deep creative thinking. So how does this affect your marketing or how you produce content for your business? The answer is simple.
The 6 Habits of Highly Effective Marketers Most business owners, experts and professionals understand the importance of providing non-promotional, educational content during the beginning of the relationship with a customer. In essence, content marketing is information marketing, and information marketing is the new currency on the Internet. The challenge is how to translate your information into products with high perceived value. It’s indicative that every business can now be called an information business because we all need some kind of information to make our decisions, learn how to solve our problems or to help us get what we want in life. And getting people to take action through marketing is the most valuable skill anyone can learn and master. This is why great marketers focus on communicating the value and translating the utility of the information. Done right, you can leverage powerful internet tools to attract pre-interested and pre-motivated prospects that are ready to buy and start a business relationship with you.
Awareness to Action: 4 Steps to Sell More By Getting Inside the Minds of Your Customers | Designdamage Blog Over the past months I wrote about how to find your customers in order to improve your customer segmentation and gain better understanding of your niche market. Everything goes back to connecting with your audience so you can craft campaigns utilizing tactics such as email marketing, SEO and social media. Then as more businesses learned the tools of the trade, I brought up the point of adding value on my last post because ultimately knowledge will be commoditized similar to most disruptive technologies. The trick is maximizing the use of your knowledge (when it’s still valuable) to help you grow your business and become an authority in your domain expertise. If there is one thing that technology won’t be able to replace (at least not easily) it would be the content of your communication. Every business and individual are elevating the concept of the freemium model, publishing free valuable content on the social web, competing for clicks, eyeballs and engagement opportunities. Easy right?
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