A 24-Hour Social Media Marketing Plan for Your Startup It only takes one day--24 hours--to roll out a social media marketing strategy that can boost your bottom line. That is, if you know how to spend your time. The big three--LinkedIn, Facebook and Twitter-- along with secondary social media sites like Foursquare, Groupon and ShareSquare, all offer once-unimaginable marketing tools. Real-time customer preference data, worldwide dissemination of company information and even the means to mass-distribute coupons … it's all available at our fingertips. Heck, these days you can even use barcodes to sell your products and services. While marketing socially can be a road to opportunity, it can also lead to wasted business resources.
The New Social Engagement: A Visit to Zappos This post is co-authored by Soren Gordhamer, author of Wisdom 2.0: Ancient Secrets for the Creative and Constantly Connected, and Paul Zelizer, author of Money Makeover 2.0: 5 Steps to Financial Well-being in Today's Economy. Most Mashable readers have probably heard of the online retail company, Zappos. You may have learned of them via Twitter and count yourself among the 400,000+ people that follow the CEO, Tony Hsieh (pronounced Shay but who people refer to as Tony), or from a friend after she had one of the best customer experiences in her life. No matter how you heard of them, we wager to guess that you did so through word-of-mouth. And word about Zappos has been spreading. . . . They did $3 million dollars in gross sales the day before our recent visit, and surpassed $1 billion last year.
PHP + Twitter + Google Calendar + SMS Working on a little side project, I wanted to be able to add an event to Google Calendar by text message like our American friends can using GVENT. I figured I could hook my Twitter account up to Google Calendar using their APIs. I tinkered with it for a couple of hours and it works! Background If you don’t know about Twitter, it’s a free service that allows you to share messages with your network of friends by a number of means, which includes via text messages sent to Twitter from your mobile phone. Twitter has this useful feature called direct messages.
Scheduler - Automation with Z-Cron Task and Job Scheduler With Z-Cron you can plan the execution of commands, programs or scripts, at particular times, so that recurring tasks on your PC are run automatically on schedule. Z-Cron is a central coordinating point for the scheduling or automation of software. Z-Cron can also be installed a system service.
The Life of a Social Media Manager: How to Spend Time on Social Media You spend part—maybe all—of your day on social media, hopping from network to network, checking analytics, planning ahead, and performing the sundry tasks of a social media manager job. Would it help to know that you’re not alone with keeping such a varied schedule? That your time on social media is shared by others? I was curious for myself whether my social media marketing manager workload and workflow were similar to someone else’s. Do we perform the same tasks?
Twitter passes Bebo and Linkedin while MySpace heads earthwards Though you may think that Twitter gets, oh, far too much attention, the reality is that this is something that is growing fast. Damn fast. So fast that it has recently left not only the New York Times but also Digg - remember Digg? - and social networks Bebo and LinkedIn in its rear-view mirror. Bloggage : BetterFLV: An Alternative to Adobes stock FLVPlayback Component When we first created our software we had this great idea. Wouldn’t it be cool if we could let our users change their skins out. We looked everywhere for an example, the closest thing we found was Youtube’s custom color control, nothing on the order of being able to create their own buttons and background. So then we started looking deeper into the FLVPlayback component and saw that there was already a way to swap out skins.
TwitterPacks wiki - Groups of Twitter users that you shou... Twitter Packs is a place to get a starting idea of who on Twitter posts about what. Come in, look around! Once we get all of this nasty spam taken care of you can add your name where it makes sense, and help out. 25 Excellent Ajax Techniques and Examples Ajax allows for rich-internet applications that mimic the responsiveness and complex user interfaces typically associated with desktop applications. Moving applications to the web browser opens many possibilities, including the ability to save user data, connecting with other users for collaboration and sharing, and making deployment and using the application easier since web browsers are standard-issue with most computers regardless of operating system. If you’re interested in expanding your understanding of Ajax techniques and practices, check out these 25 hand-picked Ajax articles and tutorials that outline various methods and concepts involved in the development of Ajax-based applications. Though most are geared for budding and intermediate developers, veterans might find a trick or two they haven’t encountered before. 1.
Top Twitter Tools to Check Out in 2009 You have probably heard something about the new micro blogging platform, Twitter, and how Twitter has taken the online marketing world by storm. The phenomenon has even spawned a new lingo, with your new tweeps (followers) tweeting (making posts) you and discussing the state of the Twitterverse. While Twitter is pretty easy to use, there’s an overwhelming amount of Twitter tools, plug-ins and applications being developed to support it. Countering the first sentence of the article, Nintendo gave a very good reason for not making the Wii a DVD player. It costs more money. Here's the thing you might not know, unless you've followed the court cases behind Libdvdcss2. DVD playback is not free or open-licensed, and the MPAA and it's mother the IFPI consider Libdvdcss2 to be illegal in many of the markets the Wii is sold in. DVD playback is proprietary and carries a financial cost. Sure, in hindsight Nintendo could have payed out for the DVD support, and still have made a profit.