Winners Announced! – Why Open Education Matters Video Competition Timothy Vollmer, July 18th, 2012 Creative Commons, the U.S. Department of Education, and the Open Society Foundations are pleased to announce the winners of the Why Open Education Matters video competition. The competition was launched in March 2012 to solicit creative videos that clearly communicate the use and potential of free, high-quality Open Educational Resources — or “OER” — and describe the benefits and opportunities these materials create for teachers, students, and schools everywhere. U.S. Secretary of Education Arne Duncan announced the competition with a video on the Why Open Education Matters website. First Prize Congratulations to Blinktower, an extremely talented creative agency based in Cape Town, South Africa. Second Prize Congratulations to Laura Rachfalski and her great team. Third Prize Congratulations to Nadia Paola Mireles Torres and her collaborators from the design firm Funktionell.
7 Hot Trends in Social Media Marketing As marketers' understanding of online social networking evolves, their use of various platforms has become more sophisticated. Many brands and public figures, after ascertaining that consumers respond well to images and humor, for instance, have begun to use both. Others have found that new channels, like Pinterest and Reddit's "Ask Me Anything" section, are effective promotional tools. To learn even more about the latest trends in the media space, attend our Mashable Media Summit this Nov. 2 at the TimesCenter in NYC. Mashable Media Summit Information Date: Friday, Nov. 2, 2012 Time: 10:00 a.m. - 5:00 p.m. A Look Back at Last Year's Mashable Media Summit Supporting Sponsor Sponsorship Opportunities A limited number of sponsor opportunities are available for the Mashable Media Summit.
How to use bookmarks to save and organize your favorite websites Bookmarks are links to websites that make it easy to get back to your favorite places. This article goes over the basics of making and managing your bookmarks. Note: Bookmarks are known as Favorites in Internet Explorer. It's easy — just click the star! To create a bookmark, click the star icon in the address bar. To create a bookmark, click the star in the toolbar. Tip: Want to bookmark all of your open tabs at once? How do I change the name and location of a bookmark? To edit the details of your bookmark, click the star a second time to open the Edit This Bookmark window. The easiest way to find a site that you've bookmarked is to start typing its name in the address bar. The Library window lets you view and organize all your bookmarks. Click the Bookmarks button on the right side of the navigation toolbarOn the menu bar, click At the top of the Firefox window, click the menu and select to open the Library window. Click the menu button and choose Customize.
Social Media Torch How to Make Money on YouTube as a Clickbank Affiliate How to Make Money on YouTube I’m going to tell you an easy way to help you learn how to make money on YouTube. Just stay with me, it’ll only take a few minutes to understand the entire process. First thing to do is go to Clickbank.com. I want you to click the sign up link at the top of the page. In order to make money on YouTube, first pick a product that you are advertising for and trying to sell on YouTube. Ranked Videos Make Money on YouTube Find a Site Explorer you are going to use. So how do you do that? Finding Students' Hidden Strengths and Passions Rabbi Brad Hirschfield is the President of the National Jewish Center for Learning and Leadership and he has spent a lot of time thinking about how to inspire both. He has some ideas about how we can inspire our students by helping them find their hidden strengths and passions. To use the word "hidden" may not be quite accurate because often, strengths are hidden by lack of opportunity to display them. Too often, when students are in school, they are not looked at in terms of their strengths; rather, there is a focus on remediating their deficits. This is rarely a source of inspiration for anyone. So what can educators do? Second, ask students to talk about times when they found out something surprising and good about someone else. Third, have students talk to their parents or guardians about "hidden talents"-- you may want to use this exact term. You may have your own ideas. Brad Hirschfield reminds us that miraculous discoveries must be discovered.
13 Trends in 2013: #4 Marketing grows enterprise wide and can no longer sustain being a ‘department’ As you are planning for 2013, your business will find itself facing questions concerning the social impact of your business and brand. Winnie Hart and Lorrie Lee from TwinEngine share 13 in 2013 – Social Media Marketing trends that will take flight. Social strategies will be utilized internally to maximize productivity and communication. - Marketing is no longer a department - Social strategies will be utilized internally to maximize productivity and communication - Social Media Manager role will emerge For a complete list of the 13 in 2013 Social Media Trends For more trending in 2013, follow our blog. Download the complete infographic here.
6 Expert-Endorsed Ways to Improve Your Marketing TODAY In the marketing world, there’s lots of discussion about shortening attention spans and how we as an industry need to tailor our approach to be faster, better, and more compelling. Often in just three seconds or 140 characters. But where’s the instant gratification for marketers? What can we do in a day’s work that will generate real impact on our business? Below we’ve outlined tips from top experts on tactics and strategies you can employ in the next 24 hours to improve your marketing for the long haul. 1) Revamp Your “About Us” Small business marketing expert and Fast Company blogger Shawn Graham describes the “About Us” section of a company’s website, Facebook, Twitter, and LinkedIn pages as “a window into the soul of your business.” Instead, however, “About Us” pages are typically a good way to lull people to sleep with mundane facts, figures, and references alongside a vague description of who you are and how it’s different. What to Do Today 3) Make Your Press Releases Buyer-Centric
narrative now 7 'Small Business' Social Media Trends for 2013 with Mike Roberts - SEM San Diego (San Diego, CA Our November Meeting Topic: 7 Small Business Social Media Trends for 2013 The digital world has never changed as quickly as it does now, forcing businesses of all sizes to look at the bigger trends to see what needs to be done today to prepare to compete in tomorrow's marketplace. As a trend-spotting specialist, Mike Roberts will break down 7 of the most pressing and widespread social media trends that are changing the way small business is done. He'll build a conceptual framework and then drill down into actionable takeaways for each trend. Trend 1: Branded Entertainment Overtakes Traditional, Disruptive Advertising Advertising that effectively pushes brands while serving as entertainment will replace the disruptive advertising that is common place today. Agenda: 6-6:30 Meet and Mingle 6:30-6:40 Guest Speaker Introduction with Todd Meisler 6:40-7:15 Topic of discussion: Social Media Trends for 2013 7:15-7:30 Q and A (What does it all mean?) 1. Two lucky people will win this book. 4. 5.
Google Bought a Zoo [Infographic] | Infographic Google recently announced a new Penguin update furthering the search giant’s objective to decrease Web spam and reward good quality content and effective white hat SEO techniques. If you’re practicing black hat SEO tactics such as keyword stuffing, duplicate content, and link schemes, be careful; the Penguin or Panda might swallow you whole. For us folks who take our content marketing seriously, these are welcomed updates because Google is rewarding remarkable content and penalizing the poorly written crap. Another important part of this update is that Google is increasingly looking at social signals as a sign of content quality and relevance. The more social shares and interactions that a piece of content has, the more likely it will show up in search results. The infographic below illustrates what you need to know to keep your content on good terms with Google’s new algorithm. Copy and Paste The Code Below to Share the Google Bought a Zoo Infographic