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The Jig Is Up: Time to Get Past Facebook and Invent a New Future - Alexis Madrigal - Technology

The Jig Is Up: Time to Get Past Facebook and Invent a New Future - Alexis Madrigal - Technology
After five years pursuing the social-local-mobile dream, we need a fresh paradigm for technology startups. Finnish teenagers performing digital ennui in 1996 2006. Reuters. We're there. The future that visionaries imagined in the late 1990s of phones in our pockets and high-speed Internet in the air: Well, we're living in it. "The third generation of data and voice communications -- the convergence of mobile phones and the Internet, high-speed wireless data access, intelligent networks, and pervasive computing -- will shape how we work, shop, pay bills, flirt, keep appointments, conduct wars, keep up with our children, and write poetry in the next century." That's Steve Silberman reporting for Wired in 1999, which was 13 years ago, if you're keeping count. The question is, as it has always been: now what? Decades ago, the answer was, "Build the Internet." What we've seen since have been evolutionary improvements on the patterns established five years ago. That paradigm has run its course. Related:  sort

Google Drive: Why you’re a sucker if you pay for online file storage Photograph by Google. Rumors that Google would get into the online storage game have been swirling longer than some of its rivals have been in business. The first bit of evidence appeared online in 2004, the year Mark Zuckerberg launched Facebook. Every few years since then, Google acolytes have stumbled upon fresh proof that the GDrive was imminent. And yet it never came. Farhad Manjoo is a technology columnist for the Wall Street Journal and the author of True Enough. Follow Eventually, people stopped waiting. Now, finally, Google is joining the party. To be fair, there are some unique features built into Google Drive. But don’t pay Google for extra space. Google, Microsoft, Dropbox, SugarSync, and box.com all give away some space for free, and then ask you to pay a few dollars a month for more. For Microsoft and Google, this state of affairs isn’t so bad. Imagine a service that kept track of all these different drives for you.

Expanded tweets: Tweets are about to get a whole lot longer. Hooray! Photograph by Brian Harkin/Getty Images. Almost a year ago, I proposed that Twitter double its character limit from 140 to 280. The microblogging site long ago outgrew its original purpose as a platform for simple status updates. Now people use Twitter for news, jokes, conversations, and ferocious arguments—and 140 characters is too cramped for all of these things. That’s why people often resort to hacks like multipart tweets, ugly textese, and TwitLonger to express their expansive thoughts. Farhad Manjoo is a technology columnist for the Wall Street Journal and the author of True Enough. Follow Everyone thought I was nuts. Lots of folks on Twitter called me a moron, too, and I had a long, mostly incoherent argument about the merits of longer tweets with Mathew Ingram, a blogger at GigaOm, who wrote a piece calling my idea “dumb.” Imagine my surprise, then, when I read last week that Twitter is beginning to push past the sacrosanct 140. How many characters is all that? But I kid.

Building It Is Not Enough: 5 Practical Tips On User Acquisition Building It Is Not Enough: 5 Practical Tips On User Acquisition The following is a guest post by Brian Balfour, Co-Founder and CMO of Boundless. You can read more of his writing on his blog at BrianBalfour.com. Stories about the growth of "hot" startups such as Facebook, Instagram, AirBNB, and others have created a belief that if you build the right product, customer acquisition will be easy. If you build it, they may not come. You probably have a product roadmap and a development process. Finding scalable customer acquisition channels is as much of a process as software development or finding product market fit. 1. This is the ol' throw stuff against the wall and see what sticks strategy. Inbound marketing takes an incredible amount of time for content development. It is easy to think that the fastest way to find a channel is to test a lot at once. 2. Entire companies are typically built on the back of one or two channels. 3. Every, and I mean every, acquisition channel costs money. 4.

Killing Creativity What's the Big Idea? The Monster Engine is one of the best ideas I’ve come across. It’s a book, demonstration, lecture and gallery exhibition created by Dave Devries. The premise is simple: children draw pictures of monsters and Devries paints them realistically. According to the website, the idea was born in 1998 when Devries took an interest in his niece’s doodles. As a comic addict, Devires wondered if he could use color, texture and shading to bring his niece’s drawings to life. But Devries had a larger goal: he wanted to always see things as a child. Growing up, to be sure, has its benefits. Age doesn’t necessarily squander our creative juices, but when we make the leap from elementary school to middle school our worldview becomes more realistic and cynical. A study conducted several years ago by Darya Zabelina and Michael Robinson of North Dakota State University gives us a simple remedy. You are 7 years old. The second group was given the same prompt minus the first sentence.

The Future of the Internet Advertisement “In only a few short years, electronic computing systems have been invented and improved at a tremendous rate. But computers did not ‘just grow.’ They have evolved… They were born and they are being improved as a consequence of man’s ingenuity, his imagination… and his mathematics.” — 1958 IBM brochure The Internet is a medium that is evolving at breakneck speed. It’s a wild organism of sweeping cultural change — one that leaves the carcasses of dead media forms in its sizeable wake. An illustration of a computer from a 1958 IBM promotional brochure titled ‘World of Numbers’ So what’s the next step in its evolution, and what’s the big picture? This article will offer in-depth analysis of a range of subjects — from realistic expectations stemming from current trends to some more imaginative speculations on the distant future. Security “Death of the Open Web”? There is a growing sentiment that the open web is a fundamentally dangerous place. Security Solutions Freedom Mr. Ms.

Six degrees of aggregation Of the many and conflicting stories about how The Huffington Post came to be—how it boasts 68 sections, three international editions (with more to come), 1.2 billion monthly page views and 54 million comments in the past year alone, how it came to surpass the traffic of virtually all the nation’s established news organizations and amass content so voluminous that a visit to the website feels like a trip to a mall where the exits are impossible to locate—the earliest and arguably most telling begins with a lunch in March 2003 at which the idea of an online newspaper filled with celebrity bloggers and virally disseminated aggregated content did not come up. The invitation for the lunch came from Kenneth Lerer. He was 51 and casting about for something new, having recently left his position as executive vice president for communications at AOL. He brought the book with him and Watts would recall that the copy was dog-eared, the flatteringly telltale sign of a purposeful read. 1. 2.

You Don’t Have to Tweet to Twitter November 15, 2011: [Follow Me on Twitter] “In a brand new direction A change of perception On a brand new trajection” - UB40 [Disclosure: Benchmark Capital is a major investor in Twitter, and my partner Peter Fenton sits on the Twitter BOD.] Twitter is having a remarkable year. So, Twitter’s traffic has been growing in leaps and bounds. Twitter suffers from two key misperceptions that need to be resolved before the business can reach its true potential. As its roots are in communication, a key part of the Facebook value proposition is sharing information. The second, and more critical, Twitter misperception is that you need to tweet, to have something to say and broadcast, for the service to be meaningful to you. Twitter is an innovative and remarkable information service. In many ways, Twitter is much more of a competitor to other “discovery tools” and “information sources” than it is to Facebook. Some who understand this point have suggested that Twitter is merely a “Better RSS reader.”

Kickstarter Sets Off $7 Million Stampede for a Watch Not Yet Made But he couldn’t even get a foot in the door, let alone secure any money for what he called the Pebble watch. So he turned to Kickstarter, a site where ordinary people back creative projects. Backers could pledge $99 and were promised a Pebble watch in return. Less than two hours after the project went up on the site, Mr. “By that night, we were at $600,000,” said Mr. As of Friday afternoon, nearly 50,000 people had pledged close to $7 million — and there is still two weeks left before the fund-raising window closes. Pebble is the latest — and by far the largest — example of how Kickstarter, a scrappy start-up sprouted in the New York living room of its founders three years ago, is transforming the way people build businesses. The large amount of money that Pebble has raised — equivalent to what a young company would get in a second round of venture capital financing — also signifies a coming of age for Kickstarter. Mr. But Kickstarter is the biggest. Mr. Mr.

The Impending Demise Of The University For fifteen years, I've been arguing that the digital revolution will challenge many fundamental aspects of the University. I've not been alone. In 1998, none other than, Peter Drucker predicted that big universities would be "relics" within 30 years. Flash forward to today and you'd be reasonable to think that we have been quite wrong. University attendance is at an all time high. The percentage of young people enrolling in degree granting institutions rose over 115% from 1969-1970 to 2005-2007, while the percentage of 25- to 29-year-old Americans with a college degree doubled. Yet there are troubling indicators that the picture is not so rosy. Universities are finally losing their monopoly on higher learning, as the web inexorably becomes the dominant infrastructure for knowledge serving both as a container and as a global platform for knowledge exchange between people. The model of pedagogy, of course, is only one target of criticism directed toward universities. The Model of Pedagogy

The Imminent Takeover of Web 3.0? Social media has literally started a revolution when it comes to advertising online or working on website promotion. There are so many affordable search engine optimization companies that can help you develop a killer social media plan that will help you establish ongoing communications with your customers, building your customer base and exploding your profits. The key is to balance out your regular SEO tactics with social media, and have the best of both worlds. The introduction, and seemingly imminent takeover, of social media is being referred to as Web 3.0. at first, Web 2.0 referred to the introduction of blogs, forums and such, which allowed the Internet user to be more present online and be more involved with marketing. Internet marketing specialists tracked user behaviors to determine what keywords would work best with their SEO tactics, and affordable search engine optimization companies sprung up everywhere to get in on the action.

News - Life after Firefox: Can Mozilla regain its mojo? 10 April 2012Last updated at 19:05 ET By Dave Lee Technology reporter Mozilla knows it needs to diversify its income possibilities if it is to survive Mozilla Foundation president Mitchell Baker is sitting on a ticking time bomb. The survival of her company, which pledges to make the web a better place, is at the mercy of one of its main competitors, Google. If you haven't heard of Mozilla, you almost certainly know - and perhaps use - its most famous product: the Firefox browser. Since 2002, it has been steadily gaining market share against Internet Explorer (IE), Microsoft's pre-loaded, oft-criticised equivalent. It now has about half a billion users, a huge number of which are evangelists for the software. Google likes this. This investment is believed to represent about 85% of Mozilla's entire income. Mozilla loves that, no doubt, but can they trust it? Mitchell Baker tells the BBC it is important for Mozilla to diversify its income Why would Google pull out or scale back its contribution?

Noos Bodino Noos Le premier héros du temps planétaire Maurice, un jeune berger, se découvre des aptitudes surprenantes. Lui qui n'a pas de lettres écrit spontanément un poème digne des plus grands. Lui d'habitude si réservé captive ses collègues, par une animation improvisée. Lui qui ne connaît pas cette femme qu'il rencontre, découvre dans ses carnets un dessin qu'il a réalisé il y a cinq ans et qui la représente trait pour trait. Que se passe-t-il? Par un lent processus qui élude une à une les interprétations mystiques ou religieuses, matérialistes ou doctrinaires, le roman développe et met en œuvre la fascinante hypothèse de la noosphère, autrefois avancée par Teilhard de Chardin. Philippe Bodino,enseignant puis officier de sapeurs pompiers, ancien directeur de l'école nationale supérieure des officiers de sapeurs pompiers a exercé des métiers qui ont pour point commun l'humain, la relation, la confrontation permanente au réel et à l'urgence.

Early Startup Time Wasters A major difference between launching a brand new startup and working on one that’s a year or two old is quality of shot selection. Every day begins with 1,000 doors in front of you: which door do you go through to make the most progress? Shot selection is choosing what to focus on at the expense of other forgone opportunities. It’s one of the most critical skills in running a startup. As a company matures, it should be normal (ideally) for judgment to improve and shot selection to get a lot better, resulting in less wasted time and more forward momentum. Looking back on the first six months of my own startup, I’m embarrassed by how terrible my shot selection was. I wish I had never spent time on: 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. It’s easy to criticize with the benefit of hindsight, but I believe most of these mistakes were avoidable at the time. Home ↑

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