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25 Clever Ways to Grow Your Email Marketing List

25 Clever Ways to Grow Your Email Marketing List
I have some bad news: Your email marketing database degrades by about 22.5% every year. Your contacts' email addresses change as they move from one company to another, opt-out of your email communication, or abandon that old AOL address they only use to fill out forms on websites. As a marketer, it's your job to make sure you're constantly adding fresh contacts to your email marketing campaigns so you can keep your numbers moving up and to the right. (But not by purchasing email lists -- learn why you should never buy an email list in this post.) Download our free guide to email marketing here for more email list-building and optimization tips. If you're not working on building your email list already, or you've run out of ideas to do so, here are 25 simple ways to grow that email list. Using Email 1) Create remarkable email content. 3) Promote an online contest, like a free giveaway, and have entrants sign up or submit using their email address. With New Content Using Social Media

http://blog.hubspot.com/blog/tabid/6307/bid/32028/25-Clever-Ways-to-Grow-Your-Email-Marketing-List.aspx

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6 Stupid-Simple (and Free) Ways to Grow Your Email List At AppSumo, we built the base of our business by growing our email list to more than 750,000 subscribers. And even though AppSumo had thousands upon thousands of email subscribers, my personal blog’s email list had just 12,000. So in 2014, I made it my personal goal to hit 50,000 subscribers on my blog, OkDork.com. I tried many different plugins and strategies, each with their own merits. 18 Sneaky Ways to Build Brand Awareness When you need a tissue, do you ask for a tissue, or for a Kleenex? When you’re ordering a drink at a fast-food restaurant, do you ask for a cola, or a Coke? What about when you cut yourself? Do you look for a plastic bandage, or a Band-Aid?

13 Things to Check Before Hitting 'Send' on Your Next Marketing Email Raise your hand if you've ever sent out a marketing email , only to realize after clicking 'send' that your email's main call-to-action contained a broken link. What a waste, right? And talk about embarrassment ... 4 Tools to Grow Your Email List Fast Do you wonder why you don’t have engaged readers on your blog? Do people come and then leave your website, without letting you know if they would return? If your web analytics software is showing that you’re attracting more new visitors than returning ones, you might recognize that you have to work harder on engaging with your audience, rather than trying to get more traffic. Let’s take a look at those two types of visitors.

CAN-SPAM Act: A Compliance Guide for Business Do you use email in your business? The CAN-SPAM Act establishes requirements for commercial messages, gives recipients the right to have you stop emailing them, and spells out tough penalties for violations. Do you use email in your business? The CAN-SPAM Act, a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have you stop emailing them, and spells out tough penalties for violations. Despite its name, the CAN-SPAM Act doesn’t apply just to bulk email. It covers all commercial messages, which the law defines as “any electronic mail message the primary purpose of which is the commercial advertisement or promotion of a commercial product or service,” including email that promotes content on commercial websites.

4 Email Marketing Tips: 72-day study reveals what you can learn from presidential campaigns In today’s blog post, I provide four examples of how not to run your email marketing, based on U.S. presidential campaigns. I will also provide four tips for the campaigns on how to improve their efforts, which I think many marketers can learn from as well. I tried to keep this blog post as politically neutral as possible, which turned out to be easier than I thought when I started since most of the efforts were pretty poor. The 72-day study of presidential campaign email marketing

10 Smart Ways to Grow Your Email List Email is still the best cost-effective marketing tool to grow your business. These 10 tips will help grow your email list and bring more business. March 11, 2013 Quick question: Is the number-one marketing tool to grow your small business: a) Facebook, b) Google+, or c) Email ? If you guessed email, you’re correct. While social media platforms like Facebook and Google+ continue to be the focal point for many marketers, email is still the best method when it comes to growing your small business. In fact, when a group of small-business owners were recently asked which marketing activities they find most effective, 83 percent had email marketing at the top of their lists.

Tips for Writing a Business Proposal 4hb.com -- By Category -- Wisdom and Life Skills -- Tips for Writing a Business Proposal Tips for Writing a Business Proposal by June Campbell Feast Your Eyes on These 9 Examples of Beautiful Email Marketing When you're an email marketer, your to-do list often looks like this: Generate opt-in leads, segment your lists, set up lead nurturing workflows, draft clear and concise email copy, check your emails for deliverability, optimize for plain text and HTML, and so on. Geez ... isn't there any fun in email marketing anymore? Thankfully, there are plenty of email marketing geeks out there (ourselves included) that do think all of that's kind of fun. But these less glamorous aspects of email marketing -- though critical to your campaign's success -- don't paint the entire picture of what amazing email marketing really is.

A Detailed Look at My (Non-Aggressive) Email List Strategy A lot of the strategies that I implement here on SPI are a direct result of seeing what other people are doing – and then doing the exact opposite. For example, most people don’t share their income publicly online, while I have my Monthly Income Reports. A lot of people say to stick to one platform or medium and own it. Master it. I have adopted a Be Everywhere business model instead. Many hide the parts of their businesses that might make them look bad, while I do my best to show the entire story.

Excerpted from Netiquette by Virginia Shea by Virginia Shea What is Netiquette? Simply stated, it's network etiquette -- that is, the etiquette of cyberspace. And "etiquette" means "the forms required by good breeding or prescribed by authority to be required in social or official life." In other words, Netiquette is a set of rules for behaving properly online.

27 Ways to Slice & Dice Your Email List for Better Segmentation We've already made the case for list segmentation in email marketing, and we sure hope you've bought in. Still in need of a little refresher on the merits of email list segmentation? How about the fact that, according to eMarketer, 39% of email marketers that practice list segmentation see better open rates; 28% see lower opt-out and unsubscribe rates; and 24% see better email deliverability, increased sales leads, and greater revenue. You know your ol' pal revenue -- he's the whole reason you're doing email marketing in the first place, right? Alright, now that you're undoubtedly on board with list segmentation, you're probably asking yourself how you should slice and dice your own list.

Email Marketing is Changing – The Rise of Mobile and Triggered Emails Email marketing has been used for years to keep in contact and maintain relationships with customers. Lately, with the increasing use of smartphones, we’ve seen the effectiveness continue to rise. However, many companies are not adapting to mobile which could have disastrous effects. Click on the infographic below to see a full sized view:

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