Prioritize Your Social Media Efforts There aren’t enough hours in the day for all the chores that social media puts in front of us. The best writing I’ve found on how to manage your time in social media is via Amber Naslund’s social media time management series. Her efforts in crafting this should become a little ebook that you hand around to everyone. If you skipped over that link, go back, click it to open a new tab/window, and then read it when you’re done with this (or skip mine and read Amber’s- it’s that good). These are written from a marketer’s perspective. Prioritize Your Social Media Efforts First, the Foundations Without the following, there’s no point doing social media and social networking for business. Goals first – If you don’t stick to your goals, there’s no reason to put any time into social media, period. In Order Of Value Listen – Listening gives you data, gives you metrics, gives you topic material for content, gives you a sense of where your crowd is. In Explaining This to The Leadership Your Take
Get Wireframing: The All-In-One Guide Wireframing is a great tool to incorporate into your projects as it allows for rapid prototyping and helps to pinpoint any potential problems. I personally find it invaluable on projects to have a visual representation of content, hierarchy and layout. Overall it’s an excellent step to incorporate into your project before the design process begins for both you and your clients. I am continually intrigued about how other firms and individuals incorporate the wireframing stage into their process. I know i’m not the only one, so this list aims to group together some of the best techniques, tools and resources to help you create effective wireframes. Techniques Building a Wireframe in Illustrator – From AiBurn – a step by step tutorial. Tools Omnigraffle – Create diagrams, process charts, quick page layouts and website mockups Visio – Visualize, explore, and communicate complex information. Wireframe Examples Wireframing Articles of Interest Paper Prototyping Useful Wireframing Resources
30 concepts-clés de l'utilisabilité Dans un article intitulé "30 Usability Issues To Be Aware Of", Smashing Magazine recense 30 concepts et définitions que toute personne s'intéressant à l'ergonomie et à l'utilisabilité devrait connaître. Ce billet en est une adaptation en français : Le principe des 7±2 éléments Le cerveau humain étant limité dans sa capacité à traiter l'information, celui-ci aborde la complexité en traitant l'information par blocs. La règle des 2 secondes En vertu de ce principe, un utilisateur ne devrait pas avoir à attendre plus de 2 secondes certaines réponses du système, comme le passage d'une application à une autre, ou le lancement d'un programme. La règle des 3 clics Selon cette régle, les utilisateurs tendent à abandonner un site lorsqu'ils ne sont pas capables d'accéder à l'information ou au service en l'espace de 3 clics. Le chiffre de 3 clics n'est cependant pas critique : le plus important est que l'utilisateur sache où il en est, et qu'il n'ait pas l'impression de perdre le contrôle.
Real-Time Analytics For Social Plugins Over the past year, social plugins have become an important and growing source of traffic for millions of websites. Today we're releasing a new version of Insights for Websites to give you better analytics on how people interact with your content and to help you optimize your website in real-time. Like button analytics For the first time, you can now access real-time analytics to optimize Like buttons across both your site and on Facebook. We use anonymized data to show you the number of times people saw Like buttons, clicked Like buttons, saw Like stories on Facebook, and clicked Like stories to visit your website. You can use this real-time data to test the impact of button placement on Like Button CTR or identify the Open Graph image that generates the highest Like Story CTR. Comments box analytics Last week we launched an updated Comments Box that improves the quality of conversations and drives traffic to the websites that use it.
HOW TO: Make Social Media Work for Non-Consumer Brands Mark Wallace is the Vice President of Social Media at EDR & commonground, a community for environmental and commercial real estate pros. You can follow him on Twitter at @mwallcomm. It’s hard to argue against social media’s impact as an effective method of connecting brands and consumers. The efforts of Zappos, Papa John’s and Southwest Airlines are great examples of how a brand can benefit when it opens the door and welcomes consumer interaction. But what about the rest of us – the companies that are non-consumer facing, that are not as well known and glamorous, and who serve very specific market niches? Non-consumer companies realize there are clear benefits to implementing a social media strategy, but what do they need to do to achieve success? 1. Do you want to improve customer service, increase customer loyalty, drive sales, improve knowledge, lower costs, etc.? As with any business initiative, it’s vital to have something to strive for. 2. Do you have internal resources? 3.
User Interface Design Pattern Library How To Create the Perfect Facebook Fan Page » Techipedia | Tamar This article is updated. If you are reading this in 2011, please see the new how to build a perfect Facebook page article. This is a guest post by Jesse Stay, founder and CEO of SocialToo.com and all around great Facebook Fan Page coder. Marketers love Facebook. The best place you can place your brand on Facebook is through a Facebook Page (that’s with a capital “P”, not to be confused with your personal Profile). Maximize Your Avatar Visibility Profile pictures on Facebook can have a maximum size of 200×600 pixels. Install the Static FBML App and Add a Custom Tab Do a search for “static FBML” on Facebook (or just click here), and click “Add to my Page” in the upper-left. Now what you want to do is create your tab. Add Content to Your Custom Tab If you go view your Page now, you’ll notice when you click the “>>” tab there is now an “FBML” option in the drop-down. To add content, click on “Edit Page” again on the left below your Page image. Let’s start by changing the title of the tab.
The Disciplines of User Experience UPDATE: I updated this diagram in 2009 for the second edition of Designing for Interaction that addresses some of the shortcomings I note below. The diagram now looks like this (click for larger image): Like almost nothing I’ve done, a model that I put in my first book Designing for Interaction showing the overlapping disciplines of user experience/experience design has been referenced repeatedly in various places. The problem is I was never very happy with the diagram. For one thing, it’s missing architecture in there, which is becoming increasing important. So I redrew it: Click for a larger image or download the pdf. It’s still not perfect: it’s missing Sound Design and Ergonomics/Human Factors, and the way the circles had to overlap downplays Visual Design. This diagram also begs the question: what is user experience design by itself, those areas that aren’t filled up with other bubbles?