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Evernote Reaches Two Million Lifeloggers, Half Of Them Are On Th

Evernote Reaches Two Million Lifeloggers, Half Of Them Are On Th
The idea of a life recorder that captures every moments of your life on video is still a bit of a tech fantasy, but an early version of the life recorder already exists. It is called Evernote, the popular iPhone (and now Android) app which lets you record your memories by snapping geo-tagged photos, making voice notes, or just text notes and making it easy to search through them. Evernote does not yet support video recording other than as an attachment (for premium subscribers), but when that becomes more practical it will. “Evernote is definitely positioned to be the lifelogging tool of choice,” says CEO Phil Libin. “That ambient video capture was my original plan for Evernote—always recording, not storing, you bookmark it—that is exactly what we want to do.” Next year Evernote will introduce voice search, which will be a big step towards that ultimate vision (if you can search audio, you can search through what was said in videos). Looking at new users per day is more instructive.

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Done deal: Critical Path acquires Shozu, CEO Chris Wade stays on Our earlier report about Critical Path buying mobile services startup ShoZu turns out to have been right on the money. Tomorrow morning, both companies will jointly announce that they have come to an agreement for Critical Path to acquire all of ShoZu for an undisclosed sum. We’re trying to get a hold of the price the London company, which was backed by $36 million in venture capital, sold for. The release is below, but here are more details, including some deal terms: ShoZu was founded back in 2001 and essentially enables people from around the work to connect with other people by exchanging video, pictures and commentary between mobile devices and social networks, photo sharing sites and information resources.

Evernote Stats: One Million Registered Users, 360,000 Active, 13,755 Paid Reaching one million registered users is an important milestone for any startup. At the very least, it suggests that it is pointed in the right direction. Evernote, the app which helps you remember things you find on the Web or take photos of with your phone, just hit one million registered users a couple days ago, about a year after its public launch in June, 2008 and six months after it reached 500,000 registered users. Evernote, the startup that boosts your memory, raises $10 million Evernote, which lets you record almost any type of data and recall it when you need it, just raised $10 million in a second round of venture-backed financing. It was led by Morgenthaler Ventures, with more funding from earlier investors including Troika Dialog. (The startup said it raised $2 million from NTT DoCoMo in October on top of $4.5 million in a venture-backed round in January. They also raised $6 million in angel funding back in 2006.) The Mountain View-based startup says it now has nearly 2 million users on its desktop clients and apps for the iPhone and Blackberry. They use a “freemium” model with a paid version that allows larger monthly uploads and syncs your files.

Eyeka raises €3 million for crowd-sourcing ad campaigns [France] Eyeka, which connects brands and creative consumers, has raised €3 million in a second round of financing. The company already had €5 million in backing in 2006 with Ventech, DN Capital and SFR Developpement, while the company was focused on a platform to enhance pictures and videos management from mobiles. For this new round, previous investors are joined by French VC I-Source.

Evernote Passes 500,000 Registered Users, Most of Them On The iPhone Some apps wander around the wilderness for a while until they can find the perfect home. For Evernote, that home is the iPhone. The note-taking, picture-capturing, voice-recording, handwriting-recognizing universal memory service has been under development for years and launched last February in private beta on the PC. But it wasn’t until May 29 that it debuted on the iTunes store as an iPhone app. That’s when it started to take off.

The Complete Guide To Freemium Business Models Editor’s note: This guest post was written by Uzi Shmilovici, CEO and founder of Future Simple, which creates online software for small businesses. The post is based on a study done with Professor Eric Budish, an economics professor at the University of Chicago Booth School of Business. It also includes ideas and comments from Peter Levine, a Venture Partner at Andreessen-Horowitz and a professor at Stanford GSB The idea of offering your product or a version of it for free has been a source of much debate.

How eBuddy’s Mobile Monetization Strategy Helped It Turn A Profi For the past four months, Amsterdam-based eBuddy has turned a profit, CEO Jan-Joost Rueb tells me, by offering advertising-supported services for free in combination with sales of a premium iPhone application. The company, backed by 11.5 million Euros in venture capital from Lowland Capital Partners and Prime Technology Ventures, markets a Web-based social network and instant messaging aggregator that enables people to sign in to their service once and stay connected to people through various platforms in one single interface where all of them are centralized. It also offers a number of ways for people to use the service on their mobile phones, through a mobile web service, a Java-based messenger client and applications for iPhone and Android. (Keep reading if you want to try their premium iPhone app for free, by the way)

Extend Your Brain With Evernote (Private Beta Invites) We are all dealing with information overload. Some of the most useful Web startups are the ones that help us deal with the never-ceasing flow of data washing over us every day. Evernote is one of those startups. How App-Like Design Can Turn Your Site Visitors Into Customers Lisa Wehr is the founder and CEO of Oneupweb, a leading digital marketing agency representing some of the nation’s most recognized brands for more than 15 years. We’ve all heard the expression “The customer is always right,” but what about making the customer experience on your website so thoughtful that they don’t ever feel unappreciated, forgotten or neglected? According to, the average time a user spends on a site is only 56 seconds. You have just 56 seconds to turn your site visitors into customers. Is it possible?

Social Network For Traders Currensee Raises $8 Million Social network for currency traders Currensee has raised $8M in Series B funding led by prior backer Northbridge Venture Partners and joined by new investor Egan-Managed Capital. The company had earlier raised $6 million from Northbridge Venture Partners, but $2 million of the Series A round (raised in October 2009) was converted to Series B terms as part of the deal. Thus, this round brings the total of financing for the company to $12 million.

Evernote surpasses 3 million users The title says most of this story, but there are a couple of interesting details that are worth sharing. First, while it took 447 days to reach their first million users, it took 222 days to hit the two million mark, and only 134 days to reach three million. That’s pretty impressive. That 134 days is even more impressive when you learn that 85% of Evernote users get there by word of mouth. And 44% of new users are coming from outside the U.S., showing that Evernote has a very real global appeal.

Case Study: How Google Sells Its Free Products Modern commercials are a funny thing. Ad agencies are trying to figure out how to give their commercials viral appeal while balancing that against providing company or product information. The Old Spice guy campaign is more or less universally lauded as an example of how to reboot a company's image and turn a commercial idea into a viral phenomenon. However, the videos, and the campaign's subsequent expansion onto Twitter, focused on entertainment and branding: We knew what kind of brand Old Spice wanted to be and we laughed at (most of) Isaiah Mustafa's quips and sound bites.

Axel Springer acquires majority stake in kaufDa mobile coupons startup for $40 million kaufDa is one of Germany’s leading “promotion search” sites. What’s that? It helps you look for the best sales and mobile couponing running near where you live. So instead of retailers needing to send out huge catalogues, Germans have warmed to kaufDa’s targeted nature.