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How PR Pros Are Using Social Media for Real Results

How PR Pros Are Using Social Media for Real Results
The Real Results series is supported by Gist, an online service that helps you build stronger relationships. By connecting your inbox to the web, you get business-critical information about key people and companies. See how it works here. PR professionals use social media every single day to get the word out about clients, to communicate with customers and to respond to questions or problems. As one PR professional, Jeremy Pepper, told us, "There are so many uses — conversational marketing, reaching influencers — that PR is able to participate in conversations and answer questions, be a support system for clients and companies, as well as empowering customers and power users to be a de facto resource for your company, a champion for your products." We're going to take a look at how PR professionals are using social media to achieve real results when dealing with business-to-business relationships, when representing companies that already have a well-known brand, and in politics.

Clickbooth CPC : Can it Compete with Google AdSense? Clickbooth, a CPA/CPC affiliate network based in Sarasota, FL, has stirred up some news this week with buzz around their CPC offering for publishers who are looking for an alternative or compliment to Google AdSense. Clickbooth CPC, an IntegraClick project being led by former AOL Exec Tom Haney, is reminiscent of the IndustryBrains/AdHere and AOL/Advertising.com projects of offering more direct to market or publisher friendly CPC solutions into the mix, where premier publishers (or even smaller ones) can leverage more direct advertiser relationships and also tap into the current Clickbooth CPC ads as well. A good number of these AdSense/AdWords competitors have come and gone over the years, and many have been acquired by larger Google competition (Microsoft, AOL, Yahoo …etc), but what makes Clickbooth CPC stand out a bit is its partnerships right out of the gate with MSNBC.com, CNN.com and ESPN.com -three dominant players in the online (and offline) content space.

Drowned In Sound Latest >> Exclusive Stream: Damon Albarn's Record Store Day 7" 'Hollow Ponds' Remixed about 15 hours ago Liars Week Aaron from Liars: The Sisterworld Sketchbook Liars' Artist Spotlight: Lawrence Weiner Angus from Liars on his Sisterworld... DiS meets Liars Julian from Liars meets Brian Roettinger Liars - Sisterworld Liars reveal next-level artwork for Sisterworld Liars expanded Sisterworld to feature Thom Yorke, Melvins, Bradfo... In conversation: Liars and Deerhunter Liars: lost in Italy, lost in sound Liars - Liars Milk tooth tales: Liars discover their inner-child DiS is 6! Liars - Drum's Not Dead Liars in an unholy lair Liars - They Were Wrong, So We Drowned close Galleries of by

Virtual Worlds, Avatars, free 3D chat, online meetings - Second Life Official Site Taulia raises $3.2M to let companies get an early bird discount with suppliers Taulia, which gives companies discounts when they pay suppliers early, announced today that it has raised $3.2 million in its first round of funding. Taulia lets suppliers opt into a program that offers discounts on invoices if companies are willing to pay early. The idea is to avoid excruciatingly long payment cycles, where larger and more unwieldy companies can take as long as two months to pay a supplier for goods. Suppliers don’t have to wait a long time to get paid, and businesses can shave of a little bit of their costs by paying early. The company claims to save other businesses tens of millions of dollars every year through these early bird discounts. Taulia’s services can also be integrated into other third-party systems through the use of self-contained widgets, if a business doesn’t use SAP’s software. The funding was led by Matrix Partners and Trinity Ventures. Taulia is based in San Francisco and was founded in 2009.

Why does music matter to you? | Why Music Matters Pageflakes Search 2010 et Etat de l’art des solutions de veille | Actulligence.com | Veille Stratégique, Intelligence Economique | Actulligence.com | Veille Stratégique, Intelligence Economique Le 19 février 2010, à l’Hôtel Scribe, se tiendra Search 2010, le slaon professionnel pour les solutions de recherche avancée en entreprise. Search est organisé par Veillemag et réunira cette année encore éditeurs de solutions, consultants, entreprises autour des problématiques liées à l’accessibilité de l’information. Côté éditeurs de solutions et prestaraires, retrouvez cette année entre aute : Brioude Référencement, Ixxo, Red Panda, Extender, Knowledge Plaza, Jamespost, Jalios, KB Crawl, Exosys, Social Computing. Les sessions suivantes sur les étas de l’art du search, mais également des solutions de veille et de Knowledge Management introduiront les différent : Comment choisir un moteur de recherche ? par Gilles Balmisse, Knowledge ConsultQuelles sont les stratégies éditeurs ? J’aurai donc l’occasion de vous retoruver sur Search 2010 à 8 h 30 pour le café et à 8 h 45 pour une présentation sur l’état de l’art des solutions de veille. Pensez donc bien à vous inscrire dès à présent !

WHITE HEAT :: Every Tuesday at Madame JoJo's in Soho, London 6 Reasons Companies are Still Scared of Social Media 1- Employees will waste time with social media. Many large corporations block their employees from accessing the Internet altogether. Others try to block employees from accessing personal email or social networks like Facebook during work hours. In May, 2009, according to emarketer, there were 29 million smartphones in the United States. The value to workers of having Internet access - in terms of research, communication, and speed - is far greater than the threat of lost productivity. 2- Haters will damage our brand. Well, there may be things you need to change about your brand, and in that case, you should thank them for letting you know what they are. If you have built an online community that includes people who don't hate you, that community will rise to your defense and they will handle the problem for you. Bonus Link: Starbucks Social Media Monitoring & Community Help It Survive Brand Attack 3- We'll lose control of the brand. Message control is an illusion. Bonus links:

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