Social Media for Business Courses call Sarah with any queries - 020 7183 8780-ask about our special rates for bulk-booking course and our charity rates- Social Media For Business: £199*/£299 A powerful business-focused Introduction to Social Media - covering Facebook, LinkedIn, Twitter, Google+, Pinterest & Instagram. If you are looking to set up your social media networks but not sure which one(s) are right for your business then this course is for you. To speak to us - call 020 7183 8780 or Facebook incl Facebook Advertising £269*/£299 Learn how to develop the use of 'business Facebook' strategically. Extend your reach, Get Closer to Existing Customers; Build your Brand; Attract Leads and New Customers etc. We also run Courses and Training in Want to get your Website higher up the Search Engines? GOOGLE ADWORDS: view here SEO view here (Search Engine Optimisation) GOOGLE ANALYTICS: view here Social Media Strategy & Planning Workshop £559/£589 Twitter for Business Services £269*/£299 Social Media In-house Training
11 Inspiring Nonprofit Facebook Timelines Most nonprofits have not yet upgraded to the new Facebook Timeline for Pages design, but as more and more admins begin to realize that the Timeline design and tool set is much more than just uploading a photo to the top of your page, I think we’ll see many of our favorite nonprofits take the leap and upgrade before the mandatory roll out of Facebook Timeline to all pages on March 30. To help inspire your creativity and encourage you to be an early adopter, below are eleven nonprofits that have upgraded to Facebook Timeline. You can also view the new Timeline design on the Nonprofit Organizations Facebook Page. I will also be giving a thorough tour of the new Facebook Timeline Design and Admin Panel in my upcoming webinars on Facebook and Facebook Apps.
Video: How Small and Large Nonprofits Use Social Media - Social Philanthropy As social networks grow in popularity, nonprofits of all sizes must figure out how they spend their time using them, which networks to focus on, and what skills to hire for. But big groups and small groups often have different approaches to these challenges. Large groups typically have more resources and can give more time to social media. For example, TechSoup Global, which has a staff of about 230, dedicates three full-time employees and four part-time contractors to maintaining its presence on social networks. The group soon plans to use fewer contractors while adding a new full-time employee who will handle live online events, says Susan Tenby, TechSoup’s director of online community. Smaller groups can’t afford such luxuries. Ms. Related live discussion: Social-Media Advice for Small Nonprofits Send an e-mail to Derek Lieu. Return to Top
Why I Love Pinterest and Nonprofits Should Too Why I Love Pinterest and Nonprofits Should Too By Nell Edgington I am far from a social media expert, but I have grown to love some social media tools. Twitter, Facebook and LinkedIn have been my favorites, while I still haven’t seen the value of Google+ (although if someone wants to convince me, I’m all ears). But the newest social media darling, Pinterest is fast becoming my favorite. Pinterest is a social media network based on images. For example, I currently have 12 “boards”. There are several things about Pinterest that I love. There have been many articles about the potential of Pinterest for companies. But I think Pinterest is a particularly powerful opportunity for nonprofits for several reasons: Nonprofits are naturally image-based. If you want a quick guide to getting started on Pinterest, check out this great HubSpot post, although it’s focused on businesses, it definitely applies to nonprofits. Get out there and give Pinterest a try. Photo Credit: Mashable
24 best practices for nonprofits using Twitter Image by Rosaura Ochoa on Flickr Use this guide to take stock of your organization’s Twitter routine Target audience: Nonprofits, NGOs, cause organizations, social enterprises, businesses, brands, bloggers, social media managers, individuals. This is part of our series on how nonprofits can get the most out of Twitter. By Kyria Abrahams and J.D. There are scads of Twitter guides, cheat sheets and how-tos floating around the Web. Actually, Twitter is not that complicated. Below we’ll outline some basic practices about how to use Twitter, especially if you’re just getting started with the platform. Here are 24 basic best practices with Twitter that every nonprofit should know. Don’t overcomplicate Twitter 1Be honest, be real, be human. Tweet about things people care about 2Link to newsworthy events that people are already talking about and how they relate to your cause. Tweet in the moment 3Are you at a gala event and your senator or governor just walked in? Follow the 60-30-10 rule Be strategic
Rough Draft of a Nonprofit Social Media Policy During last week’s webinar on Creating a Social Media Policy for Your Nonprofit, we used the Policy Tool for Social Media to create a rough draft of a policy. The online interview in the tool includes 12 questions, and I asked the 30 or so webinar participants to pick the answers via GoToWebinar polling. What resulted is a crowd-sourced rough draft of a nonprofit social media policy (link to a Word doc for you to download). I recommended that everyone start with this and then customize it for their own organizations, using some of the alternative language offered in Social Media, Risk, and Policies for Associations by Social Fish and Croydon Consulting. I also shared links to lots of other advice and samples policies to make this rough draft your own. If you missed the webinar, but would appreciate a little help walking through your options (including what I recommend you do on several vexing questions), the recording of the webinar is available right now in our archive.
Study: Best times to post to Twitter, Facebook, and Tumblr What are you doing between 7 p.m. and 10 p.m. Eastern Time? If you have a Tumblr, you had better be posting content. According to a Bitly analysis, Tumblr posts updated during those times—particularly on Sundays, Mondays, and Tuesdays—receive the most clicks. [READ: An essential guide for brands on Tumblr] Bitly is a service that shortens links so they can be shared and tracked on social media sites such as Twitter and Facebook. The service looked at posts on Twitter, Facebook, and Tumblr. The best time to post to Twitter is in the afternoon, early in the week—from 1 to 3 p.m. “As far as being a gateway to drive traffic to your content, it appears that Twitter doesn’t work on weekends,” reports Bitly. The peak traffic times, it adds, are from 9 a.m. to 3 p.m., Monday through Thursday. [READ: When should brands tweet for the greatest reach?] Avoid posting to Facebook after 8 p.m. and before 8 a.m., and on the weekends. The report continues: “Facebook traffic peaks mid-week, 1 to 3 p.m.
Good Tips for Publicizing Your Non-Profit Fundraiser Guest Post by DoJiggy Distributing press releases and informing the media about your fundraiser provide an excellent way to spread awareness about your upcoming fundraising event. The media is always interested in activities and events happening in the local community, especially when there is a positive angle such as an opportunity for the public to give back to a charitable cause. The best thing about PR is it’s free! Now that you know the benefit of public relations…how does it work? When to Announce Your Event? If you think the best time to send out a press release is the day before your event, think again. 1. Distribute a press release a month or two in advance to announce the upcoming fundraising event. 2. The week of your fundraising event, send a new press release but this time include all of the event details. 3. Following your fundraising event, you will want to distribute one more press release to summarize your fundraising efforts. Writing Your Event Press Release
Community Outreach Community Outreach ABS | Teach | Handbook | Programming A-Z | Community Outreach Overview: Community outreach is an important part of developing any program. It is essential when planning art programs for visitors with visual impairments and other disabilities . People with visual impairments have a broad range of experiences with the arts, both positive and negative. In this module, we will review outreach resources and strategies. Practical Considerations: Sample Agenda Checklists Troubleshooting Tips Funding Strategies! Contributors and Reviewers: Back to top Practical Considerations: Community Outreach Establishing connections and creating a community outreach program requires research and perseverance. Making Contacts Take advantage of resources you already have in the museum. Schools/residential schools for the blind and public schools, and in some states, individual visually impaired students, are all connected to a specialized district or coordinating office. Older Audiences 1. 2. 3.