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OpenX Shopgate Raises $7M To Help Retailers Maximize Mobile Storefronts And Sales Mobile e-commerce startup Shopgate announced its Series B funding round today, which it revealed to TechCrunch totals $7 million in an interview. The Germany and Palo Alto-based company offers retailers custom native app and mobile web development for their online stores, which Shopgate co-founder Andrea Anderheggen says can help retailers increase their sell-through rates on mobile by between 5 and 15 percent on average, depending on whether they’re starting with responsive design-based websites or just traditional web commerce pages. Where Shopgate differs from other solutions is that it integrates with popular web-based e-commerce platform provider APIs, like Magento, which means that they’re pretty much plug-and-play with most of the online store backends that retailers are already using. “What we’ve seen is that mobile commerce will become a huge reality,” he said. “What we saw is that consumers have different preferences,” Anderheggen explained further.

Photo Fakery Tackled By FourMatch: Software That Tells You When The Camera Lies Fourandsix Technologies has launched FourMatch, a software extension for Photoshop CS5/CS6 that analyses the authenticity of JPEG images. The software doesn’t analyse the image itself — those abilities will be coming in later tools — but rather sifts through the file metadata to determine whether it matches the original image capture. Playing around with the veracity of images — to make it look like you’re best buddies with Justin Timberlake, say, or to add one more missile than you actually have in your arsenal — has of course never been easier (although fake photos are pretty much as old as cameras, as Fourandsix’s fascinating Photo Tampering Gallery underlines). The startup, which is currently self-funded, sees a market for its fake flagging software in law enforcement — combating crimes such as child exploitation — and for legal professionals. FourMatch is available immediately via the company’s website — and is being priced at $890.

Smaato Mobile commerce, app maker, shopping cart, mcommerce, iPhone, iPad, Android Home - RGM GroupRGM Group TapSense Mobile Wallet | Mobile Payments | Zwallet Crazy Egg - Visualize where your visitors click Over 200,000 businesses Convert Better with Crazy Egg, The Original Heatmapping Technology A heatmap is an easy way to understand what users want, care about and do on your site by visually representing their clicks - which are the strongest indicators of visitor motivation and desire. A Crazy Egg heatmap lets you collect more than 88% of the data you would using a traditional eye-tracking process. Because Google Analytics & Site Catalyst Leave Questions Unanswered, Trust Crazy Egg Visualizations to Help You Understand Your Users. Wouldn't you like to fill in the gaps left by analytics… without A/B testing every little assumption… and without breaking the bank on in-lab usability studies? Heat Maps: At a glance, see the hotspots on each page - so you know what to change, preserve or delete "Do our users think they can click greyed out buttons?" Click-Tracking Overlays: Find a hot spot? "What percentage of traffic clicked the primary button versus this smaller link text below it?"

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