Music Festival Tech Changes Drastically Since Woodstock [INFOGRAPHIC] Concerts have changed a lot since the Woodstock days of the late 1960s. Here's an infographic that compares how technology is used by fans at music festivals such as the Coachella Valley Music and Arts Festival in California compared to the iconic Woodstock festival held in 1969. Now, concerts incorporate lots of advanced technology. Not only do some shows include holographic images of deceased artists and boast interactivity such as texting song requests to bands in real time, but it's far easier to connect with family and friends back home than ever. "In 1969, fashion defined a generation," the infographic notes. "People expressed themselves by what they wore. Although 66% of concert goers nowadays take pictures at concerts via their smartphones , music fans carried around Polaroid cameras in the '60s. SEE ALSO: 5 Most Popular Musicians to Subscribe to on Facebook Meanwhile, people once lined up at pay phones to make calls to friends and families during concerts.
Coke's Marketing Budget to Rise by $400 Mil. NEW YORK Coca-Cola worldwide CEO E. Neville Isdell today said the company will increase its global marketing expeditures by $350-400 million in 2005 and successive years. Most of that money will be spent outside North America in high-growth markets such as Brazil, China, India and Russia, he said. Isdell discussed the increase today in a presentation to Wall Street analysts. "This is something I believe this company deserves," Isdell said in opening remarks to about 200 analysts, consultants and business reporters who attended. The Atlanta-based company annually has spent an estimated $1 billion in global measured media. Three other executives also made presentations: CFO Gary Fayard, worldwide CMO Chuck Fruit, and worldwide vp, Coca-Cola Franchise Marc Mathieu. Coke is in the midst of hearing ideas concerning its global "iconic" brief for the flagship brand, Fruit and Mathieu acknowledged. One broke overseas in October to coincide with the Muslim holy days known as Ramadan.
Elle.com Loses Over Half of Its Editorial Team Major shakeups have gone down on Elle.com‘s editorial side. Everyone’s jumping ship! As a few media outlets have already reported, Keith Pollock, Elle.com‘s editorial director, is leaving to become editor in chief of Du Jour–a new digital and print editorial publication launching in collaboration with Gilt Groupe. Britt Aboutaleb, former editor of this site and Elle.com’s fashion news editor, is not only leaving Elle–she’s leaving New York! While everyone at this office–and probably Elle‘s as well–is sad to see her go, it sounds like exciting things are happening at our favorite go-to celeb fashion site and Britt will no doubt be a positive addition. So what does this mean for Elle.com?
Spotify Makes Ad Impressions Count When Spotify launched in the US, after gaining much popularity in Europe, it went viral almost immediately by relying on automatic integration with Facebook to get people sharing what they were listening to. But research from eye-tracking study firm EyeTrackShop suggests Spotify may not feel so reliant on Facebook integration anymore, now that it’s achieved mass status. The site has shunted Facebook controls to a little-trafficked corner of the screen and the friends’ listening feed to a sidebar, while maintaining prime real estate for ads. The Spotify starting page features a large ad in its center-top position, something seen by 100% of participants in EyeTrackShop’s February 2012 study. This ad was the first thing viewers glanced at, with only 0.4 seconds elapsing before they noticed it, and it grabbed their attention for a full 4 seconds—longer than any other element on the page, including music controls.
Pinterest Just Solved All Procter & Gamble's Social Media Problems Why You NEED To Get Up Earlier (And How To Do It!) WHY YOU NEED TO GET UP EARLIER (AND HOW TO DO IT!)3 years ago By now, most of you know that I'm a super-early riser. "Somewhere, right now, someone is training while you are not. So I get up early because I believe it's worth it. It's time to wake up... Top ten reasons to get up early every day: 10) Learn! 9) This early, it really IS all about you. 8) We're not as big as we think we are. 7) You’re automatically early. 6) EAT! 5) Speaking of exercise... 4) Easier commute! 3) Be a power player. 2) Do something you “never have the time for.” 1) Change the world. That was the “why.” Top Six ways to make sure you get up early. 6) DRINK! 5) MOVE! 4) FEED SOMETHING! 3) THERE IS NO TRY. 2) GET OUT! 1) SLEEP! Bonus: Even remotely overweight?