The Facts and Figures on the Power of Visual Content Marketing As the social web has allowed us all to become publishers and marketers the importance of content for search and social media marketing has exploded. This is driving another trend within that sector called visual content marketing. This visual web growth has happened for a few reasons. The rapid acceptance of smart phones and tabletsThe widespread availability of high speed wireless networksThe decreased cost of data that makes high definition uploads cost effective This is all fine but for marketers, managing this content is a challenge. The benefits of visual content marketing Visual content has many benefits for a marketer. Increased engagementImprovements to SEOAccelerated sharing on social networksIncreased brand awarenessSales growth The digital marketer to remain efficient needs to use tools that control the collection and publishing process that both protects and amplifies the brand. The power of visual content marketing The numbers behind the growth of the visual web What about you?
RSS Feeds Directory for Twitter, Facebook, YouTube, etc. You can use this feeds directory to determine the RSS feeds of any of your favorite online service be it Twitter, Facebook, YouTube or something else. If you are old school like me and still prefer consuming online content through RSS feeds, this directory is for you. Most of the popular online apps and services – including the likes of Facebook, YouTube and Twitter, offer RSS feeds but the problem is that you have to be a near geek in order to discover any of these feeds. Hence, I compiled this directory that will probably help you find XML feeds for your favorite online services without digging into the complex APIs. 1. Replace “relevance” by either “published” or “viewCount” to order search results by the upload date or view count of videos respectively. 1. To get the ID of any Facebook Page, go to graph.facebook.com and replace Digital Inspiration in the URL with the username of any Facebook Page. 1. Pinterest RSS Feeds 1. Image RSS Feeds for Instagram, Picasa and Flickr 1. 3. 1.
30 Things You Should Not Share On Social Media I don’t know whether you have started to notice that a lot of people are wanting help with their cows and ducks on Facebook (and I am finding it a touch annoying as I am not fond of cows),this activity is due to a very popular online game called Farmville. What prompted me to write this list germinated when the few Farmville updates turned into a stream and then became a raging torrent. On Facebook you can actually turn this stream off in the settings section which is a good thing as I have stopped counting sheep when trying to go to sleep and started counting bovines… by the way Mashable have a post that shows you how to block those fascinating Farmville updates. For those of you who are statistically minded… the Facebook-platform game FarmVille has So what have the settings for controlling Farmville streams have to do with not sharing certain things on Facebook. 30 Things You Should Not Share on Social Media My New Book is on the “Best Sellers List” on Amazon! You can buy it now.
5 Social Media Trends for 2014, New Research Social Media Examiner Want to know where social marketers are focusing in 2014? Looking for the latest social media trends to inform your marketing? Based on new research, here are five areas you should start paying attention to right away. Note: This article is based on Exact Target’s 2014 State of Marketing Report, which shows top marketing objectives, priorities and concerns for 2014. #1: Social Listening Becoming Important More brands are beginning to really listen to their customers. According to the report, 60% of marketers were using social listening strategies in 2013 and 24% plan to do so in 2014. Consider the context of social conversations and respond strategically. Key Takeaways Social listening offers opportunities to interact directly with consumers. If you really want to see results, you need to listen and respond strategically, according to another study by JD Power: Don’t just listen; understand first—are you hearing one loud voice or a growing trend? #2: 57% of Marketers Use Social Advertising
Here's 4 new Social Media apps to check out today My bookmarks folder is crammed full of social media tools and apps. There's well over 2,000 links stored from research and testing over the last three years. I love playing with and testing new apps and tools, and I'm more than happy to pay a few bucks to get the premium sauce too. Over the weekend I've added 4 more apps to my list, their pretty handy so check them out. FRUJI - Professional Social Media Statistics Fruji analyses all your followers and then reports back on; Followers, FollowingTweets, RetweetsVerified Accounts that follow youList membershipsNew followers and UnfollowersMost popular followersMost valuable followersIdentifies likely Marketing accounts (even follow/following numbers) Annual premium account costs $25USD. I like it because it collects data from all your followers not just the last 1,000 or a percentage of so it's as accurate as can be. Mention - Social Content Curation and Engagement Centre I could almost migrate from Sprout Social over to Mention today.
How Virtual Private Networks Can Protect Your Mobile Device Home » Security » Networks » How Virtual Private Networks Can Protect Your Mobile Device Needing a safe way to communicate through the World Wide Web has never been more crucial. You no longer need a computer to log on. Your handheld mobile device can fit in your pocket and go pretty much everywhere with you, which means you’re that much more vulnerable to hackers since you’re spending more time on these networks. There are several ways to safeguard yourself, however, and here’s a good one to read up on: VPNs. 1. Technology isn’t immobile like it used to be. Virtual private networks do just this. 2. There are many virtual private network providers, so it’s important to know the distinction. Other virtual private networks provide more widespread security, though. 3. Luckily, these days, a lot of smartphones are already created to incorporate virtual private networks. With any of these scenarios, once the VPN is enabled, you can search the internet and check your mail with security. 4.
The Art of Social Media: Power Tips for Power Users: Guy Kawasaki, Peg Fitzpatrick: 9781591848073: Amazon.com: Books 20 Ways to Build Your Online Reputation in 10 Minutes a Day August 12, 2012 20 Ways to Build Your Online Reputation in 10 Minutes a Day By Gihan Perera in Branding Joining a network like Twitter or Facebook isn’t enough to build an on-line reputation; you have to participate in it as well. That’s obvious, but this is one area that worries some people who think they need to spend all day on these networks to build their reputation. That doesn’t have to be the case. Instead, note this quotation attributed to Benjamin Franklin: “It takes many good deeds to build a good reputation, and only one bad one to lose it.” This is usually quoted as a warning about the one bad deed, but you can also think about the many good deeds. Let’s look at 20 easy, practical ways to participate in various on-line communities. LinkedIn 1. 2. 3. 4. Twitter 1. 2. 3. 4. Facebook 1. 2. 3. 4. Reviews 1. 2. 3. 4. Commenting 1. 2. 3. 4. That gives you 20 ideas you can use immediately to build your on-line reputation – and that’s just a small sample of what you can do.
The new tech battleground: Tearing down walls, building bridges This article is part of Next, The Globe's five-day series examining the people, places, things and ideas that will shape 2013. Call it a TV guide on steroids. The NextGuide is an iPad application that helps users find out exactly what shows are on at any given time, in any given place. The app, developed by San Francisco-based start-up Dijit Media and released this fall, acts as a personalized program guide, following its users’ watching habits and suggesting new content based on those habits. If the app notices you’re a fan of movies starring Bill Murray, it may give you a heads up the next time Ghostbusters is playing, or when Mr. “People always say ‘I have 500 channels and there’s nothing to watch,’” said Jeremy Toeman, chief executive officer of Dijit Media. At the core of the NextGuide is a simple but powerful concept. “What we’re doing adds value to everybody in the food chain,” Mr. “These companies want us to consume … all our online media through their devices,” Mr.