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12 Critical Elements Every Homepage Must Have [Infographic]

12 Critical Elements Every Homepage Must Have [Infographic]
If you’re considering a website redesign or are wondering how to generate more leads from your website, it's a good idea to start with your homepage. Serving as your company's virtual front door, this page is generally responsible for drawing in a majority of your website's traffic. And despite its prominence, many businesses struggle to optimize it properly. You see, your homepage needs to wear a lot of hats. So to improve the performance of your homepage, check out the following infographic detailing 12 critical elements every homepage must have. Download our collection of website homepage design examples here to see how these elements come together. 12 Critical Elements Every Website Homepage Must Have Share this Image On Your Site <p><strong>Please include attribution to with this graphic. What You Should Include in Your Website Homepage Design 1) Headline Within three seconds, a website needs to tell visitors what the business has to offer. 2) Sub-headline

Web Design Elements: Examples And Best Practices This overview features a hand-picked and organized selection of the most useful and popular Smashing Magazine’s articles featuring various building blocks of a website and published here over all the years. Call to Action Buttons: Examples and Best Practices Call to action in web design — and in user experience (UX) in particular — is a term used for elements in a web page that solicit an action from the user. How can we create effective call to action buttons that grab the user’s attention and entice them to click? Read more… Image Caption Design: Techniques and Trends Image captions are an often-overlooked element of Web design. But image captions are a great place to add a bit more style to your website or to give some unique insight into the subject of the image. There are two basic kinds of photo captions. The other major style is more graphic. Read more… Breadcrumbs In Web Design: Examples And Best Practices Read more… Designing The Holy Search Box: Examples And Best Practices Read more…

7 Ways to Lower Your Website's Bounce Rate Bounce rate is the enemy of every website — it's the percentage of visitors that come to your page and don’t go to any others within the same site. It can be frustrating and costly, especially if you've invested time and money into SEO and paid ads to get visitors to your site — you don't want that hard work to go to waste once the person hits your page. Businesses need to make sure their first impressions reel in the visitor in order to reduce bounce rate and to keep the person engaged with your brand. To help you combat pesky bounce rates, we've put together a list of usability considerations that can be used to lower your site's bounce rate and improve visitor retention. From optimized page layouts to faster loading, there are a number of ways to keep web surfers hooked. 1. Let's face it, no one likes looking at advertisements, but the reality is that many sites could not survive without them. 2. 3. No one will stay on a site they can't read. 4. 5. 6. Treat your users with respect.

What newsletter footer can do for you | FreshMail Blog Footers are standard elements of well-designed newsletters. They should be placed at the very bottom of the project and contain all relevant information that your subscribers might need. Additionaly you can use footers to impress, draw attention or display information that subscribers expect. Present something extra! Don’t make the mistake of thinking that anything at the bottom of the page can’t be that important! Too many people, even designers, still think this way. Read the post to find out about a few standard elements that you should place in your footer and some creative examples of ideas on how to use footers to support marketing and sales objectives. Required footer elements Footers must always contain information about why recipients got the message they’re looking at and a clearly visible resignation link. Newsletter: PUMA The next requirement for footers is contact information. Newsletter: American Apparel Inc. Do you create your own designs? Newsletter: STA Travel

Thousands of free Vector icons and Icon Webfonts for Interfaces and Responsive web design We present to you an interesting and exciting selection of Free Icons, flat icons, symbols and pictograms with vectorial content, especially designed for UI design, menus, lists, webapps or native apps.On a different note, we've made a selection of the most recent Icon Webfonts designed specifically for responsive projects and to solve problems like graphics resolution in retina displays. These custom icon sets embedded in a webfont kit can be easily styled with CSS changing colors, size, rotation, adding shadow and other new CSS3 features. It reduces the time to create responsive design using scalable icons instead of different image files and media queries for every resolution. You can see an online example provided by CSS-TRICKS about the use and possibilities of manipulation through CSS: Icon Fonts are Awesome. Icon Web Fonts Fontello. Font Awesome is a pictographic language of web-related actions. Free Downloadable Icon Sets

4 Tips to Keep Your Website Ahead of the Curve This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. Sure, having a website for your business serves a practical need: to draw net-surfing users to your product or service. However, it's also much more than slapping on a run of the mill two-column template and calling it a day. 2012 is heralding a new wave of innovative web technologies and design, and a page that stays in step with these trends is bound to pique interest and lower your bounce rate. 1. Mail Chimp. A bold design can be obtained with very little money, especially for those who aren't necessarily experienced in coding. For those with a little more cash to burn on a proper contractor, 99 Designs relies on crowdsourcing to gather great designers for companies looking for a reliable and cutting edge renovation. 2. 3. As we move forward in 2012, further exploration into one-page websites is a given. 4.

Agile Scenarios and Storyboards User stories are great at capturing product functionality. But they are less suited to describe the user interaction in more detail. This is where scenarios and storyboards come into play: Both are great tools to describe the interaction steps. In this post, I explain what scenarios and storyboards are, and how they can be used effectively in an agile context, and how the two techniques relate to user stories. Scenarios in a Nutshell Scenarios and storyboards are great to explore and describe how a user interacts with a product. It’s Tuesday morning, and Mary is working on her computer. The scenario above describes the steps Mary has to take to book a seat on one of our public training courses. Note that I have tried to make the scenario descriptive and engaging while focussing on the key aspects of the interaction. Storyboards Summarised Storyboards are similar to scenarios: They illustrate the interaction required to achieve a goal. What about User Stories? Summary

UX Designer란? - ILUVUXDESIGN(동영상) UX Designer는 무엇을 하는 사람인가? 주변 친구들이나 가족들이 저의 직업을 물을 때 한 번에 명쾌하게 대답하지 못 해 늘 힘들어하고 있습니다. 저 자신도 UX Designer가 무얼하는 사람인지 정확히 잘 모르겠고, 그래서 제가 UX Designer인지도 솔직히 말하면 잘 모르겠습니다. 영어 공부도 할 겸, 스크립트를 올려봅니다. 영어 원문: What designer has the most elaborate, the most complex, the most beautiful job in the world? 한국어 번역(명지은 번역,이재용 교정): 세상에서 가장 정교하고, 가장 복합적이며, 가장 아름다운 직업이 무엇일까? Design, devign, Persona, prototype, task, User Experience, UX designer, UX 디자이너, ux란, UX리서치 이 재용이 재용은 타고난 인간에 대한 무관심을 노력으로 극복하여 '따뜻한 사람'으로 위장하고 사는 법을 터득했습니다. 블로그 글은 각 개인의 생각이며 피엑스디와 다를 수 있습니다.

Before & After: The Optimization of a Flawed Landing Page Marketers talk a lot about advanced techniques for working with their leads: lead flow, lead management, lead nurturing. But all of that is meaningless without consistent lead generation, and landing pages are the strongest tools in a marketer's arsenal to meet that looming monthly lead goal. Because landing pages are so important to lead generation, attention to detail is in order to ensure you have the highest conversion rate possible. Subpar Landing Page Here's an example of a landing page to access HubSpot's ebook that explains how to build your Google+ business page. I've identified all of the page elements that are either missing or incorrectly executed in the screenshot below. Optimized Landing Page Now let's take a look at the second landing page treatment and dissect why each change helps improve the performance of this landing page. 1.) 2.) 3.) 4.) 5.) 6.) 7.) 8.) 9.) 10.) 11.) 12.) Image credit: dcysurfer / Dave Young, AGmakonts

Minimum Viable Personality Today we have a special guest post. There have been a few guest posts here at AVC. Maybe a half dozen in total. One of my favorites was this one by JLM during the financial crisis of 2008/2009. It's from our favorite Giant Robot Dinosaur and it's about Minimal Viable Personality, something I have referred to as "voice" in pior posts. One final note.

유니버설 디자인을 위한 실전 UI(HTML/CSS)개발 가이드 <hx>...</hx> 제목 요소는 '섹션, 블럭' 콘텐츠에 대한 제목을 마크업 하는 요소로써 문서의 계층 구조를 여섯 단계로 표현 합니다. 작은 숫자일수록 큰 제목으로써 웹 브라우저들은 흔히 좀 더 크고 굵은 글꼴로 표시하시만 CSS를 이용해서 초기화 하거나 원하는 스타일로 변경할 수 있습니다. 제목의 단계는 건너뛰지 않는 것이 좋고 단지 굵은 글꼴을 표현하기 위해 사용하는 경우 논리적인 마크업을 해치게 됩니다. <h1>... <title>사람에 관한 연구</title> <h1>인체의 신비</h1> _<h2>뇌의 구조</h2> __<h3>전두엽의 주요 기능</h3> ___<h4>타인의 아픔에 공감하는 기능</h4> _<h2>눈의 구조</h2> __<h3>망막의 역할</h3> 웹 사이트의 로고(조직의 이름, 브랜드 이름)를 <h1>...

How to Design an Ecommerce Site to Maximize Sales Daniel Alves is the design director for the small business web design division at the digital marketing and web design company 352 Media Group. If you read the business news that followed Black Friday and Cyber Monday, you would remember that this year's online holiday shopping season was predicted to be the biggest in history. Many reported that online sales were up a whopping 16% compared to 2010. However, despite these impressive trends, ecommerce websites only convert 1-4% of their leads, on average. While there are many factors that go into creating conversions, one thing is certain: Great ecommerce websites successfully connect a user to a product with a system that is efficient, easy and fun. When designing your ecommerce website, keep in mind there are three basic steps in an online shopping experience. 1. Believe it or not, the biggest reason why a shopper won’t buy something on a given website is not due to its price, your customer service, or a lack of buyer's intent. 2. 3.

Features Collaborative Prototyping, 100s Of UI Patterns & More! What Are Cookies As is common practice with almost all professional websites this site uses cookies, which are tiny files that are downloaded to your computer, to improve your experience. This page describes what information they gather, how we use it and why we sometimes need to store these cookies. We will also share how you can prevent these cookies from being stored however this may downgrade or 'break' certain elements of the sites functionality. For more general information on cookies see the Wikipedia article on HTTP Cookies... How We Use Cookies We use cookies for a variety of reasons detailed below. Disabling Cookies You can prevent the setting of cookies by adjusting the settings on your browser (see your browser Help for how to do this). The Cookies We Set If you create an account with us then we will use cookies for the management of the signup process and general administration. We use cookies when you are logged in so that we can remember this fact. Third Party Cookies

» CSS Trick: Turning a background image into a clickable link One of the things I most often get asked by people trying to master HTML and CSS is “How do I make a background image clickable?” It’s easy to wrap a regular image tag in a link, but what if your design or situation required that you use a background image? It’s actually quite simple. Just follow these steps and I’ll show you how to make a clickable background image like this: Range Web Development Start with just a link exactly as you would make it for any other purpose, and make sure to give the link an id so that we can use that to apply our styles: That’s all the (X)HTML you’ll need to make your background image clickable. So, how can we make a background image a clickable link? At this point it should look something like this: Range Web Development Now all we need to do is hide the text. And the finished product looks like this: Range Web Development And there you have it – a quick CSS trick with clean markup that turns your background images into clickable links.

The Product Page 2012: 7 Must-Test Elements Bryan Eisenberg | February 24, 2012 | 1 Comment inShare26 The seven must-test elements to try across your product page sections in order to convert visitors into sales this year. All retailers have product pages. Is your product page earning it's keep? When we teach people about product pages, we break them down into the five sections of the product page: Headline/titleProduct imageProduct descriptionReady-to-buy areaAdditional details There are many tests you can perform across the five product page sections. Test your product headline to be benefit oriented and keyword rich as opposed to just your ordinary product name only. There are so many different tests you could potentially experiment with on your product pages, but this list of seven should be a good start to optimizing so that you're ready for Q4 2012. In the next column, we'll look at optimizing your product/service pages for non-e-commerce websites.

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