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Techmamas

Techmamas

AT and T to Offer at-Home Mini-Towers for Improved Cell Signal - There’s a catch, though. You have to pay for it. And that is making some customers angry. The size of a couple of decks of cards, these mini-towers act and look like Wi-Fi hot spots at cafes, and redirect cellphone calls from congested cell towers to home Web connections. “It’s a fabulous idea, especially if you can’t get service, but to charge for it is insulting,” said Christina Zachariades, 28, of Manhattan who already pays $130 a month for iPhone service but cannot receive or make calls in her fifth-floor apartment on the Upper East Side. “How much more do I have to pay to get the service required for me to use my phone?” Despite complaints like this, the technology is poised for big sales, thanks to price drops but also because of the entrance into the market by AT&T. But although AT&T says its mini-towers will help in that kind of situation, it also acknowledges that it wants to help iPhone users who cannot get consistent signals. And the mini-tower, Mr. But David S.

BlogHerPro 13: Brand and Bloggers Keynote Discussion Last week, I posted details (and a discount) for #BlogHerPro ’13 Conference For Professionally-Minded Bloggers. This week, I would like to highlight a subject covered at the October 23 discussion, where I will be one of the speakers. The topic is, “Monetization: Brands & Bloggers Keynote Discussion” with some fantastic fellow social media professionals including Ana Picazo of Finding BonggaMom, Jim Lin from Ketchum PR and Busy Dad Blog, and Sarah Penna from Big Frame. When the panelists held our first organizing conference call a few weeks ago to prepare for the conference, the conversation was enthusiastic and covered much ground. Because I am a believer in plans (per my book “My Parent Plan”), I decided to give my Brands and Blogger tips in the form of a 5 year plan based on my 6 years of blogging, looking over what made money and what could have been done better to monetize. Every business person needs to feel empowered to get paid a relevant wage for their work.

Snapchat Goes All iAd On Us 01/15/2015 Remember a year or so ago, when most people still thought that messaging apps were anathema to hard-core advertising? Is inserting advertising into a personal chat or one-to-one information exchange environment akin to inserting an ad into an audio phone call -- or just plastering a brand on the public phone booth? Well, the question was always moot anyway. Now that advertising on Snapchat has begun, the company is not a bit shy about stomping into the market rattling some pretty big balls. Some agency execs are balking at the price tag and predicting the same retreat famously marched by Apple when its iAd units asked for a $1 million minimum campaign investment. To be fair, there is a novelty to the Snapchat ads. But in this context it is still an ad, with a clear purpose to influence behavior. Snapchat suffers some of the same hubris Apple did with iAds. I still maintain that mobility represents the clearest break yet from a previous century of mass communication.

LittleTechGirl.com | A Tech Geek Mom's Nerd Paradise Cell Phone Coverage Maps - AT&T, Verizon, Sprint, T-Mobile PegFitzpatrick: The panel at #blogherpro @halley... The Art of Social Media: Power Tips for Power Users: Guy Kawasaki, Peg Fitzpatrick: 9781591848073: Amazon.com: Books TechLovingMom.com Anne Murata: @techmama That's the ticke... From Idea To Mobile App PART 1: 5 Questions to ask BEFORE Building an App | thinkmaya This year, at Blogher Pro, I am talking about How To Outsource Mobile. You should come to the conference if you can and if you have an app idea, leave a note or comment, so we can walk you through the process at the session! I have spent the better part of the past 3 years building apps for MeMeTales. I have also been to a few Blogher conferences multiple times to talk about the business of building apps. So, let us get started then. You have an idea. The answer to this is not simple, but let me break it down. The “beginning” is really about everything you should do even before you decide you want to really go ahead and build an app. The “middle” is the process of getting ready to build the app. The “end” is really the beginning of app development. In this post, we will cover THE BEGINNING The beginning is really about asking yourself the tough questions and making sure you have answers to each of those questions. Question 1 : Whitney, co-founder of RookieMoms has a grand vision for her app.

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