Get Top 5 Mobile App Advertising Trends for 2019
The total number of smartphone users will reach 2.5 billion in 2019 and the number of apps is growing equally as fast. With more than 2 million iOS based apps and 2.1 million Android apps registered in the third quarter of 2018, mobile apps have shifted the digital world, establishing new rules for online advertising. These rules change faster than a smartphone update. With the increased attention to brand-safety and privacy, the next 12 months will be game-changing for mobile advertisers, publishers and app developers. 2019 is the year you need to break through the noise while keeping up the positive user experience. Despite the fact that changes are mobile marketer’s new daily routine, here are five factors that will most likely influence your mobile marketing strategy in the upcoming year. Growth of Machine Learning and Artificial Intelligence The AI market is growing fast and expected to exceed $100 billion in 2025.