Critical Mass and Your Social Media Strategy Part I Tipping the Scale If ever I needed a reminder about what really matters to advertisers, I got it earlier this month at the tech-media-gadget-advertising-palooza otherwise known as CES in Las Vegas. Simply put, in the 30+ meetings Microsoft Advertising held with... 10 Steps for Successful Social Media Monitoring Maria Ogneva is the Director of Social Media at Attensity, a social media engagement and voice-of-customer platform that helps the social enterprise serve and collaborate with the social customer. You can follow her on Twitter at @themaria or @attensity360, or find her musings on her personal blog and her company's blog. Recently I wrote about the differences in social media monitoring and measurement, as well as the importance of doing both.
Computer network Computer networks differ in the physical media used to transmit their signals, the communications protocols to organize network traffic, the network's size, topology and organizational intent. In most cases, communications protocols are layered on (i.e. work using) other more specific or more general communications protocols, except for the physical layer that directly deals with the physical media. Computer networks support applications such as access to the World Wide Web, shared use of application and storage servers, printers, and fax machines, and use of email and instant messaging applications.
21 Free Social Media Tracking tools Happy New Year and hope you all had a fabulous Christmas. Have been off on holiday for a few weeks so apologise for the lack of regular posts. 2010 looks set to be an exiting one in the digital marketing realm, budgets are on the up and are predicted to rise by over 12% in the Digital sector alone. To help get things off to a good start for the year I thought I would share with you 21 great social media tracking tools available to use for free. The list comes from friends at McCann, London. A Brief History of Blogging Blogs have become an integral part of online culture. Practically everyone reads blogs now, whether they’re “official” news blogs associated with traditional news media, topic-based blogs related to one’s work or hobbies, or blogs purely for entertainment, just about anyone you ask has at least one favorite blog. But it wasn’t always so.
The Definitive Guide To Mobile Marketing Mobile devices have become an integral part of our lives. In fact, 44% of cellphone owners sleep with their phones next to their beds so they won’t miss a thing. As a marketing channel that commands plenty of dedicated attention, it’s vital that marketers understand how to effectively market on mobile. Marketing Speaker The New Rules of Selling With buyers now in possession of unlimited information, online content is quickly becoming the dominant driver for sales success. In this SlideShare you will learn how agile and real-time sales will grow your business now. access now 5 Ways to Create Infographics for Instagram Social Media Examiner Want more engagement on Instagram? Have you considered posting infographics? Introducing infographics into your Instagram marketing campaigns will attract more viewers and set you apart from other companies.
How Researching Competitors Can Improve Your Blog Content Do you need ideas for blog topics? Do you know what content performs best for your competitors? When you know what content works for your competitors, you can use those topics to brainstorm ideas for your own blog articles. EMM Overview Research and development efforts at the Joint Research Centre produced novel and unique software that gathers reports from news portals world-wide in 60 languages, classifies the articles, analyses the news texts by extracting information from them, aggregates the information, issues alerts and produces intuitive visual presentations of the information found. News Brief Breaking News and Live News of the Last Few Minutes / Hours. News classified according to subjects News Explorer
7 Important Components of Your Small Business Marketing Plan Many small business owners don’t bother to create a marketing plan, and that’s a mistake – a well-crafted marketing plan provides guidance on how, why, and to whom you’ll deploy your marketing message. Though you can choose to make it as long and detailed as you want, there are generally 7 important components of a marketing plan that you’ll want to be sure to include. Introduction/Mission Statement/Vision Statement Here’s you’ll describe your business and lay out your mission statement and vision statement. The mission statement defines the long-term goals of your business, and serves as a reminder as to why it exists.
5 Components of a Successful Marketing Plan What makes a good marketing plan? Successful plans need focus, specifics and flexibility. March 16, 2012