I’m going to increase my writing about sales & marketing in the near future. I put a few posts up front that I have already covered in the Startup Series. But I will soon begin a discussion about sales methodologies. 10 Marketing Tips for Startups Some Other Thoughts on Sales & Marketing 1. 2. 3. 4. 5. 6. 7. 8. 9. Sales Methodology (PUCCKA) Why a methodology in the first place? 1. 2. 3. 4. 5. 6. More Thoughts on Sales 1. 2. 3. 4. 5. 6. 7.
Create a Killer Business Plan - Martha Stewart CommunityYou've got the idea, now package it well! The way you present your company and vision will determine whether you get the right financial partners and the right deal. Marketing Your IdeaLife is marketing. We're constantly being pitched to as consumers, yet we also market our products, our ideas, and ourselves personally and professionally. But where do so many early-stage entrepreneurs go wrong? As a former entrepreneur and a start-up consultant today, I've certainly seen more business plans than I care to remember. Make your business plan shine with the three "Cs" to success: Be ConciseA concise plan provides a simple explanation for why the business is a great idea, as well as how it will be executed. Be CompellingThe goal is to make your company appear to be deeply compelling. Be CompleteYou must have a trusted third party review your plan to ensure it addresses all possible issues an investor may have. Wow! Here's how to do it: Do not use a business plan package.