Business Strategy - what is strategy? Author: Jim Riley Last updated: Sunday 23 September, 2012 Overall Definition: Johnson and Scholes (Exploring Corporate Strategy) define strategy as follows: "Strategy is the direction and scope of an organisation over the long-term: which achieves advantage for the organisation through its configuration of resources within a challenging environment, to meet the needs of markets and to fulfil stakeholder expectations". In other words, strategy is about: Strategy at Different Levels of a Business Strategies exist at several levels in any organisation - ranging from the overall business (or group of businesses) through to individuals working in it. Corporate Strategy - is concerned with the overall purpose and scope of the business to meet stakeholder expectations. Business Unit Strategy - is concerned more with how a business competes successfully in a particular market. How Strategy is Managed - Strategic Management Strategic Analysis Strategic Choice Strategy Implementation
Escuela Frankfurt: Ind.Cultural y Cultura de Masas - Sociología Básicamente, estos aportes fueron elaborados por, Theodor W. Adorno y Max Horkheimer alrededor de la década de los años 40. Lo que ellos postulan, es una relación íntima entre dos aspectos, por un lado, la economía capitalista, con lo que ello involucra, por ejemplo, la producción en serie, la fábrica, la relación obrero- capitalista y, ligado a ello, la producción cultural. Nos encontramos con dos conceptos, industria cultural y cultura de masas. Básicamente, hablamos de una producción masiva de objetos culturales, que serán considerados dentro de esta industria como mercancías, o sea, el arte pasa a ser una mercancía más, por ello, la expresión artística queda atrapada dentro de la racionalidad instrumental, tema visto en la clase pasada, donde se separa al hombre de la naturaleza. Respecto al concepto de cultura de masas, el mismo propone una serialización y una masificación. El sujeto se pierde en la masa, el objeto cultural es una mercancía y para Theodor W.
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Force Field Analysis Kurt Lewin Kurt Lewin was an American social psychologist. He has contributed to science group dynamics and action research, and he is regarded one of the founders of modern psychology. But Lewin is perhaps best-known for developing Force Field Analysis and Force Field Diagrams. Lewin's view on organizations According to Kurt Lewin, an issue is held in balance by the interaction of two opposing sets of forces. The Force Field Diagram The Force Field Diagram is a model built on this idea that forces are both driving and restraining change. Use of the Force Field Analysis method Investigate the balance of power involved in an issue. Steps in a Force Field Analysis? Describe the current situation. Return to Management Hub: Change & Organization | Communication & Skills | Decision-making & Valuation | Ethics & Responsibility | Human Resources | Leadership | Program & Project Management | Strategy More Management Methods, Models and Theory
Google Guide The following table lists the search operators that work with each Google search service. Click on an operator to jump to its description — or, to read about all of the operators, simply scroll down and read all of this page. The following is an alphabetical list of the search operators. This list includes operators that are not officially supported by Google and not listed in Google’s online help. Each entry typically includes the syntax, the capabilities, and an example. allinanchor: If you start your query with allinanchor:, Google restricts results to pages containing all query terms you specify in the anchor text on links to the page. Anchor text is the text on a page that is linked to another web page or a different place on the current page. allintext: If you start your query with allintext:, Google restricts results to those containing all the query terms you specify in the text of the page. allintitle: allinurl: In URLs, words are often run together. author: cache: define: ext: group:
Insert An Index In Microsoft Word 2010 Insert An Index In Word An index is a list of terms that occur in a document, displayed with the pages on which they appear. It provides a way for the reader to quickly find pieces of content that relate to a particular, specific topic. Adding an index to Microsoft Word 2010 is a piece of cake. The process consists of marking text for inclusion in the index and then adding the index itself. The following items may be marked for inclusion in an index: an individual word, phrase or symbola topic that spans a range of pagesan item that already refers to another item Marking Words Or Phrases To Index First of all select the word or phrase and then click References > Index > Mark Entry. The text you selected is defaulted into the Main entry and it is this text that appears in the index. If you want to create a cross-reference to another index entry, select Cross-reference in the options section and then type the text of the other entry. You can do the same thing for the subentries too.