
Ecrire avec le Web. Twitter : quels usages pédagogiques ? Pourquoi se créer un compte Twitter ... Un service gratuit et simple d’utilisation Créé en 2006 par Jack Dorsey, le réseau social Twitter a atteint 500 millions d’utilisateurs dans le monde en février 2012. Après une inscription gratuite, chaque personne dispose d’un compte et peut consulter les tweets envoyés par les utilisateurs dont il suit les messages. Pour en savoir plus sur le fonctionnement de ce réseau social, voici une présentation en ligne et un nuage de mots interactif présentant le sens du vocabulaire spécifique à Twitter. Diaporama – Twitter : un outil, des usages Nuage de mots interactif – Le langage Twitter à maîtriser Cliquez sur les mots pour voir apparaître une explication.Maîtriser le langage twitter Une fois l’outil pris en main, il est possible de consulter son compte Twitter sur un ordinateur mais aussi sur un téléphone portable ou une tablette. Un service permettant d’échanger des informations « L’aspect le plus intéressant est pour nous la veille. @ChrisFiasson
Comment gagner 11 435 abonnés sur Twitter en une semaine | Richard Hétu, collaboration spéciale | États-Unis «Je viens de faire des commentaires au gouverneur Brownback et je lui ai dit qu'il était pourri, en personne», a écrit Sullivan sur son compte Twitter le 21 novembre, lorsqu'elle assistait avec d'autres élèves de son école secondaire à un discours du gouverneur républicain de son État, Sam Brownback, connu pour ses positions très conservatrices. Le directeur informé Ce message ne correspondait pas à la réalité. Emma Sullivan n'a pas insulté le politicien en personne. Petite précision: quand le directeur de l'école, Karl Krawitz, a pris connaissance du message d'Emma Sullivan, celle-ci n'avait pas encore franchi le cap des 100 abonnés sur Twitter. Entre-temps, la soeur de la twitteuse impertinente a confié les détails de cette histoire à un journal local, attirant aussitôt l'attention des médias nationaux. Message reçu Interrogée par l'Associated Press, l'adolescente a cependant dit souhaiter rencontrer Brownback «pour avoir un dialogue avec lui».
Twitter au CDI Lancer un projet avec les élèves qui repose sur l'utilisation de Twitter, c'est pour la professeure documentaliste poser de bonnes questions à l'Ecole. Citons en deux. La première c'est déjà celle du filtrage puisque Twitter est souvent bloqué. Laurence Henry et Oriane Marcandella sont à la tête du CDI du lycée général et technologique Louis Bertrand de Briey, un établissement d'environ 1000 élèves. Twitter pour trouver "Twitter est un bon outil pour faire de la veille", me confie Oriane. "On leur a appris à faire des recherches sur Twitter. Sortez vos téléphones ! Mais comment utiliser Twitter en classe dans un lycée français ? L'expérience a gagné le lycée technologique où les élèves de St2S qui ont eux-aussi un gros dossier professionnel et interdisciplinaire à produire ont découvert les apports de Twitter. Les bonnes questions de Briey La limite de cette belle expérience, c'est Netvibes. Retenons la réussite. François Jarraud
Can watching Twitter trends help predict the future? There’s been a lot of talk recently about Twitter trending topics, and how they fail to reflect evolving events such as the Occupy Wall Street movement (although some argue that this is the fault mainly of our inflated expectations, rather than Twitter’s algorithms). But despite those kinds of setbacks, there is an emerging industry aimed at using the tweetstreams of millions of people to help predict the future in some way: disease outbreaks, financial markets, elections and even revolutions. According to new research released today by Topsy Labs — which runs one of the only real-time search engines that has access to Twitter historical data — watching those streams can provide a window into breaking news events. But can it predict what will happen? Predicting markets and the spread of disease Could Twitter have predicted revolution in Egypt> [A]s his tweets were retweeted and mentioned more than 30,000 times, his exposure grew to a whopping 82.68 million unique tweets within 21 hours.
What Most Biotechies Are Missing on Twitter: A Huge Networking Opportunity Luke Timmerman9/12/11 Twitter is coming to biotech, it’s only a matter of time. And this is a truly wonderful thing. This thought occurred to me as I sat in my Seattle office, watching a video from a panel discussion of eight people in Boston—journalists, executives, venture capitalists, a PR person—who were talking about how biotechies can get the most out of Twitter. As I watched this, something dawned on me. I have personal relationships with all eight people on that panel and Twitter is the reason I met almost half of them. I bring up this example because one of the biotech’s best tweeters, Stromedix CEO Michael Gilman (@michael_gilman), said on this panel that Twitter has helped him build a better network. So I figured maybe I could help by offering a glimpse of what I have experienced on Twitter lately. Gautam Kollu, (@gautamkollu) VP of marketing at South San Francisco-based Exelixis.
Twitter becomes latest tool for hedge fund managers It takes a random 10% of all Twitter feeds and uses two methods to collate the data. One compares positive with negative comments and the other uses a program designed by Google, the internet giant, to define six moods calm, alert, sure, vital, kind and happy. In a study published last October, Bollen used the social networking site to predict the direction of the movement of the Dow Jones in New York with 87.6% accuracy. Mr Bollen’s algorithms flag up key emotive words when they appear in a certain order. He told the Sunday Times: "We recorded the sentiment of the online community, but we couldn't prove if it was correct. "But we realised it was the other way round — that a drop in the mood or sentiment of the online community would precede a fall in the market. "That was a eureka moment. It meant we could predict the change in the market and that gives you a considerable edge." Paul Hawtin, Derwent's founder and fund manager, has an exclusive contract with Bollen to use his technology.
Texters: Park the Car, Take the Bus Illustration: Wil Staehle Texting while driving is a huge problem in the US. We know it’s insanely dangerous. Studies have found that each time you write or read a text message, you take your eyes off the road for almost five seconds and increase your risk of collision up to 23 times. The hazard is “off the charts,” says David Strayer, a University of Utah professor who has studied the practice. That’s why states are frantically trying to ban it. But I’m not convinced the bans will work, particularly among young people. So what can we do? The answer, of course, is public transit. Rich Ling, a sociologist who studies the culture of texting, grew up near Denver but now lives in Oslo with his family. In contrast, US cities and suburbs have completely neglected their public transit. Of course, you could argue that texting shouldn’t be so culturally central to people and that they should just cool it in the car. Texting while driving is, in essence, a wake-up call to America.
13 Awesome Twitter Lists for Inbound Marketers to Follow So you're an inbound marketer, and you probably follow everyone and their mother on Twitter. So how do you organize fun from fact in your stream? The use of Twitter Lists can help you segment a selection of users and their updates into their own, separate Twitter feeds, such as thought leaders, industry professionals, company employees, group members, and news sources. Twitter Lists are public lists that can be followed by anyone. Also, HubSpot highlights inbound marketing stars like Guy Kawasaki and Steve Garfield, and filters inbound marketing news from sources like SEOmoz, MarketingProfs and MarketingSherpa. Which lists would you suggest?
H Tweets and Texts Nurture In-Depth Analysis Illustration: Thomas Ng We’re often told that the Internet has destroyed people’s patience for long, well-thought-out arguments. After all, the ascendant discussions of our day are text messages, tweets, and status updates. The popularity of this endless fire hose of teensy utterances means we’ve lost our appetite for consuming—and creating—slower, reasoned contemplation. Right? I’m not so sure. When something newsworthy happens today—Brett Favre losing to the Jets, news of a new iPhone, a Brazilian election runoff—you get a sudden blizzard of status updates. The long take is the opposite: It’s a deeply considered report and analysis, and it often takes weeks, months, or years to produce. The long take also thrives on the long tail. The real loser here is the middle take. This trend has already changed blogging. “I save the little stuff for Twitter and blog only when I have something big to say,” as blogger Anil Dash put it. Which, despite reports to the contrary, we are.
This Is Your Brain on Twitter 5:47 p.m. | Updated Adding response from Bill Keller at the end. In his latest column for The New York Times Magazine, Bill Keller, The Times’s executive editor, likens clearing the way for his 13-year-old daughter to join Facebook to handing her “a pipe of crystal meth.” I can’t say I have ever tried crystal meth, but I do visit social networks on a regular basis. Twitter, which Mr. Keller says he believes could make us “stupid,” has become an irreplaceable part of my daily life; it augments how I report stories, socialize with friends and share and consume everything from store coupons to breaking news. Before I embraced the social flow of information on the Web, the bulk of my news came from the printed newspapers and magazines that arrived on my doorstep. Could Twitter make me stupid? As the astute Forrest Gump said, “Stupid is as stupid does.” Another concern of Mr. This future could not arrive soon enough. There is a fear by many, Mr. But I believe “excess” is the key word here.
10 comptes Twitter du PS passés à la loupe A n’en pas douter, Twitter va tourner à fond durant cette présidentielle coté internautes, reste à savoir comment les politiques vont utiliser la plateforme de microblogging. En attendant, FrenchWeb démarre une série d’articles sur les politiques et internet, à commencer par un relevé des compteurs de 10 personnalités du Parti Socialiste, un constat édifiant! je n’ai pas pu résister à faire un petit classement qui ordonne du meilleur au pire. 1 – Benoit Hamon – @benoithamon Benoit Hamon (@benoithamon) comptabilise plus de 50 000 followers, n’en suit que 1236, a tweeté depuis début avril 2008 1084 fois (soit 2,6 tweet par jour). Actif en semaine, il utilise principalement l’interface web de Twitter, mais aussi l’application iPhone, et s’est essayé à Twitterific. quelques acteurs de l’internet comme @IMtheRookie (vodkaster) @guilhem (Incubateur HEC), @jeanrem (iMarginal) ou jhervouet (iAdvize), @rodrigo de nombreux bloggueurs, @GuiM, @StephZibi, @Vinvin, @MonsieurDream, @embruns,
Create your own private Twitter site using WordPress Getting ready Twitter success is the proof, microblogging is definitely something useful and efficient. It can help you staying tuned with friends, family or coworkers. While Twitter is great, it may not be the best choice if you’re looking for a private network, for example for sharing work tips with colleagues, or notice your familly about what’s up. As I was searching for an easy and quick way to create a private microblogging website, I stumbled upon an open source app called laconi.ca, which was created to allow people to launch their own private “Twitter like” microblogging sites. After this not so good experience, I decided that WordPress should do that job, and do it good as always. Let’s doing it Well, enought talk for now! 1. The first thing to do is obviously to install WordPress on your server. 2. The guys from Automattic (The company behing WordPress) released, some time ago, a very cool WordPress theme for social microblogging. 3. 4. That’s all you have to do. Conclusion
5 successful Twitter marketing campaigns you should know about While Facebook gets a lot of the attention when it comes to ‘sexy’ marketing campaigns by brands, there are some great examples from Twitter, that show how brands are using the platform to their advantage, to engage with followers in new ways. We’ve put together a list of some of our favourite Twitter marketing campaigns, to provide you with some inspiration and great case studies for reference : The Volkswagen Twitter Zoom A great example of a live and interactive Twitter campaign from Volkswagen in February this year, to promote their sponsorship of the Planeta Terra Festival. The campaign was a huge success for Volkswagen, as within 2 hours the hashtag was a trending topic in Brazil – not an easy feat. Ben and Jerrys Fair Tweets An excellent , live campaign from Ben and Jerry’s that was recently launched to raise awareness of World Fair Trade Day. The site is incredibly easy to use. Radioshacks Promoted Tweets Nestle Live Tweet Ads The Jeep Puzzle