Empowering change through collaboration September this year saw Social Media Week upon us once again – a truly global conference running concurrent events in 12 cities spanning five continents. Social Media Week showcases borderless brands and communication, and this year’s theme, Empowering Change through Collaboration, reflected on the global impact of social media and its role as a catalyst in driving cultural, political, economic and social change. Here are some of the key soundbites we took away. Visit www.socialmediaweek.org for more information. Want more insights like this? Get free access to the latest ideas and practical tips on internal communication strategy on melcrum.com.
What is Google Plus? A Complete User Guide. (Videos and Blog) If you think Google Plus is just another social site, you are in for a big surprise. What has been created is, put simply, a phenomenal tool for human communication, and much more. But it takes you to experience it, embrace it and ‘get it’ before this realisation really comes. The complete guide to Google Plus will give you everything you need to use it as an individual or for business, including a free 90 minute video course. The Mind's I The Mind's I: Fantasies and reflections on self and soul is a 1981 collection of essays and other texts about the nature of the mind and the self, edited with commentary by popular science writers Douglas R. Hofstadter and Daniel C. Dennett. The texts range from early philosophical and fictional musings on a subject that could seemingly only be examined in the realm of thought, to works from the 20th century where the nature of the self became a viable topic for scientific study. Contents[edit]
How to Create a Social Media Strategy By Spying Your Competitors Are you struggling to create a social media strategy for your business? Lacking insight into the social behaviors of your customers? No data, no problem! Chances are your competitors have done all the hard work and all you need to do is look for it. In this post, I’ll show you how to research the competition’s social game plan so you can build a solid social media strategy of your own. Finding the Fundamentals
The 4 C's of Social Media Strategy ~ The Social Media Strategy Blog It is not easy to keep up to date with the options individuals have for social media systems. It would appear that brand new websites and services arise every single day, competing for the interest of people and communities on the internet. When looking at the social media ecosystem, it promptly gets crystal clear that lots of websites have reached a mindful stability among the various blocks of the framework. Quite a few concentrate more on identity, some other on sharing, etc. About Feedblitz FeedBlitz is the only all-in-one service combining email marketing, social media and RSS feed management. FeedBlitz’s set and forget email service takes the pain out of email marketing and newsletter updates. Automatically create mailings from any RSS feed, easily manage multiple mailing lists, filter by content preferences, and more. Features and benefits include accelerated social sharing, outstanding deliverability, powerful scheduling, monetization, easy subscriber management, autoresponders, email and RSS subscriber reporting.
Pew Internet: Social Networking (full detail) Highlights of the Pew Internet Project’s research related to social networking. (Note: This page will be updated whenever new data is available.) As of January 2014, 74% of online adults use social networking sites. As of September 2014: 71% of online adults use Facebook23% of online adults use Twitter26% use Instagram28% use Pinterest28% use LinkedIn For a detailed demographic portrait of users of various social networking sites from September 2014, please see our recent report, Social Media Update 2014.
5 Best Practices for Travel & Tourism Brands on Facebook I spend a lot of time browsing travel sites for vacations I'd love to take if I had time (well, and the funds) to do so. As Facebook Pages become more widespread, many of these hotels and airlines are actively luring me and other wayfarers to check out their Pages, win free flights and enjoy complimentary perks at trendy hotels. Here are some best practices for travel and tourism brands on Facebook — borrowed from the big players in the industry — that will help you attract gadling jetsetters and secure more reservations. 1. Brag About Your Brand
leadership training, leadership tips, theory, skills, for leadership training and development home » leadership/management » leadership leadership development methods and tips This leadership tips webpage is a general guide to modern ethical progressive leadership. See also the leadership theories article for explanations and summaries of the main leadership theories. Explaining and understanding the nature of good leadership is probably easier than practising it.
Your Simple Guide to Launching a Twitter Advertising Campaign So you want to start using Twitter's Promoted Tweets, huh? You've weighed the pros and cons, and decided that experimenting with Twitter's PPC advertising feature is a good move for your business. Alright then -- let's get you started with this simple guide containing everything you need to know to make the most of your Twitter PPC campaign. Whether you're just looking for more followers or you want to increase leads and customers, Twitter has some great paid options that can help you complement your organic Twitter marketing efforts. How Do Twitter's Advertising Options Work?
Researchers And Social Media: Uptake Increases When Obvious Benefits Result Image via Wikipedia University College, London’s Centre for Information Behaviour and the Evaluation of Research (CIBER), recently released a commissioned report on Social Media and Research Workflow. The study is based around a survey of active users of social media and provides an informative picture of the technologies they are using. Twitter Introduces Lead Generation 'Cards' to Collect Leads From Tweets Hold on to your hats, marketers, because we’ve got some exciting news that’s going to transform the way you use Twitter Ads. A little background first: back in June, Twitter rolled out Twitter Cards, their name for the multimedia you sometimes see in expanded tweets on Twitter.com, Android, and iOS applications. Fast forward to today: Twitter released the Lead Generation Card, a new type of Twitter Card that will allow marketers to collect leads directly within the tweet. Users don’t even have to fill out a form -- their information (Name, email, and username) is already pulled into the card. They literally just have to hit "Submit" on the Card's call-to-action.