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Snow Fall: The Avalanche at Tunnel Creek - Multimedia Feature

Snow Fall: The Avalanche at Tunnel Creek - Multimedia Feature

http://www.nytimes.com/projects/2012/snow-fall/index.html#/?part=tunnel-creek

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NSA files decoded: Edward Snowden's surveillance revelations explained Two factors opened the way for the rapid expansion of surveillance over the past decade: the fear of terrorism created by the 9/11 attacks and the digital revolution that led to an explosion in cell phone and internet use. But along with these technologies came an extension in the NSA’s reach few in the early 1990s could have imagined. Details that in the past might have remained private were suddenly there for the taking.

Content Marketing Framework: Plan Plan the work. Work the plan. Planning can take a number of forms, depending on where you lie in your content marketing journey. If you are just beginning to build your program, planning might take the form of a business case or even a simple mission statement. Cover Story: Daft Punk Daft Punk started working on Random Access Memories in 2008, playing almost everything on their own and making loops, just like they had done before. But it didn't feel right. “It became clear that we were limited by our own disability to hold a groove the way we wanted for more than eight or 16 bars,” admits Bangalter. “Something we love about disco is the idea of playing the same groove over and over again—your brain can tell it's not a sample that's being replayed.” So they enlisted technically masterful instrumentalists (the kind of guys who grace the covers of magazines like Modern Drummer and Bass Musician), put different combinations of players together, explained their ideas, laid down sheet music or hummed melodies, and collected tons of original recordings on analog tape.

LinkedIn's Endorsements Have Become Meaningless In social media, friction is often presented as the enemy. Facebook CEO Mark Zuckerberg, for instance speaks of "frictionless sharing" as a goal. Last year, Facebook worked with media companies like The Washington Post and The Guardian for frictionless sharing apps that automatically share articles a user is reading with her friends. A Positive Example of the Internet Comforting a Grieving Stranger - Cari Romm A bereaved parent turned to Reddit for comfort. Reddit, in return, proved that online condolences can be more substantial than just "likes." Yesterday a parent posted this photo (right) on Reddit with a request: L'Equipe Explore - Born to Climb 1971 Tour de France, Orcières-Merlette to Marseilles stage, on which Luis Ocaña, in the yellow jersey, lost ground to Eddy Merckx. It was the turn of the 1970s. The two men hated each other so much that they would not even greet each other. When he talked about his rival, Ocaña called him “The Cannibal” or “that stupid twat”, and he even christened one of his dogs after the Belgian, just for the pleasure of being able to call “Heel, Merckx!

Infographics: How to Strike the Elusive Balance between Data and Visualization They started out as a social media experiment and then suddenly everyone wanted a piece. A couple years back, if you dropped the word ‘Infographic’ or ‘Dataviz’ in a conversation, you would have been greeted by a good number of confused looks even if you were among other web designers. Today, so many infographics have gone viral that it’s practically impossible to ignore them. You’ll find them tweeted by your friends who want to share an interesting new find, promoted by companies eager to display their growth trends and utilized by even the White House for its progress reports. No matter what you are searching for online, whether employment statistics or endangered animals, you are sure to find an infographic for it.

Advertisers & Agencies From Ad to Basket – we deliver your Ad to a large, addressable and engaged audience. Step 1Consumer watches an Ad, signals their attention during the Ad, rates the Ad and is rewarded.Advertiser receives 100% Ad Completion Rate and Likeability Rating on all views. Step 2Consumer is presented with two questions proposed by the advertiser and is rewarded for each question that they answer.Advertiser receives 90% Q Completion Rates delivering insightful opinion on key metrics such as brand favourability, brand attitudes & purchase intent. Step 3Consumer is invited to visit the advertiser’s website and is rewarded for doing so.Advertiser receives 70% CTR driving engaged web traffic to brand pages, retail outlets and social media assets. End Of Campaign Reports: Detailed Viewer Insight analysing all Ad interactions (views, ratings, questions & clicks) profiled by demographics.

3 Tips to Integrate Creative With Traditional PR In crafting the campaign to help client Airlines for America (A4) rally support against a federal tax initiative on the airline industry, APCO Worldwide put its creative group to work, producing advertising and other communications collateral—including 5,000 air sickness bags (Sick of Taxes?) that were distributed via a guerrilla marketing component of the campaign—that had a bold look and feel. As the lines between marketing and PR continue to blur, here are some tips on integrating creative with traditional PR from Tracy Phillips, associate director and senior graphic designer at APCO.

Mark Zuckerberg Feelings Hurt The Social Network Movie Facebook founder Mark Zuckerberg has billions upon billions of dollars. But, guys, he also has feelings. And, in the immortal words of Molly Ringwald, they hurt just as much when someone steps all over them. In this case, that "someone" is both Aaron Sorkin and David Fincher, respectively the writer and director behind The Social Network. BEHIND THE BLOODSHED: THE UNTOLD STORY OF AMERICA’S MASS KILLINGS To analyze mass killings, USA TODAY used the FBI's definition: four or more killed, not including suspects, in an event. The killing may stretch over a day or more and some distance, especially if it includes killings committed in flight or against targeted people. It does not include an extended "cooling-off period" to distinguish this kind of crime from the acts of serial killers. Unlike gun control advocates who just count shootings, USA TODAY analyzed all mass killings, regardless of weapon. That adds significant diversity to the types of killers and victims and produces a fuller portrait of this type of crime.

5 Tools For Creating Your Own Infographics Five years ago, almost nobody knew what the heck an infographic was. (I sure didn’t, and I was a graphic design major in college at the time.) Now that the infographic craze has saturated us with new visual knowledge (and marketing gimmicks), something interesting has happened: The creation of infographics has become democratized.

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