¿Sabes qué es el audio Branding? No mires, escucha El branding se ocupa de crear universos particulares para las marcas, es decir, de todo lo relacionado con su carácter: cómo son, cómo se expresan y cómo se perciben en cualquier ámbito. Y uno de esos ámbitos es el auditivo, por lo que existe la especialidad llamada audio branding que diseña y crea los sonidos que acompañan a cada marca. Aunque hasta ahora en España esta especialidad no era muy conocida, cada vez más corporaciones están profundizando en esta parte de su identidad. De esta manera, pueden definir con más precisión su personalidad porque, una marca que se asocia con un sonido, una voz o una música, gana a la hora de ser reconocida por sus públicos. De los cinco sentidos, el oído ¿Por qué profundizar en el sentido del oído?
A NICE IDEA EVERY DAY 18 Insanely Addictive Font Games Typography helps you engage your audience and establish a distinct, unique personality on your website. Knowing how to use fonts to build character in your design is a powerful skill, and exploring the history and use of typefaces, as well as typographic theory, can help. But it doesn't have to be boring. This selection of online and mobile font games will help test and expand both your knowledge and identification skills.
The 100 Greatest Free Fonts for 2014 Here we are, once again, with our now-famous selection of the top 100 free fonts for 2014. This year we have only selected fonts published or updated in late 2013 and 2014, giving you one of the most up-to-date lists around. The majority are completely free with licenses for commercial use; the odd few available for personal use only have extended license options at a very reasonable price. The free font list comprises both entire font families and single weight downloads; either way, there is something for everyone and we think you'll love the ones we have picked out for you.
Les meilleures ressources pour créatifs, graphistes et webdesigners Lorsqu’on travaille dans le graphisme, le webdesign, l’intégration ou tout ce qui touche au front-end d’un site web, il est nécessaire de disposer de nombreuses ressources pour mener à bien son projet. En effet, lors de la création d’un site ou d »une maquette, il faut bien souvent réfléchir aux typographies, aux couleurs, aux textures, aux icônes, aux photos de fond… Aujourd’hui de nombreuses ressources existent pour aider les professionnels à faire des choix rapides et plus faciles. Voici quelques sites indispensables à bookmarker. Choisir et reconnaître une typographie La typographie est un élément essentiel de l’identité du site ou projet web.
How to become a designer without going to design school I got my job as a designer without going to design school. I had hacked together my own design education in 6 months while working a full-time job. I didn’t think I was ready but started applying for jobs anyway – and got a job at a great startup, Exec. To be clear, I’m nowhere near as good as those design prodigies that come out of a 4-year education at an elite school like RISD. 50 Excellent Adobe Illustrator Video Tutorials Advertisement Adobe Illustrator is the industry-standard when it comes to the creation of vector graphics. Though a very robust tool – the learning curve involved in mastering it can be high.
40 Fundamental Illustrator Tutorials You Must Know Learning a new software application can be a difficult task, especially when there is an application that is as deep as Adobe Illustrator! Fortunately, Teresa illustrator colection veterans who are generous enough time to take the basic document, so that new users of the first activities to capture and gain knowledge of tools and basic techniques. This collection of tutorials covering various dialer tools and provides many useful tips and advice. Together, they constitute a very useful tool for all beginners who work with their heads, put up in Adobe Illustrator. 1.
Beautiful Fluffy Clouds in Photoshop - Christmas Tutorial A few days ago I was watching a movie and I saw the Dreamworks logo. It's very well known and incredibly beautiful; that little kid sitting on the moon fishing. But what caught my attention was the clouds on the logo. They were so dramatic, and I thought that it would be a nice idea try to replicate the effect in Adobe Photoshop CS4. The first thing I did was search on the web for references, and to see if there was already a tutorial showing how to accomplish the effect.
10 Creative Adobe Illustrator Tutorials This post put together some handy creative Adobe Illustrator Tutorials, mostly about retro poster style. Check out new tricks that you can learn and apply it to your own designs. These tutorials are the best from great sites such us Digital Arts online, Veerle's blog, Vectortuts+, Vectips, Pixel 77, Computer Arts magazine and GoMediaZine. Hope you like it!!! Create a Quick and Easy Tranquil Sky in Adobe Illustrator In today's tutorial, I'm going to show you how to create a quick and easy tranquil cloudy sky scene in Adobe Illustrator with help of the a Scatter Brush and the Blending Mode Screen. Also we learn how to draw a bird silhouette and create the sun by Flare Tool. So let's get started!
Experimental Typography by Anna Garforth Very interesting typographic experiments by Anna Garforth. “Anna Garforth works with a diverse range of materials and skills to create unique and experimental work. So far her artworks have been used for public events, community projects, workshops, campaigns, publications and exhibitions both nationally and internationally. With a strong background in design and illustration, her nifty fingers work moss into beautiful lettering, cookie dough into edible posters and rubbish into typographic wonder. ” Create A Starry Night Sky In Photoshop Written by Steve Patterson. In this Photoshop effects tutorial, we’ll learn how to easily add a star-filled sky to a night time photo. I’ll be using Photoshop CS5 throughout the tutorial but any recent version of Photoshop will work just fine.There’s nothing quite as peaceful as being outside at night, looking up a cloudless sky and seeing an endless display of stars sparkling and twinkling above you, stretching far off into the horizon in all directions. It really makes you stop and realize just how tiny we are compared to everything that’s out there, far beyond our reach, and even beyond our imagination. Unfortunately, something else that’s usually beyond our reach is our ability to capture those stars when we take photos at night.