THINK Poster
Marsali Hancock: Digital Citizenship for Today's Teens
HuffPost High School and iKeepCurrent will explore digital citizenship: what it means to be an ethical, responsible and resilient digital citizen. Our partnership will provide a unique opportunity to include the youth voice often left silent in the online safety, security and ethics discussion. This is what we know: the way students interact with each other online profoundly affects how they perceive themselves and engage with others offline. The reality is that our young people meet and bond emotionally through their digital devices. Every day we learn of digital dramas and dilemmas that are rocking schools, regions or the entire nation. That's why we've created the iKeepCurrent Generation Safe News Feed. And because adults don't solely shape what's happening now, we've got turn to our young technocrats who live these stories every day and have something to teach us in return. It's all about positioning our teens for success in this new connected reality that we live in.
Case studies
Examining best practices in social media measurement, microblogging, communication, reputation management, mobile media, collaboration and more Since 2006 the Society for New Communications Research has evaluated and judged the most creative and effective social media efforts across the corporate, media and academic landscapes. Its Excellence in New Communications Awards program, announced each year at NewComm Forum, honors pioneering uses of social media, mobile media, online communities and collaborative technologies in such areas as business, media, entertainment, education, social initiatives and governance. I’ve been a senior fellow with SNCR since 2006 and regularly speak at its annual SNCR Research Symposium & Awards Gala. The roster of SNCR fellows, who judge the rich, detailed case studies submitted in the contest, include some of the best and brightest analysts and consultants in the social marketing constellation. 2012 winning case studies 2011 winning case studies Video Stanford
THINK Poster
iKeepCurrent
20 free tools to evaluate social media
One of the first resources we created when starting Rabbit in early 2010 was a list of 20 free social media evaluation tools. Not measurement, evaluation. Tools that will give you some form of meaningful data that you can use in reports. And ones that don’t cost anything. Fast forward almost two years and a lot of that list is out of date, with many of the originals no longer being around or having ‘upgraded’ to full paid for services. As a result, it’s time for a refresh. This is by no means an extensive list, there are other tools around in addition to these, but even a few of them together will provide you with meaningful intelligence. 1 – Alexa.com Gives you stats on websites, including global rank, country rank, number of sites linking in, and good basic audience data including demographics. 2 – Amplicate Like a lot of services, Amplicate operates a fremium model. We’ve had periodic problems connecting to the site, but when its live, it is good for a free service. 15 – Statigram
Five-Minute Films
"Digital citizenship" is an umbrella term that covers a whole host of important issues. Broadly, it's the guidelines for responsible, appropriate behavior when one is using technology. But specifically, it can cover anything from "netiquette" to cyberbullying; technology access and the digital divide; online safety and privacy; copyright, plagiarism, and digital law, and more. In fact, some programs that teach digital citizenship have outlined no less than nine elements that intersect to inform a well-equipped digital citizen. It's an overwhelming array of skills to be taught and topics to explore. But while there is much talk about the importance of teaching digital citizenship in this information society, not many are sure what that really looks like. Video Playlist: Teaching Digital Citizenship Watch the player below to see the whole playlist, or view it on YouTube. What is Digital Citizenship? More Resources for Learning About Digital Citizenship
Online safety & civility
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Junior Poster