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Rory Sutherland: Life lessons from an ad man

Rory Sutherland: Life lessons from an ad man

Nudge blog · Improving Decisions About Health, Wealth, and Happi amp;mdash; What problems does Google Wavesolve? There are countless pundits and other tech gurus describing Google Wave as a disappointment, lately. Most of that seems to come from the fact that nobody seems to get what Wave is for. So they compare it to social media. Is Wave the next Twitter? Nope. I believe this is partly Google’s fault: they released Wave to geeks and hackers and social media folks first. At Woobius, we’ve been working at resolving the problems with email for some time. What’s the problem with email, anyway? To most geeks, the main problem with email is spam. But then again, most geeks don’t do all that much document-based collaboration, by email or otherwise. In your average corporate environment, though, this happens all the time. So what are the problems with email in a corporate environment, and what does Wave do to address them? Problem 1: Collaborating on a piece of text It’s hard to use email like you would use, say, Etherpad – to collaborate on a document that later needs to be sent out. Conclusion

TEDTalks Have you ever wondered: Am I a human being? Ze Frank suggests a series of simple questions that will determine this. Please relax and follow the prompts. Let's begin ... TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes (or less). 15 TED Talks That Will Change Your Life

Liquid Galaxy project is Google’s glass elevator | News.com.au Technology Blog GOOGLE has unveiled one of the greatest toys ever – a virtual glass elevator that lets you fly around the world. Made by a few of the engineers in their spare time, the Liquid Galaxy project is an interactive booth with wraparound LCD screens. The screens show synchronised views from Google Earth and you can use a six-axis mouse to move your way through air and water. The video was taken by Mashable staff at a live demo by creator Jason Holt at TED. Mr Holt, a software engineer at Google, first announced the project last year. “It was amazing to all of us how much more impressive Google Earth felt when we were surrounded by screens and able to turn our heads to look around (and even walk around),” he said. “It felt more like a ride than a computer program, something between an observation-deck and a glass-walled spaceship.” Liquid Galaxy is the product of Google’s “20 per cent time” initiative which sees its engineers encouraged to pursue their own projects on company time. Star Trek anyone?

Choice Architecture by Richard Thaler, Cass Sunstein, John Balz Richard H. Thaler University of Chicago - Booth School of Business; National Bureau of Economic Research (NBER) Cass R. Harvard Law School John P. University of Chicago - Political Science DepartmentApril 2, 2010 Abstract: Decision makers do not make choices in a vacuum. Number of Pages in PDF File: 17 Keywords: Behavioral Economics, Public Policy, Nudge, Psychology working papers series

Алина - Конкурс ФОТОГРАФЫ ЖЖ - финал !!! Мы уже встречались с фотоблогами в проекте, в успешных конкурсах Живая Природа и Портрет + Жанр. Но замечательных мастеров так много, что мы решили пригласить их еще раз. Больше двухсот блогов посмотрели народные эксперты, их выбор подтвердили ( или нет) зрители. В финале 23 фотоблога. В этот раз мы решили, что фотографы расскажут о себе сами - своими работами и текстами. Невозможно выбрать * самую - самую* из сотен работ, поэтому выбор * представительских* фотографий произволен. Победителей всех номинаций определит суперфинал года, которым и завершится проект. Золотые лауреаты d_konstantinov dima_chatrov gexxx kkaplin ma_ffi pavel_kosenko stalker_rea stas_kulesh taler tanusha vero_ignatova Серебряные лауреаты bulka champ2007 eto_ja ilinavicktoria la_pez lebedeff luxmilita ___nina___ pollika retroatelier soltero zertrix Избранные работы d_konstantinovБудучи зоологом много путешествовал по стране. gexxx Как словами передать эмоции? pavel_kosenkoВ основном журнал посвящён моим интересам - фотографии и путешествиям.

- Technology Ambri’s liquid metal battery technology is distinct from other storage options on the market today. Each cell consists of three self-separating liquid layers — two metals and a salt — that float on top of each other based on density differences and immiscibility. The system operates at elevated temperature maintained by self-heating during charging and discharging. Low Cost Ambri achieves low cost through the use of inexpensive, earth-abundant materials and a design that can take advantage of the economies of scale inherent to electro-metallurgy and conventional manufacturing. Flexible In the world of electricity storage, the liquid metal battery technology performs like both a tractor and a race car. Long Lifespan Liquid electrodes offer a robust alternative to solid electrodes, avoiding common failure mechanisms of conventional batteries, such as electrode particle cracking. Easy to Permit The liquid metal battery operates silently, is emissions-free and has no moving parts. Unique

Better the devil you know Dan Ariely tells Matthew Taylor why it's only by understanding our weaknesses that we can learn to anticipate and avoid mistakes Matthew Taylor: The UK government has just set up a behavioural insight team, and behavioural economics has been subject to a surge of policy interest in recent years. What do you think has driven this trend? Dan Ariely: Without the financial crisis, I don’t think behavioural economics would have gained the popularity it has. In addition, over the years, behavioural economics has moved from the lab to the field. MT: Can you give me some examples of these real-world implications? DA: We've recently done a study looking at how people decide which loans to pay back. Another study we’re doing is about why people don’t look for second opinions in medicine. Conflicts of interest are a good example of the importance of behavioural economics. MT: Can you explain this gap in our self-knowledge in terms of a distinction between rationality and predictability?

Yes, weekend! Низкоуровневое планирование. Получить эту фотографию в полном формате. — АПЧХИ АПЧХИ, — отзываются эхом американские города и поселки.— БУДЬТЕ ЗДОРОВЫ БУДЬТЕ ЗДОРОВЫ. «Идеальный слуга», Уильям Берроуз Здесь в Окленде в городской библиотеке распродают старые книги. Несколько столов завалены пахнущими пылью старыми книгами всех жанров, размеров и цветов. Когда-то давно, сидя в академгородковской хрущёвке по улице Академической я насмотрелся на фотографии из холмистого Сан-Франциско, красного Большого Каньона, хвойные леса реднекского Вайоминга, небоскрёбы заснеженного Нью-Йорка. Английский язык я учил по сериалам «Секс в большом городе», «Секретные материалы» и, конечно же — «Друзья» Десять сезонов по двадцать серий в каждом — три раза подряд. Может быть для кого-то это станет новостью, но переезд и закрепление в «Кивиляндии» — часть многолетнего плана по выбору места для жизни. Впрочем, не обойтись без ложки дёгтя. Двадцатилетнего паренька остановил полицейский, попросил выйти из машины. Поживём, увидим.

6 Ways Google Hacks Its Cafeterias So Googlers Eat Healthier Much has changed since Google earned a reputation for fattening its staffers with food on demand. These days, the company is focused on advancing its healthy eating initiatives. Explains Jennifer Kurkoski, who has a PhD in organizational behavior and runs a division of Google’s HR department called People Analytics, “When employees are healthy, they’re happy. In pursuit of that healthiness, happiness, and innovation, Google has turned to “nudges”: simple, subtle cues that prompt people to make better decisions. No longer are M&Ms in clear hanging dispensers. Waiting for you as you enter the cafeteria is the salad bar. While grabbing a plate to load up on grub, you see a sign informing you that people with bigger dishes are inclined to eat more. Harvard recently revamped its food pyramid, and those lessons in metered portions have translated into a colored tag system in the cafeterias. you see green labels paired with veggies, giving you liberty to dig in.

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