Crowdsourcing Crowdsourcing is a sourcing model in which individuals or organizations obtain goods and services. These services include ideas and finances, from a large, relatively open and often rapidly-evolving group of internet users; it divides work between participants to achieve a cumulative result. The word crowdsourcing itself is a portmanteau of crowd and outsourcing, and was coined in 2005. As a mode of sourcing, crowdsourcing existed prior to the digital age (i.e. There are major differences between crowdsourcing and outsourcing. Some forms of crowdsourcing, such as in "idea competitions" or "innovation contests" provide ways for organizations to learn beyond the "base of minds" provided by their employees (e.g. Definitions The term "crowdsourcing" was coined in 2005 by Jeff Howe and Mark Robinson, editors at Wired, to describe how businesses were using the Internet to "outsource work to the crowd", which quickly led to the portmanteau "crowdsourcing." Examples
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Online fundraising on Facebook — FundRazr Peerbackers | crowdfunding big ideas 13 Crowdfunding Websites to Fund Your Business Who needs banks? Crowdfunding websites can help you find a community of small investors to fund your business, without the risks of traditional financing. Here is a list of crowdfunding sites. Some sites focus on funding creative projects, others sites focus on meeting specific needs in the marketplace or community. So don’t let access to capital hold you back — let the crowd fund you. 13 Crowdfunding Websites 33needs. 33needs enables everyone to invest, make a social impact, and earn financial rewards. Crowdfunding Marketing | SeedingFactory How to crowdfund successfully : tips and secrets from SeedingFactory SeedingFactory has helped dozens of projects in Montreal & North America for thepast 2 years. We had our share of epic failures, as well as mega... Continue Reading → Art & Design Could Really Boost your Campaign, Discover How. Crowdfunding is happening online. Continue Reading → [Interview] Vibease: How Crowdfunding Helps to Build a Brand Inspired by intimacy challenges in personal life, Vibease succeeded in turning personal problems into public interest by launching their Indiegogo... Continue Reading → [Interview] Clyde Project: Leverage accelerator experience with crowdfunding for a big success. Founded and based in Montreal, Fabule is a design studio that cleverly leveraged their accelerator experience for launching a successful Kickstarter... Continue Reading → The limits of Crowdfunding: 10 Reasons on why your Campaign won’t work Continue Reading →
10 Crowdfunding Tips for Your New Product, Cause, or Creative Project On SEW we try to reserve Saturdays for non-search content that we still think is of interest to our readers. We've been getting excited about the potential of crowdfunding and so we asked a practitioner to share their strategy with you. Erick Mott is fresh from the field, having backed crowdfunding since 2011 and is in the process of completing a successful campaign on Indiegogo September 30th for his new product called the creatorstand. Whether you’re serving clients or leading an organization to launch a new product, cause, or creative project on the web – you’ll find these crowdfunding tips useful. What is Crowdfunding? Crowdfunding is a collaborative effort of individuals to pool resources, usually via the web, to support entrepreneurial, cause or creative projects initiated by other people, businesses, and community groups. People sometimes confuse crowdfunding with crowdsourcing – another form of community engagement to outsource tasks. Ready to Give Crowdfunding a Go? 1. 2. 3. 4. 5.
How to Attract Crowdfunding Investors Without Breaking the Law As the potential returns from crowdfunding go beyond free T-Shirts and movie passes, the rules were bound to get more complex. Last week, President Barack Obama signed into law the Jumpstart Our Business Startups Act, or JOBS Act. Though the law contains many parts that could free up funds for startups, the most anticipated measure among the entrepreneurial set is the crowdfunding provision that legalizes investing in startups by non-accredited investors. Formerly, only accredited investors -- typically wealthy individuals who can afford to make riskier bets -- could invest in pre-IPO companies. Though the prospect of being able to raise money from a bigger pool of investors is giving many entrepreneurs reason to salivate these days, the law stands to add a new level of complexity in the way companies market themselves to investors using crowdfunding. Related: The JOBS Act: What You Need To Know So how do you go about attracting crowdfunding investors without running afoul of the new law?