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CBA hailed for social media initiative

CBA hailed for social media initiative

Google Meets Miss Manners, Encourages Searchers To Thank Those Who +1'd Content DEAR MISS GOOGLE: When I searched for something using your service, I found a friend had +1′d one of the of listings. What should one do in this case? GENTLE SEARCHER: It’s always polite in these situations to thank your kind friend. In fact, I’ve added a new “Thank” feature allowing you to do exactly this, though Google+. Yes, a new Google+ feature has been spotted in the wild that further blends organic results with social information. When logged in as a Google+ user, various editors here could see this functionality appearing sporadically on a range of search terms. If a searcher did choose to thank someone for the +1, they were prompted to thank directly on Google+. This limited visibility post is shown directly on the wall of the user who is doing the thanking. Bas van den Beld performed a search related to the specific thank you post and found that some users were downright purplexed about the new communication: Image credits: State of Search, CharlieSaidThat

Asia Edition - Wall Street Journal Link Market Services: Share Registry and Financial Services Provider Link Market Services Link Market Services Link Market Services (Link) is a leading global share registry and financial services provider. Global Network Global Network The Link Group global network continues to grow with offices throughout Australasia, Asia, Africa, Europe and North America. Client Services Client Services Link's premium service offering is end to end, incorporating registry management, capital raisings and other corporate actions, employee equity solutions, and various specialist services. Community Link Community Link Link's Corporate Social Responsibility policy encourages workplace giving, and facilitates staff involvement in community and environmental initiatives.

Stop Talking About Social and Do It - Nilofer Merchant “Leadership” has changed when a decentralized group of people can take down a government. “The Value Chain” has changed when the customer is no longer just the “buyer” but also a co-creator. “Human Resources” have changed when most of the people who create value for your organization are neither hired nor paid by you. “Competition” has changed when individuals can create value through a centralized network of resources: for example, designing a product from anywhere, producing it through a 3D factory, financing it through community and distribution from anywhere to anywhere. Yet our business models have not changed to keep pace with these shifts. This five-part series has shared case studies and examples of how the social era affects all areas of the business model: how we create, deliver, and capture value. Here’s a quick visual summary of what we’ve covered so far: These changes are not transitory or reversible, but fundamental and irrevocable. From paid to purpose-driven.

Accounting changes add up to turf war PEAK accounting body CPA Australia wants to increase pathways into the profession and the universities are not happy. But while this looks like an arcane argument over accreditation, it involves broader questions of how national qualifications are assessed in a global education market and whether people will always pay for an expensive education when lower-cost options are on offer. At the heart of the dispute between CPA and the Accounting and Finance Association, representing trans-Tasman academics, is the professional body's plan to offer its own study material and exams designed to assess an individual's technical knowledge, gained on the job or through study. "These exams are not education units, they are an alternative means of assessing prior knowledge and determining which of the eight core areas candidates need to study," Mr Wappett said. But the idea of an accountant without a degree in the discipline is anathema to the academics. But Mr Wappett was having none of it.

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Building Social Bridges Inside Gatorade’s Social Media Command Center In the realm of marketing, Gatorade is probably best known for splashy commercials featuring some of the world’s most famous athletes. However, a new effort behind the scenes of the PepsiCo-owned sports drink maker is putting social media quite literally at the center of the way Gatorade approaches marketing. The company recently created the Gatorade Mission Control Center inside of its Chicago headquarters, a room that sits in the middle of the marketing department and could best be thought of as a war room for monitoring the brand in real-time across social media. Mission Control The room features six big monitors with five seats for Gatorade’s marketing team to track a number of data visualizations and dashboards –- also available on to employees on their desktops — that the company has custom built with partners including Radian6 and IBM. This monitor measures blog conversations across a variety of topics and shows how hot those conversations are across the blogosphere. The Future

How Much is Each Facebook User Worth? Facebook’s latest valuation just reached over $100 billion, and for some reason that struck a chord with me, especially considering the number of users on Facebook. So, just because it’s an interesting thing to think about and not a serious calculation, we decided to do some math: We reported earlier today that the last auction of Facebook shares on the secondary market has been completed. According to PrivCo and other sources, the final share price of $44.10 values Facebook at roughly $104 billion. Most recently though, Bloomberg came up with a slightly more modest $102.8 billion.

What Sells CEOs on Social Networking Six years ago, MIT Sloan’s Andrew McAfee coined the term “Enterprise 2.0″ as shorthand for what collaboration and sharing tools such as blogging and wikis (and, today, Twitter) would mean for enterprises. In a Q&A, he talks about how CEOs see this world today — and what really sells them on the tools. Andrew McAfee, Principal Research Scientist, MIT Center for Digital Business From his base at the Center for Digital Business at MIT, Andrew McAfee‘s job these days is, he says, to “try to understand all the different things that technology is doing to the business world, all the different ways that it’s changing innovation and productivity and process execution, and then, at a higher level, try to understand how it’s affecting the work force and how it’s affecting competition.” In 2006, you coined the term “Enterprise 2.0.” I started to get interested in the phenomenon when I started to hear this phrase “Web 2.0″ getting thrown around.

FINRA relaxes social media controls FINRA relaxes social media controls Australian financial planners may see some of their social media compliance issues lessen if Australian regulators follow FINRA's lead, after the US regulator proposed changes to its rulings to allow planners to communicate through social media without having to file the communication. The proposed new compliance rules were for an exclusion to apply for "retail communications that are posted on online interactive electronic forums," said the Financial Industry Regulatory Authority (FINRA). Defining retail communication as any written (including electronic) communication made available to more than 25 retail investors within any 30 calendar-day period, FINRA was also adamant that the exemption would not apply for institutional investors who receive the communication. However, US advice firms were encouraged to install their own compliance practices for their advisers to follow to ensure no breaches of conduct.

The Internet's Battle For Our Digital Souls | Endless Innovation Harvard neuroscience researchers have just confirmed what many of us have suspected all along: social networks like Facebook, Twitter, Instagram and Pinterest are “brain candy” for Internet users. Every status update, every tweet, every pin is a micro-jolt delivered squarely to the pleasure centers of our brains. We get approximately the same type of pleasure from talking about ourselves on social media as we do from having sex. As Facebook bulks up to take on new challengers after its much-anticipated IPO next week, is it possible that the battle for future dominance on the Internet will actually take place inside our heads? Emotions, visualizations and new ways to stimulate our senses suddenly matter more than ever on the Internet as companies figure out how to turn us all into Pavlovian subjects lusting after the next viral meme. Getting the neuroscience right, quite simply, is the key to future billion-dollar valuations. "Sharing is deeply sensory. So what's next?

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