Case Study: Callbox and Software Leader Spell Success The Client The Client is a professional business software consulting firm based in Irvine, CA. They specialize in the Sage Software family of products – Sage MAS 90 and 200, Sage BusinessWorks, Sage CRM, and JobOps Job management software. The Client helps businesses increase productivity and profitability through the application of integrated accounting, distribution and management software. Their reporting tools allow users to quickly and easily extract, analyze and professionally present business information. The Client’s services include software selection, system design and implementation, user training and support, data conversion, and eCommerce/EDI/CRM consulting. The Challenge Considering the stiff competition and difficulty of marketing business software, it was crucial for the Client to double, even triple their sales and marketing efforts in order to find prospects. system changesystem upgrade or downgradesystem maintenanceadd-ons to current system The Callbox Solution
3 Startup Strategies that Also Work for B2B Companies | ITSalesLeads B2B marketers are always eager to learn anything they can about improving their lead generation and appointment setting campaigns. Marketing tips are a dime a dozen. Businesses can basically get them anywhere – even from the unlikeliest places. Startups use certain tried and tested strategies in marketing their products and generate leads via a limited amount of resources. These can also be used by experienced B2B companies to secure marketing and sales efficiency. QuezMedia.com CEO Jose Vasquez has listed three important ways to maximize your marketing activities as published on the Huffington Post: Know Your Funnels In the modern era, most of your leads will come from online sources, but you’ll have multiple sources of potential leads. You might also like: Marketing Strategies from the World’s Top Performing Telecom Companies Optimize for Conversions Your entire online presence should be optimized for conversions. Have a Follow-Up Strategy in Place
How Bitcoin is Changing the Global Economy The term “bitcoin” is being thrown around so much that almost everyone has an idea of what it’s all about. Since it was first introduced in 2008 by the pseudonymous Satoshi Nakamoto, Bitcoin has steadily worked its way towards dominating every aspect of the online community. From buying phone credits to shopping for clothes online, there is no financial transaction that the cryptocurrency is not good for. In recent weeks, Bitcoin has experienced a surge in value as more and more people are cashing in to mine their own digital currencies. Though it fell back slightly, financial and economic experts are expecting the cryptocurrency to remain robust and will eventually create a lasting and significant impact on the global economy. For B2B managers and execs, bitcoin may seem like an attractive financial item to invest in. Related: Top 10 Tech Niches to Invest in for the Year (Salesforce) Reduced reliance on fiat money Access to a credit system Regulation of cryptocurrencies
Tech Data List - B2B Lead List - IT Leads Finding IT sales leads, cracking new accounts, and creating new business opportunities have never been easier with us. We provide leverage to telemarketing campaigns by generating high quality business lists for IT and software companies. Our services are focused on the IT industry alone, making us the most efficient IT sales lead generation channel you can find. While most general business contact databases have sparse coverage of IT executives, our leads are highly targeted and carefully screened to pass strategically-defined lead qualification standards. We generate IT sales leads and deliver corporate prospect contact lists with the following field records. company namecompany profileprospect’s contact information (name, phone number, title, etc.)address (city, state, zip)website informationemail address
Callbox - Encino CA 91316 | 888-810-7464 | Advertising About Callbox Founded in 2004, Callbox is the largest provider of Multi-Touch Multi-Channel Marketing solutions for businesses and organizations worldwide. Its core competencies include Lead Generation, Appointment Setting, Lead Nurturing and Database Services, delivered through its proprietary marketing automation platform, the Callbox Pipeline. Callbox enables companies to gain a foothold in their priority markets by initiating conversations with decision makers through the efficient and intelligent use of targeted touchpoints over six channels: voice, email, social, web, SMS and postal mail. Callbox Blog Answering Quora: Who are the best SaaS Marketing Agencies in US We stumbled upon this inquiry on Quora just now, and I’d say, (from all the replies we have made on the site itself) this is something that is the closest to our hearts as B2B marketers in the IT and software sector. Selling Tips to Make Prospects Buy your Software Top 7 Trends in Software and IT Industry: What to Expect?
Conversion Rate Optimization: Why Your Website Needs It? Take it from us, conversion rate optimization is not a digital marketing buzzword, and it’s probably an excellent time that we should start focusing a lot of our efforts around it. For some reason, there are times where we forget about CRO in favor of other optimizations. However, there is a lot that we can do today to improve our conversion rates. In this article, we will be exploring the different ways that we can improve our conversion rate optimization on our web properties and how we can get improved conversions by merely understanding CRO. What is Conversion Rate Optimization? To put it simply, conversion rate optimization – or CRO – is the process of analyzing the data that customers are leaving on your web property to find out how to improve the performance of your website. Think about it this way CRO is the process of optimizing your website to make sure that you can meet the wants and needs of your customers to get them to go onwards with the next part of the conversion journey.
Dissecting the Marketing Funnel: A Lesson for Tech Firms Marketing technology products places a lot of emphasis on content. Technology leads undergo an extensive process of nurturing in which certain types of content are selected to match their current sentiments before forming a buying decision. A C-suite executive may stumble upon a blog post at one point and express some level of interest in what you are offering. Naturally, you wouldn’t expect the prospect to rely entirely on blog posts for knowing the value your products and services entail. It will take a lot more goading to have it consider buying something from you. Now consider numerous decision-makers simultaneously engaging your online content. The journey of technology leads takes the form of a funnel consisting of three parts: Top: This serves as the entry point for leads that do not know you yet. Dig Deeper: Blogging Tips to Generate More IT Leads Middle: Your prospect’s now know what you are through your website. Tip: The last is always the hardest.
Event Marketing - B2B Telemarketing Services - Call To Invite How do you get potential customers to show up and turn your tradeshow or seminar into an excellent lead generation and appointment setting opportunity? In our experience, it’s knowing what motivates people and building their excitement through effective call-to-invite campaign. We run call to invite campaign through telemarketing, targeting participants with precision, and call to follow-up to convert leads to customers. Phone invitation is more personal.Outbound calling is flexible; it allows you to rework your approach during a conversation whereas email gives you only one shot at a copy.Event telemarketing results are easy to measure. Our event telemarketing process is quite straightforward. Then without skipping a beat, we run another follow-up campaign to thank visitors on your behalf, receive feedback, and keep potential customers anxiously engaged as they move along the sales process.
Cloud Computing Leads - ITSalesLeads According to research conducted by Forrester, the cloud computing market is anticipated to grow from $58 billion in 2013 to more than $191 billion by the year 2020. That is tantamount to increased competition for the average cloud computing company. Influencing buyers will require seasoned expertise in marketing and technical knowledge about cloud computing products and services. Good news is ITSalesleads provides a focused attention to this niche market. Providing a customized marketing campaign and lead generation services that effectively deliver quality cloud computing leads right onto your table. We also have targeted business databases of decision makers for cloud computing services who might be in need of your product or services.
Healthcare Sales Leads - Healthcare Lead Generation Callbox designs and implements a solid healthcare lead generation platform to produce healthcare sales leads. With extensive experience in B2B appointment setting and lead generation for healthcare and medical industry, we segment profitable markets, generate warm healthcare leads, and set appointments with qualified targets. Engage with C-level decision makers Attract healthcare managers, directors, and other decision-makers in various healthcare institutions such as doctors’ offices, health clinics, dental clinics, nursing homes, veterinary clinics, hospitals, and medical centers with the use of our smart marketing technology, the Callbox Pipeline, and proven prospecting processes. We’ve been helping healthcare companies for 14 years including: