@Issue Just Do It Just Do It (stylized as JUST DO IT.[1]) is a trademark of the shoe company Nike, and one of the core components of Nike's brand. The slogan was coined in 1988 at an advertising agency meeting. The founder of Wieden+Kennedy agency, Dan Wieden credits the inspiration for his "Just Do It" Nike slogan to Gary Gilmore’s last words.[2] The "Just Do It" campaign allowed Nike to further increase its share of the North American domestic sport-shoe business from 18% to 43%, (from $877 million to $9.2 billion in worldwide sales) from 1988 to 1998.[3] In many Nike-related situations, "Just Do It" appears alongside the Nike tick logo, known as the Swoosh. Campaign[edit] Throughout the campaign Nike enlisted numerous notable athletes in order to attract customers and promote the image of Nike as being reliable to not only everyday customers but professional athletes. The "Just Do It" campaign went out to a range of media outlets including merchandise, outdoor billboards, print media and graffiti art.
Adbusters Culturejammer Headquarters | Journal of the mental environment New Coke New Coke was the reformulation of Coca-Cola introduced in 1985 by The Coca-Cola Company to replace the original formula of its flagship soft drink, Coca-Cola (also called Coke). New Coke originally had no separate name of its own, but was simply known as "the new taste of Coca-Cola" until 1992 when it was renamed Coca-Cola II. The American public's reaction to the change was negative and the new cola was a major marketing failure. The subsequent reintroduction of Coke's original formula, re-branded as "Coca-Cola Classic", resulted in a significant gain in sales. This led to speculation that the introduction of the New Coke formula was just a marketing ploy; however the company has always claimed it was merely an attempt to replace the original product.[1] History[edit] Background[edit] Just after World War II, the market share for The Coca-Cola Company's flagship beverage was 60%. Market research[edit] One of Coke's ads to promote the flavor change. Marketing response by Pepsi[edit]
Opinions on Corporate and Brand Identity Work UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More… products we sell Flaunt: Designing effective, compelling and memorable portfolios of creative work. Brand New Conference videos / Individual, downloadable videos of every presentation since 2010. Prints / A variety of posters, the majority from our AIforGA series. Other: Various one-off products. writing Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic DesignRockport: 2009 Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers HOW Books: 2008 The Word It Book: Speak Up Presents a Gallery of Interpreted WordsHOW Books: 2007
H.R.4341 - 113th Congress (2013-2014): Truth in Advertising Act of 2014 | Congress.gov | Library of Congress Bill Tracker: This bill has the status Introduced Here are the steps for Status of Legislation: IntroducedArray ( [0] => Array ( [externalActionCode] => 1000 [displayText] => oracle.sql.NCLOB@74307943 [description] => Introduced [actionDate] => 2014-03-27 ) ) Passed HousePassed SenateTo PresidentBecame Law Shown Here:Introduced in House (03/27/2014) Truth in Advertising Act of 2014 - Directs the Federal Trade Commission (FTC) to submit a report to Congress that contains: (1) a strategy to reduce the use, in advertising and other media for the promotion of commercial products, of images that have been altered to materially change the physical characteristics of the faces and bodies of the individuals depicted; and (2) recommendations for a risk-based regulatory framework with respect to such use.
40+ Beautiful Robot Characters Illustration There are lots of cool illustrations that can be found on the net which can be a good basis to get some inspirations. Just like the 50+ Cute and Adorable Monster Characters Illustration that I showcase a days ago, here is another list of some cool illustrations to enhance your ideas. This time it is a 40+ Beautiful Robot Characters Illustration. These showcase are a different types of Robots Illustration where some of them are cool modernistic and some are cute. Check out this cool illustrations made by some of the talented graphic artist lived. Source : designflavr Source : PatLeeArt Source : TOYTO Source : loopland Source : designflavr Source : Lepas Source : Hammotime Source : blargynog Source : Lochi Source : Roberlan Paresqui Source : renato guerra Source : ROAR-productions Source : onishade Source : Isabeloide Source : Si2 Source : John Schwegel Source : bcolbow Source : Mister-Lee Source : Kurainisei Source : Addrox Source : Si2 Source : Eighty-6 Source : suero! Source : Andrea Source : my other me
60+ Beautiful Photoshop Logo Tutorials And Resources When we talk about a famous brand, the first thing that comes to mind is its logo. The logo is the most essential component of any personal brand and also the hardest part to execute. A logo must be appropriate, aesthetically pleasing and a reflection of the company’s credibility. Furthermore, a logotype should be synonymous with the company or product it represents and should penetrate people’s minds as a selling agent. [Content Care Dec/15/2016] An amateurish logo design can more likely make your business fail for a number of reasons. Today, we present some outstanding logo design tutorials to give you a head start when it comes time to creating an amazing logo for your own business. Further Reading on SmashingMag: Link Logo Design Tutorials Link Logo Design Project Step by Step Walkthrough6 Follow this step by step documentation of the whole process of the logo design from conception to completion. EURO 2008 Logo Design20 Step-by-step tutorial on creating the EURO 2008 logo. (al)
Best Brands of the World - vector logos, brand, logo, logotype, photos iconic logo designers Paper Models of Polyhedra Start your day with this, for sure. Lady Gaga parody on Neutra Typeface Allan Chochinov Allan Chochinov is a partner of Core77, a New York-based design network serving a global community of designers and design enthusiasts, and Chair of the new MFA in Products of Design graduate program at the School of Visual Arts in New York City. Allan lectures around the world and at professional conferences including IDSA, AIGA and IxDA, has been a guest critic at various design schools in including Yale University, IIT, Carnegie Mellon, Ravensbourne, RMIT,... Allan Chochinov is a partner of Core77, a New York-based design network serving a global community of designers and design enthusiasts, and Chair of the new MFA in Products of Design graduate program at the School of Visual Arts in New York City. Read more
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