Creativity at Work | Creativity + Innovation Experts 12 Lessons In Creativity From The Greatest Ad Ever What’s the greatest Super Bowl ad of all time? There’s not much debate about that question. By overwhelming consensus, it’s 1984, the Apple Macintosh ad that stunned viewers, went viral when it was re-broadcast on television news, and put one of the world’s most important tech companies on the map, Indeed, most advertising experts consider it the greatest single ad ever. On the 30th anniversary of the ad that changed the world, I talked to Steve Hayden, the Chiat/Day advertising VP who wrote that spot. Hayden, who recently retired as Chief Creative Officer of Ogilvy, explains that pulling off this elegant, impactful spot wasn’t as easy as it looked. In telling the story of 1984, Hayden shares a dozen lessons in practical creativity that helped make this landmark ad a reality. Think Big Stop the world in its tracks. “That was Steve Jobs’ six-word brief for the spot,” Hayden recalls. Tap Into the Times Sometimes a message just taps into the tenor of the times. Don’t Say It, Show It
Creative Something - The Science of Creative Ideas and Inspiration Talk | Tag | Creativity Creativity Where does creativity come from? How can you nurture your own? Watch TED Talks from creative people like Steve Jobs, architect Frank Gehry, designer Philippe Starck, writer Elizabeth Gilbert and more. @import url(" Exclusive articles about Creativity 6 ideas from creative thinkers to shake up your work routine To improve your ability to think creatively, try one of these changes to your work routine. 4 critical mistakes that inventors make The history of innovation isn’t a straight line, but a squiggly, winding path. A science fiction and fantasy reading list for teen creativity The “app generation” struggles with creative writing — as a new study shows, they’re turning into realists. Read more articles on Creativity Video playlists about Creativity Where do ideas come from? 8 talks • 2h 03m How does the metaphorical lightbulb go off? The creative spark 6 talks • 1h 51m What makes us create and innovate? What is success? Sting
Creative Kickstart: 5 Ways to Creatively Organize Your Time, Mind, and Workspace It's been a few weeks since the last post in the Creative Kickstart series, but it's back in action, and here to help inspire you and motivate your creative process with the best installment yet! Through conversations with creative friends and associates, I've noticed a common "issue" we all seem to share: disorganization. As artistic people, we have constant ideas firing off in our brains, and when we're in the mood to create, we will passionately throw ourselves into a project. For me, this often results in my studio looking like it was hit by a tornado. Creative people also tend to function better doing what feels the most interesting at the time, rather than working on things that may be necessary but aren't naturally appealing. But what if we simply don't feel like it??? 5. Do you have any tips for creative organization and time management? P.S.
The 3 myths about creativity in business A business whose only ambition is to continue doing tomorrow what they did yesterday, will wither as both its competitors and customers change around it. The central role of creativity in business survival was recognised in an IBM survey of more than 1,500 chief executive officers from 60 countries. They reported that – more than rigour, management discipline, or even vision – successfully navigating an increasing complex world will require creativity. But despite the focus on creativity and the proliferation of good advice, the solution still seems to be illusive. Maybe this is because there are three underlying cultural beliefs about what creativity really is, who has it, and how it can be managed (or not) that are acting as unseen barriers. Myth 1. Neuroscience is giving us ever deeper insight into the mysterious processes of the human brain. Myth 2. This often follows from the first myth. Myth 3. Top tips: Charles Andrew is joint managing director at Idea Couture.
About Us What we do The School of Life is devoted to developing emotional intelligence through the help of culture. We address such issues as how to find fulfilling work, how to master the art of relationships, how to understand one's past, how to achieve calm and how better to understand and, where necessary change, the world. Headquartered in London, we operate around the globe, delivering our services down a number of channels to suit your different needs. The School of Life is a place to step back and think intelligently about central emotional concerns. The School of Life is devoted to developing emotional intelligence through the help of culture. Headquartered in London, we operate around the globe, delivering our services down a number of channels to suit your different needs. The School of Life is a place to step back and think intelligently about central emotional concerns. Watch our video to find out more. Underground: Russell Square is a five-minute walk.
The 6 Myths Of Creativity Creativity. These days, there's hardly a mission statement that doesn't herald it, or a CEO who doesn't laud it. And yet despite all of the attention that business creativity has won over the past few years, maddeningly little is known about day-to-day innovation in the workplace. Where do breakthrough ideas come from? Teresa Amabile has been grappling with those questions for nearly 30 years. Eight years ago, Amabile took her research to a daring new level. "The diary study was designed to look at creativity in the wild," she says. Amabile and her team are still combing through the results. 1. When I give talks to managers, I often start by asking, Where in your organization do you most want creativity? The fact is, almost all of the research in this field shows that anyone with normal intelligence is capable of doing some degree of creative work. 2. The experimental research that has been done on creativity suggests that money isn't everything. 3. 4. 5. 6.
Blog | screw work let's play I'm a great believer in the power of blogging for almost any project or business as I explain in Secret 6: How to play the fame game in Screw Work, Let's Play. Blogging allows you to play out your idea in public and engage your audience, followers, or potential customers in the process. It's ideal for 'thought leaders' who have something interesting to say about their field and of course it's superb for writers. And I believe every website should include a blog even if it's only an occasionally updated "News and articles" page. That's why I recommend most clients to build their whole website in WordPress from the beginning. But blogging takes time - quite a lot of it to do well. Tumblelogs A tumblelog is a simpler form of blog consisting of a long flowing list of images, videos and short text extracts (such as quotes). I maintain an irregularly updated tumblelog DesignPorn containing images of my favourite contemporary architecture and interior design. Check out Tumblr or Soup.io.
Creativity defined Creativity is a phenomenon whereby something new and somehow valuable is formed, such as an idea, a scientific theory, an invention, a literary work, a painting, a musical composition, a joke, etc. Scholarly interest in creativity involves many definitions and concepts pertaining to a number of disciplines: psychology, cognitive science, education, philosophy (particularly philosophy of science), technology, theology, sociology, linguistics, business studies, songwriting, and economics, covering the relations between creativity and general intelligence, mental and neurological processes, personality type and creative ability, creativity and mental health; the potential for fostering creativity through education and training, especially as augmented by technology; and the application of creative resources to improve the effectiveness of teaching and learning. Definition[edit] Aspects[edit] Etymology[edit] History of the concept[edit] Ancient views[edit] The Enlightenment and after[edit] J. J.
Coffitivity Cultivating Creativity in the Classroom Charles Duell, the U.S. patent commissioner of 1899, reputedly said that everything that could be invented had been invented. The belief was clearly mistaken. Since then, the products of human inventiveness have grown exponentially. Notably, while creativity is often valued in principle, it is clear that much of education is focused on standardised testing and memory recall. Currently, federally mandated education programmes in the U.S., such as , and increased accountability in the U.K. and Irish education systems have inspired much debate around the role of creativity in education. In , Beghetto & Kaufman have collated essays from creativity experts, primarily from the U.S., who disagree with this view. Nickerson (Chapter 1) provides a satirical, humorous account of how to disabuse students of a creative inclination.
Caine's Arcade | A cardboard arcade made by a 9-year old boy.