dunnhumby France: Customer Insights that Drive Growth dunnhumby France has been working in partnership with Monoprix since 2009, helping them earn a competitive advantage by putting customers at the heart of their strategy. Analysing data and applying insights, our customer science expertise enables Monoprix to understand their customers better than anyone else and create personalised experiences reflecting this deep knowledge. This privileged position, as well as our access to Monoprix data, allows us to also work with leading manufacturer brands including Unilever, Danone, Coca-Cola and L'Oreal. dunnhumby France employs data scientists, consultants in marketing and organisation and targeted communication specialists based in Paris and Lyon. To offer cutting edge analytical capabilities to our clients, we invest heavily in innovative companies and start-ups. Contact us today to learn how customer science can help your business in areas such as: Offices Year established: Commercial Director: Patrick Tellouck Number of dunnhumbians: Clients News
Infographic: The Astounding Power Of Pinterest In our upcoming October design issue, one of the many fascinating feature stories we’ve lined up is a lengthy profile of Pinterest and its elusive CEO, Ben Silbermann. That story goes live later this week, but until then, I wanted to offer a teaser, in the form of an infographic about Pinterest, created by Fast Company's staff and designed by our own Ted Keller. In this profusion of figures, you find out a few, key things about the image-sharing service. For one, it’s dominated by women. Second, something about its layout and culture stokes an enormous buying impulse. Click to enlarge. Due to a fact-checking error, this article previously included Dribbble in the chart of companies inspired by Pinterest’s grid layout.
Insights - Développeurs Facebook Q: How long does it take Facebook to process and display Insights data? A: The data you access through Insights is at most 48 hours old. In the event of a delay, we will announce it on Platform Status. Q: What time zone are your metrics based on? A: All daily, weekly and monthly Insights data are aggregated according to PDT (Pacific Daylight Time). Q: What's the minimum number of people who have to like a Page before I can see Insights for that Page? A: For privacy reasons, Insights are only provided to Pages that have been liked by more than 30 people. Q: What is an active user? A: For apps, people are considered active users if, having granted the app permissions, they have done one of the following: Visited the app Canvas pageViewed the app on a Page profile tabVisited an external website when logged into that site with their Facebook accountHad the Facebook API called on their behalf with an active user session. Q: What geographic and demographic data is available?
Le référencement en 2012 : les tendances et les conseils d’Olivier Duffez Par Olivier Duffez, Lundi 2 janvier 2012 Les composantes du référencement naturel n'ont jamais été aussi nombreuses, ce qui continue d'imposer aux référenceurs de s'adapter en permanence à l'évolution (très rapide) d'Internet. Voici les principaux axes que vous devriez inclure dans votre stratégie SEO 2012... Encore plus qu'avant, le référencement naturel sera exigeant en 2012 Toujours tenir compte des 3 fondamentaux du référencement naturel : une bonne architecture technique de site : pas de gros changements mais tout de même en 2012, il faudra suivre les évolutions techniques des crawlers des moteurs de recherche. Ce qu'il ne faudra pas rater en 2012 : encore d'autres changements dans les SERP de Google. Si vous avez besoin d'aide en 2012 : profitez du site WebRankInfo : actualité, conseils, tutoriels gratuits et aide via le forum. Et vous, quelles sont vos prévisions et conseils SEO pour 2012 ? A propos de l'auteur : Olivier Duffez Vous devriez lire aussi :
The AMA Gold Report: 2016 Top 25 Global Market Research Firms October 2016 The marketing research industry as we’ve known it for decades is disappearing. It is on the cusp of a great “coming together”—a grand fusion of intelligence-provider subsegments to deliver solutions demanded by clients in the era of Big Data. The offerings developed by research providers, and the business models created to deliver them, will continue to be driven by clients’ evolving needs for market intelligence. As existing providers in this morphing space, how do we respond to remain viable in the eyes of our clients? The marketing research industry has always been adroit at adopting new disciplines, such as web data collection, real-time delivery of data and video focus groups. Consequently, there are increasing signs of convergence— inorganic plays to assemble various disciplines required for integrative solutions. » DOWNLOAD: The AMA Gold Report: 2016 Top 25 Global Market Research Firms The Industry Response: Developing an Understanding 1. 1. 2. 3. 4. —Michael Brereton
Four Keys To Creating Products For The Lady Gaga Generation I think Gen Y is awesome because they are dramatically shaping how we all think about design. But, I am a little biased -- I was born in 1981, which makes me Gen Y, too. In April, one of my colleagues at Smart Design and I were asked to speak as part of the IDSA:LA California State Long Beach Duncan Anderson Design Lecture series. We decided to build our talk around understanding Gen Y and how to design for them. It turned out to be to be an opportune subject due to the fact that our audience was primarily made up of design students from the generation that we were exploring. Like every generation, Gen Y has been shaped by events that happened in our formative years, resulting in some strong opinions on how we see design. The purchasing power of Gen Y rivals that of the Boomers. First, a clarification. Everyone Is Awesome Gen Y is a generation of self-confident optimists due to years of helicopter parenting and unconditional positive encouragement. Change Is Mandatory I Can Make it
Scorecard Research Demographer Facebook : Inauguration et premier "peek of the week" - Sociablog - Comprendre les réseaux sociaux - Facebook - Opensocial ... Market Research News : l'actualité et le guide des études marketing la vie du conseil et des études marketing Par zone gégraphique Par problématique Par secteur d'activité Tiger Woods on Twitter, Facebook, and the Marketing of Pro Athletes If Tiger Woods were hooked on Twitter like Shaq, he would have gotten thumb blisters posting updates during his whirlwind New York City visit last Thursday: Alas, those are tweets we can only imagine. The world's most famous athlete hasn't jumped into social-networking yet. Sports Marketing is much more complicated for pro athletes today than for those in previous generations, who had few endorsement opportunities and fewer media outlets covering their every move. Woods' model has long been M.J. I got 15 minutes with Woods. Despite the frenzy, Woods rarely broke eye contact with me. In his trademark black Nike cap and red golf shirt, I couldn't help but picture Woods crouched over a putt on the 18th green in Augusta or St. Coming next week: Tiger, the gamer and critic. Related Stories:Shaun White Lifts Off The Business of Golf
Wysistat : Statistique de site internet, statistiques de fréquentation. PageRank - Outils Page Rank Google, rapport d'indexation, analyse du référencement YouGov - What the World Thinks