5 Video Syndication Tools That Can Boost Search Results The basic idea behind video syndication is to take a single video and distribute it across as many video channels as possible. The advantages from a branding perspective are clear. The more places your branded message appears, the likelier the chance that people will watch your video and be exposed to a brand impression. In short, bring your video to the people rather than expecting them to come to you. The SEO advantages of video syndication are less clear, but there is certainly evidence to show that syndicated distribution of a video has the potential to drastically improve its ranking on Google. Of course, this is only a small piece of the puzzle, and this doesn’t necessarily make short work of the larger challenges of highly competitive video search. TubeMogul, in my experience, is the most talked-about and popular video syndication tool. Pros: TubeMogul’s analytics software, called InPlay, is robust. Hey! Pros: Hey! Related Topics: Channel: Video | Video Search
How to Track The Impact of Your Website Redesign When a website redesign takes place, the first thing I’m always interested in is how that redesign translates into better marketing performance. If you’re an SEO or an online advertiser who owns his or her own business, you may feel that your website needs a “face-lift” from time to time to maintain that fresh look and feel. Instead of just relying on the assumption that your website needs a re-design, why not find out a way that actually proves if your website truly needs one or not? Today, I’d like to share how I go about measuring the impact of a website redesign using Google Analytics to see just how advantageous redesigning your website can be. Some website owners redesign their websites just to give it a better look and feel while others do it to improve marketing performance. As the years pass, you might have noticed a lot of popular websites undergo face-lifts every few years. Report obtained by SEJ staff Survival of the Fittest Website Benchmarking Your Performance Image Credits
How to Start an Online Store Steps Part 1 Developing Your Product and Business Plan <img alt="" src=" width="728" height="485" class="whcdn" onload="WH.performance.clearMarks('image1_rendered'); WH.performance.mark('image1_rendered');">1Decide what you want to sell. If you want to start an online store, you probably already have an idea for a great product to sell. <img alt="Image titled Start an Online Store Step 5" src=" width="728" height="546" class="whcdn">5Register your business according to your state's laws. Part 2 Building Your Own Online Store Part 3 Using an All-Inclusive E-Commerce Service Part 4 Attracting and Retaining Customers Community Q&A Add New Question What are the basic tenets of an online business? Ask a Question Video Tips Article Info
AdWords: Keyword Tool One account. All of Google. Sign in to continue to Google AdWords Find my account Forgot password? Sign in with a different account Create account One Google Account for everything Google 14 Best Practices For Your eCommerce Product Pages So folks, the customer has landed on your website, wandered around a little on the various category pages and finally clicked on a product among the sea of choices. It’s the moment of truth and you ought to be having an awesome product page for the customer to make you any richer. You want to make sure the page is neither too simple nor stuffed with information. So here is our list of 14 best practices to make your product pages shine. 1) Big and Beautiful Images A picture tells a thousand words and more so when it comes to the product page. Small product images, on the other hand, should be treated like anathema. 2) 360-Degree View DueMaternity saw that conversions from products that featured 360 degree views increased by 27% when compared to the original, two dimensional product images. 3) Prominent Call to Action If the photo is the lead singer of your product page, the call to action (CTA) button is your front guitarist. 4) In Trust Badges we Trust 5) Scarcity Compels Action
Google PageRank Checker - Check Google page rank instantly Check PAGE RANK of Web site pages Instantly In order to check pagerank of a single web site, web page or domain name, please submit the URL of that web site, web page or domain name to the form below and click "Check PR" button. the free PR checker tool enables you to check the current pagerank of your web site instantly via the form above, however, you might consider to be quite boring to visit online page rank checking tool every time you'd like to check Google pagerank of your web pages.. so, it might be a good idea to put a small page rank icon to your site to check and display your Google rankings right on your web site pages. Add Free PAGE RANK Check tool to your site In order to add this free page rank checker tool to your web site and give your visitors the way to check the ranking of any pages directly from your site, just copy the following HTML code and put it into your HTML document where you want the check page rank tool to appear:
Image publishing guidelines - Webmaster Tools Help With image search, just as with web search, Google's goal is to provide the best and most relevant search results to our users. Following the best practices listed below (as well as our usual Webmaster Guidelines) will increase the likelihood that your images will be returned in those search results. Don't embed important text inside images Avoid embedding important text in images for elements like page headings and menu items because not all users can access them. Tell us as much as you can about the image Give your images detailed, informative filenames The filename can give Google clues about the subject matter of the image. Create great alt text The alt attribute is used to describe the contents of an image file. It provides Google with useful information about the subject matter of the image. Not so good: Better: Best: To be avoided Filling alt attributes with keywords ("keyword stuffing") results in a negative user experience, and may cause your site to be perceived as spam. Anchor text
Push 2 Check 10 Must Know Image Optimization Tips - Image SEO If you run an online store, image optimization is an art that you want to master. From attracting shoppers perusing Google images to reducing site load time - image optimization can be an important part of building a successful ecommerce business. Have you ever stayed up at night wondering: Why is it that when I do a Google image search, my product photos never show up?Do I need to add "Alt Tags" to my images? In this post I'm going to answer those questions and more. 1. It's really easy to blast through hundreds of product shots and keep the default file name your camera gives them. When it comes to SEO, it's important to use acceptable keywords to help your webpage rank on search engines. Let's use this image as an example: You could use the generic name that your camera gave to the image such as DCMIMAGE10.jpg. Also think about how your customers search for products on your website. 2012 Red Ford Mustang LXFord Mustang LX Red 2012Red Ford Mustang LX 2012 2. 3. 4. Consider this: 5. 6. 7.
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