What will Alexa Chung's fashion line look like? | Fashion Alexa Chung will launch a fashion line called Alexachung in May 2017. In a statement, the 32-year-old – with typical kook – commented: “With this first collection, I aim not only to delight your eyeballs but to furnish your wardrobe with all of your soon-to-be favourite pieces.” The truth is, she’s probably on to something. Chung has, arguably, become one of the biggest influencers on what young women wear over the past decade. Based on those collabs and staples in the Chung wardrobe, here are six things we predict you’ll be lusting after come in May next year. Denim cut-offs Chung has a particular treasured pair of cut-offs that she has worn time and time again. Piecrust collar The piecrust in Chung’s M&S collection was the breakout star, and no wonder. Waxed jacket This is a Chung festival staple and, with Chung watched like a hawk come June and Glastonbury, it’s a no brainer. Loafers Sure, Chung had a hand in the ballet flat craze of the midnoughties. Dungarees Boring knitwear
5 Famous Artists Who Influenced Fashion Designers As an Art History major who loves fashion, I spend a lot of my time oohing and aahing over the clothes depicted in the paintings we study. From long Victorian crinoline skirts to the intricately decorated brocade sleeves popular in the Renaissance, I love them all. Throughout history, artists have spent a lot of time painting clothes - but it's a two-way street. Over the past century, many fashion designers have been influenced by traditional artists as well. Below are five of the most well-known and creative fashion collections inspired by artists, ordered by date. 1. By Roger Higgins [Public domain], via Wikimedia Commons Elsa Schiaparelli, who along with Coco Chanel, was one of the most famous fashion designers between the two world wars, was an innovative, sometimes zany designer. While Chanel made simple dresses in a neutral palette, Schiaparelli's designs were bright, loud and whimsical: Think necklaces covered in bugs and shoes as hats. 2. The "Mondrian" Dress via ELLE 3. 4. 5.
Your first look at Gigi Hadid’s line for Tommy Hilfiger Just last week former One Direction member and Dazed cover star Zayn Malik made his fashion design debut, unveiling a footwear range he’d created in collaboration with Italian designer Giuseppe Zanotti. Today his girlfriend, model Gigi Hadid has done the same – revealing a capsule collection she’s worked on with American brand Tommy Hilfiger. Modelling in the lookbook herself (see above), Hadid’s collection includes clothing, footwear, accessories and fragrance and sees the California native put “a West Coast stamp on Hilfiger’s signature East Coast classics.” The whole thing has a decidely maritime feel – something that is particularly noticeable in the peaked caps, sailor tops, cable knits, naval badges and anchor motifs. However isn‘t the first time Hadid has worked with Hilfiger, she’s actually an ambassador for the brand, has starred in its AW16 and The Girl fragrance campaigns, and has walked in its three most recent runway shows.
Elegantly Connecting Fashion and Art | Intelligence | BoF MIAMI, United States — The official start date of Art Basel Miami Beach might be Thursday, December 3rd, but major players from the fashion world have already descended on the city for a flurry of private dinners and parties. On Sunday night, Harry Winston hosted a dinner with Cultured magazine at its Design District store, highlighting the works of hot-shot lighting designer Lindsey Adelman. On Tuesday, Panerai chief executive Angelo Bonati interviewed Swiss designer and entrepreneur Yves Béhar at a media event. That same evening, the US chief executive of Hermès, Robert Chavez, honoured the Argentinian artist Julio Le Parc at a private dinner on the rooftop of the brand’s new Miami store. And that’s just the beginning. On Wednesday morning, Tiffany is set to host a brunch with Interview magazine. The slew of events — and the exhibitions accompanying them — reflect the value fashion puts on art and vice versa.
Mark Ritson: Burberry’s tumbling profits show Christopher Bailey is overstretched At first sight one might assume that any CEO that can deliver £421m in profit from annual sales of £2.5bn is about to get a pretty juicy bonus. Nothing could be further from the truth at Burberry where current CEO Christopher Bailey has seen his 2015 package cut by 75% after the British luxury brand posted lacklustre results by its standards. Part of the problem for Bailey is one of expectation. Ever since Rose Marie Bravo rescued the ailing house in 1997, brought it back to life and then handed the reins to Angela Ahrendts to continue the brand’s stellar performance, Burberry has been consistently successful. Since 2010 the brand has averaged annual growth of 7%. Not anymore. More declines may be imminent. Recent protests for more democratic rights in Hong Kong may well have helped the local Cantonese population to send a message to Beijing. But overexposure to China is not the biggest issue right now for Burberry. Perhaps.
INTO THE FASHION: Cultural Influences On Trend Forecasting For everyone who works in the fashion business it is important to be able to recognize and to foresee social and cultural movements, in order to understand the fashion environment and to be able to operate in the direction in which the fashion industry will move. Being able to anticipate what will happen in the next future is what puts a fashion designer, a retailer or a fashion buyer in the position to make better decisions in their work. And in this, fashion is not at all an isolated industry but is connected to the rest of our life. Fashion reaches beyond clothing and into the way we choose to live our lives. Lifestyle is how we communicate, how we travel, how we decorate our homes, how we eat and how we dress. Lifestyle and trends are strongly influenced by social-cultural changes, such as modernization, technological innovation and also by artistic movements. Popular culture, or pop culture, is a cultural section, which is followed, understood and appreciated by a larger audience.
Fashion brands struggling to find the right social influencers Social media influencers are fast becoming brands’ go-to option for generating trust and credibility among young consumers. According to a new report by Fashion and Beauty Monitor in association with Econsultancy – both sister brands of Marketing Week – 57% of marketers and business owners in the fashion and beauty sectors use influencers as part of their marketing strategy, with an additional 21% looking to introduce this type of activity over the next 12 months. The growing authority of online commentators and YouTube stars such as Zoella has given rise to this new breed of peer-to-peer brand ambassador. The fact that 41% of respondents have been collaborating with online content creators for three years or more, in what is considered a maturing space, also suggests fashion and beauty firms are ahead of the curve in their use of influencer marketing. “It’s important brands understand that influencers have the following they do because people trust them and their opinion,” she says.
Where Is the Line Between Fashion and Art? Schiaparelli's famous shoe hat. Image: Getty While the mingling of the art and fashion worlds is not a modern concept, the visibility of fashion and art crossover seems to be at an all high. The artist Richard Phillips has a long history of brand collaborations with MAC, Jimmy Choo, Mont Blanc, and Cartier. Phillips' collection for MAC. Phillips is currently finalizing several new collaborations. While the fashion world is hungry for new campaigns, the art world is gradually growing more accepting of contemporary artists venturing into the larger culture. Among her recent projects, Leitzes had a hand in orchestrating Marc Jacobs’s Fall 2015 limited-edition collection, which features the work of the artist duo Assume Vivid Astro Focus. The Murakami/Louis Vuitton collaboration. "[Pruitt] has this fascination with fashion. Pruitt embraces the nature of the working relationship. A display of Rob Pruitt for Jimmy Choo. "Savage Beauty" at the Met.
Fashion companies have discovered their secret weapon: archives The Coach headquarters sit on the crest of a hill on West 34th Street amid the dust and construction noise of New York City’s massive Hudson Yards red redevelopment. The building is the same midtown address that housed the brand’s original workshop when it launched in 1941 – Coach will begin rolling out its 75th anniversary offerings during fashion week this September – although its offices now occupy the whole building. Around back, an unmarked door leads to a tidy, hushed space stocked with meticulously organized handbags and billfolds, which will be an invaluable resource for the label as it heads into its next quarter century. Like many fashion companies trying to stand out in a luxury market increasingly fixated on authenticity, Coach has recognized that its rich history – and this in-house archive – is its secret weapon. Greeting me at the mini-museum’s discreet entrance is Jed Winokur, Coach’s senior archives manager.