Technical Web Typography: Guidelines and Techniques - Smashing Magazine
Advertisement The Web is 95% typography, or so they say. I think this is a pretty accurate statement: we visit websites largely with the intention of reading. That’s what you’re doing now — reading. With this in mind, does it not stand to reason that your typography should be one of the most considered aspects of your designs? Unfortunately, for every person who is obsessed with even the tiniest details of typography, a dozen or so people seem to be indifferent. Creative and Technical Typography I’m not sure these two categories are recognized in the industry but, in my mind, the two main types of typography are creative and technical. Creative typography involves making design decisions such as which face to use, what mood the type should create, how it should be set, what tone it should have — for example, should it be airy, spacious and open (light) or condensed, bold and tight, with less white space (dark)? We’ll focus on technical type in this article. We’ll learn about: <! Beware! <!
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