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How to Track Tweets, Facebook Likes and More with Google Analytics

How to Track Tweets, Facebook Likes and More with Google Analytics
Don’t you wish you could track the traffic impact of Twitter, Facebook and Google+ using Google Analytics? Well now you can. Keep reading to learn how. Google’s getting social in a big way. Google has been quite busy lately, rolling out Google+ (Google’s social network) to a limited audience, the Google +1 button (a feature similar to Facebook’s Like button), a new Google Analytics interface and Google Analytics Social Interaction Tracking. Google Analytics Social Interaction Tracking This new Analytics feature allows you to track social interactions on your website, your blog or on your Facebook fan page. In this article, I will guide you step-by-step in adding this powerful new tracking feature to your Facebook tabs or web pages. NOTE: Adding Google Analytics Social Tracking requires access to and modification of your web page files. What is currently supported by Google’s Social Tracking As of this writing, my testing shows that the following social buttons are supported: Troubleshooting Related:  HOW TO CS

Dive Into HTML5 6 slideshows to get you started with Google+ With the launch of Google+ came lots of questions. Who should join? Is it another Facebook? Do I really need to add one more weapon to my social media arsenal? In “Google+, What is it and why should we take notice?” Ready to jump in? Ready to dive in a little deeper? Okay, by now you’re getting the hang of Google+. Let’s not forget the +1 button. Still curious about the bigger picture? Related Posts Social Media Monitoring: Is Vertical Specialization the Next Big Thing? This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. Cruvee is unlike any other social monitoring tool on the market — in contrast to competitors, such as Radian6 and Crimson Hexagon, Cruvee focuses solely on one vertical, the wine industry. The free social monitoring tool helps wine brands track and engage in conversations across the web about their brands. Acquired by VinTank earlier this year, Cruvee is used by 1,800 wineries (out of about 6,500 total wineries) in the United States and measures 1.5 million conversations about wine per day. So, what makes Cruvee so special? The language of wine is already complicated enough, but when you throw in the 140-character confines of Twitter, for example, it gets even more difficult to interpret. A Look at Cruvee Is This the Beginning of a Vertical Social Media Monitoring Trend? Image courtesy of iStockphoto, Thomas_EyeDesign

mTouch Quiz Save 20% when you buy any two or more Premium Features by using the promo code COMBO at checkout! Limited time offer! mTouch Quiz is an easy to use, learning oriented, versatile, touch friendly, mobile minded Quiz plugin for WordPress. Answer the two questions below and then select the giant “Get Results” button. <div id="mtq_javawarning-1" class="mtq_javawarning"> Please wait while the activity loads.</br> If this activity does not load, try refreshing your browser. Your answers are highlighted below. Once you are finished, click the button below. There are 2 questions to complete. Use Gravity Forms for Dashboard Results Storage with our Gravity Forms Addon. plugin for

How to socialize when no one is talking This guest post was written by Matt Krautstrunk, a writer and social entrepreneur touching on social media marketing topics for Resource Nation. You can also follow him on Twitter @MattKrautstrunk. One of the hardest parts about trying to be social is overhearing others talking about how much fun they are having. Creating questions, discussions and sparking engagement is at the root of social success. It’s not about sharing content anymore — it’s about shaping and moving communities of people. However, if your company is trying to create relationships with its customers via social channels, you may find it’s near impossible to get the ball rolling. We’ve all heard someone say, “It’s not about how many followers you have; it’s how many interactions.” This data comes as a relief to many because it illustrates how many businesses are doing it wrong, which gives you a viable opportunity to stand out amongst a crowd. The difficulty lies in changing people’s expectations of a medium. Humanize

Ubuntu Natty Narwhal (Ubuntu 11.04) [ISPConfig 2] Version 1.0 Author: Falko Timme <ft [at] falkotimme [dot] com> Follow me on Twitter Last edited 05/02/2011 This tutorial shows how to set up an Ubuntu Natty Narwhal (Ubuntu 11.04) server that offers all services needed by ISPs and hosters: Apache web server (SSL-capable), Postfix mail server with SMTP-AUTH and TLS, BIND DNS server, Proftpd FTP server, MySQL server, Courier POP3/IMAP, Quota, Firewall, etc. In the end you should have a system that works reliably, and if you like you can install the free webhosting control panel ISPConfig 2 (i.e., ISPConfig runs on it out of the box). I will use the following software: Web Server: Apache 2.2.17 with PHP 5.3.5, Python, Ruby, and WebDAV Database Server: MySQL 5.1.54 Mail Server: Postfix DNS Server: BIND9 FTP Server: proftpd POP3/IMAP: I will use Maildir format and therefore install Courier-POP3/Courier-IMAP. Please note that this setup does not work for ISPConfig 3! 1 Requirements To install such a system you will need the following:

Google+ takes on Facebook. Is Basecamp next? - TNW Google With Google slowly pulling all the strings together between their various products, tightening them into Google+, and giving users a more streamlined experience, it’s possible that they might have a serious contender for Basecamp and other project management tools on their hands. Of course it’s not quite there yet, there are certain features that are lacking but even as is, Google offers a great option for a new or small business that doesn’t want to spring for a paid project management suite. You can get as creative as you want with how you put Google+ to use. Communication Google clearly has this part down. Whether it’s public communication, private messages, chat, or even video chats, Google+ has it all. Depending on how big your company is, you can create circles for different departments, circles for managers, and circles that all employees are in. Hangouts have far more untapped potential that we’re hoping Google will be taking advantage of. Projects Assign Tasks Document Integration

12 Social Media Tools Recommended by the Pros Are you struggling to make social media work for your business? Sometimes a few well-chosen tools are all you need to get your social media marketing working for you. In our recent Social Media Success Summit, there were presentations that covered all the key topics you need to make your social media marketing easy. In this article, I’ll share 12 of those tools that were recommended by the pros. Tools to Refine Your Visibility and Engagement Here are three tools recommended by Mari Smith during her first presentation on increasing your visibility and engagement on Facebook. #1: Socialbakers Get useful stats from Socialbakers. Check out the useful marketing data on Socialbakers. #2: Kurrently Find out what’s being shared on social media with Kurrently, a free, easy-to-use, real-time search engine for results from Twitter and Facebook. You can search through Facebook or Twitter or both. #3: Blekko Select the sites you want to search with Blekko. Tools to Measure Specific Social Media Goals

google+ wordpress plugin – googleCards-Wordpress | Google+ Developers As promised in yesterdays post, I have turned my google+ profile scraper class into a wordpress plugin. the google+ cards widget The plugin adds a widget to your wordpress install that will display your ‘googleCard’ in your blog’s sidebar. Download Github Installation 1. If you like this plugin, please give it a rating and review on the WordPress Plugin directory How to show the widget in a template If you don’t have a widgetized sidebar or you would just like to display the widget somewhere in your template, you can do so by adding the following php snippet to your template where you want the googleCard to appear : Note : You will need version 0.4.3 or later for this snippet to work, and it is only needed if you don’t want to use the standard widget. Changelog 0.4.7 Fixes the class names once again after a google+ change. 0.4.6 Fixes profile image and circle count fetching again. 0.4.5 Fixes profile image and circle count fetching problems. 0.4.1 Test for safe_mode and open_basedir. 1. 2. 3. 4.

4 Free Tools to Help You Socially Monitor Your Brand Do you know what people are saying about your brand? Do you want to know how to monitor these conversations? Regardless of the size of your business, chances are good people are talking about you and your brand via social networks and blogs. In this article I’ll cover four free monitoring tools to help you get started. Getting Started: How do people talk about you? A good place to find how people know and speak of your brand is to look at the keywords and phrases they use to find your website. You can find these metrics in the analytics package you’re using with your website. You’ll need to decide what tools you will put in your brand-monitoring toolbox. Monitoring Tools #1: Google Email Alert System You can sign up for Google Alerts quickly, easily and relatively painlessly! For example, I work for Harrisburg International Airport (HIA), a regional airport located in central Pennsylvania. Enter the topic you wish to monitor, then click Preview to see the type of results you'll receive.

Installing Apache2 With PHP5 And MySQL Support On Ubuntu 11.04 (LAMP Version 1.0 Author: Falko Timme <ft [at] falkotimme [dot] com> Follow me on Twitter Last edited 05/05/2011 LAMP is short for Linux, Apache, MySQL, PHP. This tutorial shows how you can install an Apache2 webserver on an Ubuntu 11.04 server with PHP5 support (mod_php) and MySQL support. I do not issue any guarantee that this will work for you! 1 Preliminary Note In this tutorial I use the hostname with the IP address I'm running all the steps in this tutorial with root privileges, so make sure you're logged in as root: sudo su 2 Installing MySQL 5 First we install MySQL 5 like this: apt-get install mysql-server mysql-client You will be asked to provide a password for the MySQL root user - this password is valid for the user root@localhost as well as, so we don't have to specify a MySQL root password manually later on: 3 Installing Apache2 Apache2 is available as an Ubuntu package, therefore we can install it like this: 4 Installing PHP5

Google Plus Approaches 18 Million Users The most recent analysis from Paul Allen, co-founder of, estimates that Google+ is nearing 18 million users as of today. Although growth has seemed to slow down slightly with an expected 763,000 new users yesterday, compared to the nearly 2 million users per day from last week. You can see below the estimated growth of the service to date. Allen does acknowledge that his model is not perfect and there is room for error of possibly 30 – 35%, but even so, the growth of Google+ has been impressive. The question then becomes, why is growth slowing down? You can find the full analysis from Paul Allen on his Google+ account . The Chinese Twitter Clone Twitter is a giant. Its growth is insane. Its community is vast. It seems unlikely that there can be a competitor to Twitter, at least not in the English speaking world. Sina Weibo is a Chinese microblogging site, is a social media site similar to a hybrid of Twitter and Facebook, launched by SINA Corporation, China's biggest web portal, in August 2009. According to Dave from @TweetSmarter in an interview Leo Widrich: "It isn’t that hard for an international company to grow large enough to be a potential challenger to Twitter. According to Kathrin Hille of the Financial Times, "Sina Corp, Weibo’s parent, has developed features to make it more suitable than Twitter for commercial use. The Big Opportunity: In the often ethnocentric world of the west it's fairly easy to look at what is out there and assume the well is dry when it comes to microblogging innovation. Connect: Authored by: Tammy Kahn Fennell See complete profile