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7 Twitter Marketing Campaigns to Learn From

7 Twitter Marketing Campaigns to Learn From
While marketing activities on Twitter are often described by silly, Twitterized words — like tweetathon, twontest and tweetchat — these types of campaigns have proven successful for marketers and brands of all sizes. There are a number of winning Twitter strategies used by top brands, but those same companies tend to mix up the types of individual marketing campaigns they run on Twitter, whether paid or organic. Here are seven successful Twitter marketing campaigns from American Airlines, Network Solutions, UNICEF India, IBM, USA for UNHCR, McDonald's Canada and appbackr. Read about their successes below and share your brand's Twitter campaign victories in the comments. 1. In celebration of the 30th anniversary of its AAdvantage loyalty program, American Airlines ran a Twitter contest called "Tweet to Win 30K Miles." The Twitter contest was a smaller portion of a larger campaign, called "Deal 30," which involved 30 partner deals and promotions over 30 weekdays. 2. 3. 4. 5. 6.

Introduction for free #edtech20 #socialmedia #curation and #semantic project gateway to knowledge in #education20 in the New Age of Curation I want to present you my #mmvc11 presentation using reelapp I am verry happy because my presentation ,,Building a powerful PLN in edtech20 project in the New Age of Curation" is scheduled Friday 8 PM Bucharest time in MoodleMoot Virtual Conferences in English and Spanish on WizIQ by Integrating Technology for Active Lifelong Learning and I invite you all to join free my session / class and all the sessions scheduled in this awesome conference organized by Dr . Nellie Deutsch Muller Click on the phtoto to register and join free my class The MoodleMoot will take place from August 17-21 online via WiZiQ Virtual Classroom. The topic tracks for MMVC11 are: I am very happy also because #edtech20 project has now a mobile app and you can read what is new in our project here . 1. Leadership Day 2011 Google COLLABORATION DOCUMENT

Marketing plan A customer focused business ethos is a proven method to increase the chances of a sustainable and profitable future. The marketing planning process is at the heart of any truly marketing orientated company, and ensures the customer is at the centre of all key decisions. The marketing plan is a detailed written document which can be used to promote a single product, of form the annual business strategy. We have split the marketing plan into three steps, which are easy to follow and equally relevant to both small and large businesses. Stage 1: Research and planning Understand your customer and the marketing environment, look for opportunities for growth. Stage 2: Developing your marketing strategy Identify objectives and choose the right path to exploit opportunities highlighted in the research stage. Stage 3: Determining actions and controls Implement your strategy and track success. The marketing planning process is summarised in the diagram below This section includes the following: Objectives

10 Tips & Tricks For Your Business's Facebook Fan Page Facebook is one the fastest growing social media network and its users are increasing by thousands every day. Due to its vast base of users, it takes no effort to acknowledge its influence and any company will jump on the bandwagon to utilize Facebook because it allows them to boost their brands or products also in the same time engage with possible clients. It is convenient for a company to create a Facebook page, publish their profile and products however, setting up a Facebook page that receive many "likes" and a huge fan base is never an easy task. What is the first thing a visitor will see when they land on your Facebook page? Most of them will probably click on the “wall” or the “info” and if nothing is more fascinating than that, chances are they will leave your page. It is an advantage when visitors "like" your page and become a fan is because they will be updated from time to time with latest things you published. 1 – "Call-To-Action" Graphic 2 – Embedding YouTube Video The code:

The Profit-Producing Power of Coupons Coupons have proven themselves to be highly effective sales tools for every conceivable size and type of business. Because coupons "pull in the business" they have gained remarkable acceptance and popularity among astute marketing managers. A simple explanation for their acceptance by advertisers is their overwhelming acceptance and use by the consuming public. In fact, Advertising Age (the Bible of the advertising industry) reports that 87% of all shoppers use coupons. Another independent marketing research firm, the A.C. Nielson Co., reveals that 95% of all shoppers like coupons. A recent article in the Wall Street Journal entitled, "In a Pinch, Snip It's very easy to see why coupon advertising is sweeping the country. Savvy marketers cite these reasons for heavy reliance on couponing: A. B. C. D. E. In addition, you also are being given the opportunity to "sell-up" to a more profitable product or service. F. G. How do you go about creating a coupon promotion that will work for YOU?

30 Useful Social Media Monitoring Tools If you work in online marketing or social media, you know how difficult it can be to try and be everywhere at once. Social media monitoring tools can be extremely useful to help brands, companies and individuals keep up with all relevant social media activity. Social Media Monitoring Tools not only helps you to check what people have to say about you or your company brand but they also help you analyze the ROI (return on investment), and the steps you need to take to improve your reputation and make your customers happy. In this article, I have compiled a large list of social media monitoring tools to help you reach your social media goals. Advertisement 1. Offers premium social media monitoring tools to help enterprises maximize the reach and efficiency of social media outreach and listening efforts. 2. Addictomatic searches the best live sites on the web for the latest news, blog posts, videos and images. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24.

The Business Plan that Always Works | Inc. 5000 Why is it that business plans never come to life? Why do almost all of them, once written, sit on a shelf and gather dust, while the futures they describe never see the light of day, and the businesses they lay out wobble their way into uncertain futures? A traditional business plan is head-centered; it's an exercise in what business owners think they should do. 1. 2. Traditional business plans are quite intentional. Traditional, head-centered, static business plans don't work. The business plan that will always work starts from a different place with a different set of operating assumptions. When I work with Entrepreneurs, I lead them through something I call 'The Dreaming Room.' The real difference between the business plan that always works and the traditional business plan is in how you think and feel about the plan--it's your attitude and your relationship to the plan that will make all the difference.

Psychadellivision by ~Volcanic-Penguin on deviantART Moixa Wants To Replace Wasteful Power Supply Bricks With Smart, Solar Chargers Ever noticed how the power adapters that come with all your gadgets--laptops, smartphones, iPods, etc--get really hot sometimes? That's energy being wasted as AC power that comes out of the wall is converted into the DC power that your electronics need to recharge. Now a firm called Moixa Tech has found a way to give you DC power direct from a few solar panels, allowing people who don't have room for a full solar array to eliminate some of the most obvious energy waste in their homes. The system is called Smart DC and it makes intelligent use of something every mobile device has in common these days: they all run off direct current power, and are typically charged that way too, thanks to standard battery-tech. This design constraint is why your laptop and phone needs a "wall wart," or power supply brick, to convert the high-voltage alternating current signal that's coming out of your outlets into a controlled DC voltage that will charge up a gadget's batteries.

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