Vital Tips For Effective Logo Design
There have been numerous creative logo design showcases1, logo design resources2 and logo design tutorials3 posted across the Web. While these help you to create a powerful toolbox for your logo designs, first you need to gain a solid understanding of what makes a logo design good and what you need to consider before starting using this toobox. In this article, we’ll get down to the nitty gritty of what makes an effective logo design and we’ll also guide you through the principles and best practices of how to create an iconic brand identity. You may be interested in the following related posts: What Is A Logo? To understand what a logo is, we first must understand what the main purpose of logos is. Paul Rand, one of the world’s greatest designers states that “a logo is a flag, a signature, an escutcheon, a street sign. For more on Paul Rand, consider reading the book Design, Form & Chaos8. What Makes A Good Logo? Logo Design Process Image by Panoramas12. Logo Design Process Case Studies 1. 2.