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Customer Profiling In Reaching Much Targeted Audience in Malaysia

Customer Profiling In Reaching Much Targeted Audience in Malaysia
Did you know that 35% of business data becomes obsolete every year? (callboxinc.com) The marketing director you spoke with in a certain company last year may have already left and joined another firm, assumed a new post or got assigned in another location today. The B2B marketplace is overflowing with data but marketers are still challenged in finding accurate, useful and relevant information on their existing and prospective customers. How can you cope with the challenge? Do a Customer Profiling or traditionally known as “market segmentation”. Q1: Who are your customers? Q2: What do they need? No product or service fits all. Related: Callbox Shares Lead Qualification Secrets in Singapore Through Answering 4Ws and 1H The demographic profile will provide you the idea on where and how to find your customers and their purchase capability, at the same time help you decide what product or service you can offer them, create a sales strategy on how to sell and at what price.

Lead Generation for Consulting Companies Malaysia | Callbox Malaysia Research and Consulting Callbox provides marketing leverage to organizations offering research and consulting services including (but not limited to): Industry and market analysisClient profilingBusiness due diligenceFinancial and forensic analysisMarket strategy formulationBest practice benchmarking. We initiate smart b2b lead generation campaigns to generate research and consulting leads from the financial, healthcare, telecommunications, software, hardware, biotechnology, and other industries from both government and private sectors. Dial +60 3.2772.7370 to speak with a Callbox Marketing Consultant.

Global Media Runs On Accurate Market Data - B2B Lead Generation Company Malaysia The Client Industry: Global Media Company Location: Singapore Headquarters: US Target Criteria Location: Singapore, Philippines, Malaysia, India Industries: All Industries Size: Medium to large Campaign 1st & 2nd Campaigns – Data Profiling 3rd Campaign – Survey, White Paper Campaign Objectives To profile the data and conduct a survey among the Client’s existing customers. Summary This global media company has proven its strength and flexibility in providing more than 30,000 marketing programs from the Fortune 50 to emerging start-ups for 17 long years now. First Campaign – Data Profiling (2013) The Client provided Callbox a list of their existing customers to be updated and profiled. Client’s Process: Note: The caller must not find/replace a contact and email address other than what’s in the list. First Campaign Result Second Campaign – Data Profiling (2014) Profiled by phoneProfiled by online sourcesEmployment validatedEmployment invalidatedUnreachable/No updates Second Campaign Result

Talk Warm Leads Over Hot Coffee: Meet with Callbox in Singapore Tickets, Multiple Dates TALK WARM LEADS OVER HOT COFFEEMeet with Callbox in SingaporeOctober 18 - 21, 2016 Here is your chance to ask anything and everything you've ever wanted to know about getting high quality sales-ready leads from the country's industry-leading global B2B lead generation services provider. Ms. SMART CALLINGOne of those ways we're very excited to tell our clients about is SMART Calling. You can watch a video of SMART Calling genius here. LEAD NURTURE TOOLYou might also want to know how we're using the Callbox Pipeline's Lead Nurture Tool to increase lead production for our clients by 50% or more. Watch a demo of the power of the Lead Nurture Tool here. These are just a couple of things you don't want to miss out on.

Callbox Takes on Challenge and Scores a VIQtory - B2B Lead Generation Company Malaysia The Client Industry: Precision Transcription & Stenography Location: Australia Headquarters: Australia Target Criteria Location: Australia-wide Industries: All tribunals in Australia, All local Councils in Australia, Private Arbitrators that are typically going to be part of the government, Insurance, Financials Employee Size: 100 to 500 employees Decision Makers: Head of IT, Investigations Team, Head of Arbitrations & Dictations Campaign Type Lead Generation Summary The Client is a leader in Precision Transcription & Stenography services in Australia. Product & Service Offered For the leadoff campaign, the focus was to set appointments with specific decision makers for specific industries. VIQ Solutions provides digital recording applications that allow multiple channels of audio and video recordings to be recorded simultaneously with annotations and other information attached to it. The Challenge The Callbox Solution An agent who called for the campaign for 8 hours everyday. The Results

Increase your Fill Form Conversions with these 7 Calls to Action If your fill forms aren’t producing enough conversions, consider tweaking your call to action. In his article for TorpedoGroup.com, Experience Oxfordshire Marketing Head Martin Walker listed the top seven calls to action that can guarantee a significant boost to your lead generation. 1. Download now! Latest Guide on Running a Multi Channel Marketing Campaign. It takes considerable time to research, write and design an eBook – so don’t give it away without getting anything back in return. Related: B2B Lead Engagement: How to get more Website Response 2. &THEN: Join Callbox for something new in Boston! Webinars are a fantastic way to position your company as a thought leader, and can provide you with an ideal platform from which to interact with your audience. Case Study: Callbox Packs Webinars for Software Company 3. Encouraging your website visitors to share your content with their network, will broaden your reach and get more people talking about your brand. Related: Building your Brand?

Callbox Data Profiling A Major Coup for Exhibition Leader - B2B Lead Generation Company Malaysia The Client Industry: Exhibition & Trade Location: Singapore Headquarters: Singapore Target Criteria CommunicationsEngineeringLifestyleMining, Construction & BuildingPlastic & RubberMachineryProcessing & Packaging Campaign Type Call-to-InviteData Profiling 4 Decades of Event Leadership For 40 years, this exhibition and conference pioneer has withstood time and tide to become Singapore’s top and most successful trade event organizer today. Their four-decade reign as leader in the exhibition industry brought numerous recognition from different award-giving bodies like the Exhibition City Approved International Fair (AIF) Scheme, and the Singapore Business Events Awards. Indestructible they may seem to have lived with a four-decade trade leadership in the region, what good reason did they have to still take the option to enterprise telemarketing into their current strategies? Why Callbox? Campaign 1 – Call To Invite Campaign 2 – Call To Invite How Callbox streamlined the success DM Outreached.

10 Habits of a Highly-Productive Salesperson “What makes a successful salesperson?” Many people became successful in sales for having a great personality. They make the best out of anything with natural born sales skills. When doing lead generation, all sales managers must have their own ideal salesperson when choosing a member of his sales team. #1 Habit: They prepare ahead of time. Following up or calling a new prospect, a good salesperson normally prepares before making a call. Planning makes even better performance. How should a sales rep prepare? Know the information of your prospectKnow what to ask for from your prospectKnow everything about your product or serviceWhen following up with a prospect, you must;Know when to callHave a list of all that happened during the first call (current setup; what they’re using, if they have provider, etc)Have an idea about their plans and needs Related: Maximize Every Call: Know the Different Types of Decision Makers #2 Habit: They know everything about their product. How to do this? Do this!

Callbox Brings the Sunshine to Sales Lead Generation - B2B Lead Generation Company Malaysia They may be new in the energy industry, but this Sydney-based electricity retailer is rapidly hitting the Australian market with their integrated energy solutions. The current lead generation campaign they are running with Callbox is beaming with rays of potential in providing full energy service to Australian consumers. “Put the lights on” The Client Industry: A New Electricity Retailer Location: Australia Headquarters: Sydney, Australia The Criteria Location: Australia Industries: SME, all types except competitors Employee Size: 1-500 employees Target Contacts: PIC for the company’s electricity bill, Owner, Manager, Office Manager, Accounts, Finance, Procurement Manager, Facilities Manager, etc. Campaign Type Lead Generation Summary The initial, single seat campaign period was launched in July 2015. The second part ran with 3 calling agents, and added 3 more campaigns which the Client branded as “special campaigns”, generating a total of 79 leads which finished with 96 leads. “The Energizers”

Callbox MY | Data Profiling | Database Cleansing Malaysia By logic, if you’ve been using same database in the last 2 years, it is likely that about two thirds of your marketing communications could be going to waste. With a campaign as off-targeted as that, you get a snowball’s chance in Houston of getting a sale. Now more than ever, you need to put more emphasis on data quality. Have regular data cleanup to check your database for errors and ensure that you have complete, accurate, and reliable information to drive your marketing lead generation campaign. We offer the following services: Data Cleansing / Data ScrubbingVerification of DataDeduplicationDatabase Management For quality data cleansing solution, we telephone contacts on your database to confirm every piece of business information you hold with them. If data cleansing and verification is not your favorite job, we’re here to do it for you.

3 Tips for Effective Lead Nurturing Campaign in Malaysia For many businesses, the challenge of generating more sales leads can be a life and death struggle. You have to admit that, without such business leads, your business would be having a hard time reaching sales goals and profits. For that reason, organizing and investing in a lead generation campaign is a necessity. While it is true that such marketing efforts come in many forms, you need to choose one that can bring in the most results. The reason why businesses come and go is due to their inability to capture a good portion of the market. Since marketing is an ever evolving art and science, we, as marketers, would be exposed to various tools and mediums that are aimed to attract the attention of business prospects. Social media is, for a lack of a better term, a social activity. Well, it also helps if you employ other mediums for your appointment setting efforts.

Malaysia IT Industry Watch: Cloudy with a Chance of Success - B2B Lead Generation Company Malaysia At the moment, it is difficult to predict exactly the way the global IT industry is heading. Analysts see persistent up and down trends in the demand for certain business solutions, creating a highly volatile climate based mostly on the rules of “chance.” One thing is certain however: There are a lot of opportunities to leverage. It is just a matter of identifying them and knowing how to realize effective results from them. In Malaysia, where the local IT market is regarded as a high-growth sector, entrepreneurs should know by now that they are in a good position to maximize their resources to attain better sales numbers. Right now, the growth of the Malaysian IT market depends heavily on three different technology drivers: Mobile and cloud computing. Hardware. Security. Competition with the IT industry can be challenging.

Laziness – A Winning Appointment Setting Mentality Now, before anyone begins protesting about the title above, I would like to qualify the statement first. Being lazy is not about failing to generate any sales leads at all. Rather, it is about generating the best B2B leads in the fastest time possible so that they can have more free time for themselves. Another thing you need to look at would be the disposition of ‘lazy’ marketers. Of course, you can also try getting the help of professional telemarketing services. The Quintessential Guide to Building Trust for Better Business Effectiveness in Malaysia You can’t expect people to buy your product or service when they have second thoughts about engaging you the first time around. There are some companies that try to shorten the buying cycle with the expectation of getting as many closed sales as they want. But the truth is, even if you are able to generate high numbers of business leads within a single period, there is a small chance these leads will end up buying. Obviously, they still don’t know if you are the contractor they are looking for. In this sense, building trust can be a long and arduous process, but when it comes to acquiring high quality B2B leads and nurturing these leads into sales ready prospects, there are no shortcuts. Take time to read some of them and you’ll be winning sales like you’re winning in Tetris. Know your people. In B2B lead generation, you can’t go on contacting people without knowing who they are and what they currently want at first. Tip: Identify your key decision makers for lead generation Check out!

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