Customer Profiling In Reaching Much Targeted Audience in Malaysia Did you know that 35% of business data becomes obsolete every year? (callboxinc.com) The marketing director you spoke with in a certain company last year may have already left and joined another firm, assumed a new post or got assigned in another location today. The Reasons for a Collapsing Content Strategy in Malaysia Whatever you are selling deserves proper recognition. Demand generation strategies specifically serve to make your products and services visible to people you want to have as customers. Thus, you rely on effective content marketing strategy.
Search Traffic Declining? You're Not Alone (and What to Do About It) - B2B Lead Generation Company Malaysia If your website traffic from organic search has fallen over the past year, take some small solace in knowing you’re not alone—in fact, you’re in good (if not happy) company. According to research from BuzzFeed, “Search traffic to publishers has taken a dive in the last eight months, with traffic from Google dropping more than 30%…While Google makes up the bulk of search traffic to publishers, traffic from all search engines has dropped by 20% in the same period.” Organic search visits have fallen significantly to A-list publishers like Time, Sports Illustrated, Us Weekly and Rolling Stone.
A Comprehensive Guide for Content Marketing in Malaysia this 2016 There’s about 2 million content published over the web in just one day – what makes your content stand out? If you think content marketing is as simple as hitting ‘publish’ then you’re doing it wrong. It’s long been proven that a quality blog outnumbers the website traffic provided by those that are poorly written. Even in this time, there are still B2B marketers that are still committing to their old ways. Wake up from that slumber, there’s more than just writing a 500-word article. Good Luck Charms in Starting your Business in Malaysia 2016 Are you looking at Kuala Lumpur, Malaysia as your next business hub? I bet you have all the sage reasons to do so, but before getting busy on set up plans, registration protocols, and other legal and entrepreneurial details, collect some good luck charms that will keep you on the right track in starting a business in Malaysia. The Good Luck Mindset Get to know Malaysia better.
If Content Is King, Then, Conversation Is The Ace In The Deck Of Lead Generation Today, if somebody would like to enjoy huge financial rewards from his online business especially if he has his own websites, he has to make sure that he can write tons and tons of articles to promote his website. His articles should not only have the backlinks pointing towards his site but his articles should also have interesting, well-written, significant and valuable contents that will make any reader put into the edge of his seat while reading his articles. It can't be denied that original and interesting articles can really put one's websites on the top of the search results. His articles should also be rich with keywords variation. Yes, content is really the "King". But, if he wants to generate qualified leads, conversation is the "Ace" in the deck of lead generation campaign.
The Best Social Media Sites for Lead Generation in the APAC Region Lead generation is about collecting information from potential clients that can be passed onto your sales team. It goes without saying that the more leads you have, especially quality ones, the more chances you have of converting them into sales. Good thing leads are found everywhere – even in virtual space like social media. These days, we can’t overstate the impact of social media in lead generation. Here’s a quick fact-check: Of the 7.2 billion people on earth, 3 billion have Internet access; 2.1 billion are active on social media; and 1.7 billion use social networks from a mobile device.The average social media user maintains five accounts.Facebook has more users (1.5 billion) than the world’s most populous country – China – has people (1.36 billion).The average Facebook user spends 1 hour and 48 minutes a day on the social platform.Twitter has 310 million active users.90% of young adults (ages 18 to 29) use social media. 35% of those over age 65 do.
B2B Marketing in Malaysia: 5 Points on Enhancing Thought Leadership Want your brand to digitally dominate the Malaysian B2B arena? Call it a long shot, but it will be close to a possibility once you have established yourself as a thought leader and made important strides in terms of influencing buyer decisions. Crimson Marketing CEO Glen Gow has outlined five important points to building thought leadership. 1. Authenticity Is key Malaysia IT Industry Watch: Cloudy with a Chance of Success - B2B Lead Generation Company Malaysia At the moment, it is difficult to predict exactly the way the global IT industry is heading. Analysts see persistent up and down trends in the demand for certain business solutions, creating a highly volatile climate based mostly on the rules of “chance.” One thing is certain however: There are a lot of opportunities to leverage. It is just a matter of identifying them and knowing how to realize effective results from them.
How to Revive a Lead Gen Campaign Gone Dormant After the Lean Season No matter how good your business is, it will experience a slow season for one reason or another. Most businesses go through some of a dry spell – a time of year when sales drop off. It may be because of the weather, or a really bad economy, or in the case of B2B companies, a month or a season with lots of holidays. Whatever the reason, no business is exempt from this dreaded event, and certainly no businessman looks forward to the dip in revenue.
NEVER Forget these 7 Ground Rules for Creating Engaging Content With a target audience in mind, it can be very difficult to create enticing content that supplies your database with the best leads. Here is an excerpt from Matthew Broomfield’s article from GristOnline.com showing the correct approaches to writing for the B2B crowd. What the user wants matters most Clients won’t usually read your text unless they want information. So when writing for them online, start with the same question every time: what does the user want to know?
Social Media Marketing - B2B Lead Generation Company Malaysia If you could work a crowd and get people talking about your brand, you’d have the most powerful lead generation tool any business can have: word-of-mouth. Guess what, we’ve taken traditional word-of-mouth lead generation and appointment setting to a whole new level with social media marketing. Our social media services give you: Quick access to places where sales leads and potential customers interact and share informationAdvocates who will passionately recommend you to their family, friends and acquaintancesHonest feedback to help you address issues and improve your service
Advertising Services - B2B Lead Generation Company Malaysia Finding lead generation solutions for both direct response and brand marketing services has never been easier. While parameters for qualified advertising sales leads are not always the same with every advertising company, we are always able to find a fitting solution for each of our clients. We promote your advertising services to high profile decision makers such as Sales Managers, Chief Marketing Officers, Sales and Marketing Directors and VPs, CEOs, and Presidents of various corporations, non-profit organizations, and government agencies. Our solutions are designed to reach the following target clients: Fortune 100, 500 and 1000 companiesRetail businesses with multiple locationsService businessesAutomotive businessesAdvertising agenciesSign makersHealthcare companiesCompanies that frequently advertise in catalogs or magazines
The Best Medium For Getting More Sales Leads For many businesses, the challenge of generating more sales leads can be a life and death struggle. You have to admit that, without such business leads, your business would be having a hard time reaching sales goals and profits. For that reason, organizing and investing in a lead generation campaign is a necessity.