Instagram Announces Web Profiles & What This Means for Marketers Instagram announced yesterday that they are rolling out profile pages on the web within the next week or so. When launched, you will be able to view your profile by typing instagram.com/YourUserName in your browser’s address bar. From a design standpoint, profile pages will feature a selection of your recently taken photos arranged in a collage above your profile photo and bio that is highly reminiscent of Facebook’s cover photos. Functionally, web profiles will boast many of the features we are already familiar with from the mobile application; you will be able to follow other users, comment, like and edit photos on the web. As a mobile-only social media platform, Instagram has achieved incredible success boasting over 100 million users, and the launch of web profiles will undoubtedly cause a surge in interest, registered users, and engagement. So, what does this mean for marketers? It is going to be easier to manage your Instagram profiles. It is going to increase conversion rates.
6 Ways to Become the Top Dog Before Your Interview || Ivy Exec Blog Did you realize that nearly all hiring managers pre-rank candidates before they’ve even interviewed one? If you’re the top candidate before interviews, then it’s basically your job to lose. So how can you position yourself as the top candidate? It takes a lot of planning, and you must take into account all 4 resume audiences — the database, HR, the hiring manager, and the hiring manager’s boss. (Check out the post on 4 audiences to see how to write for all your audiences.) Why? However, let’s imagine you have successfully written for the database and HR, and your resume is now in the pile on the hiring manager’s desk for review. Here are 6 tactics: 1. If your major bullet points have verbs like “Managed”, “Led”, “Coordinated”, “Liased” you are shortchanging yourself because you have probably done much more value adding things in your career. 2. 3. 4. 5. 6. So look at your resume….does it make you the top candidate? This article was contributed by Phil Rosenberg.
How to Apply for Google Jobs The best and most useful site for me is a Glassdoor. You can get inside look into your company. All main big corporations are here. Glassdoor it’s a company salaries, reviews, interview questions, and more – all posted anonymously by employees and job seekers. Top 25 Oddball Interview Questions for 2013 Top 25 Most Difficult Places to Interview 5 Ways Instagram Can Boost Your Marketing Plan From Levi’s to the local craft foods shop, businesses of all sizes are flocking to Facebook’s free photo-sharing app Instagram, hoping to get noticed by its 80 million active users and expand their reach. What makes Instagram different from other social media sites such as Facebook, Pinterest or Twitter? It's almost entirely photo-based and available only on Apple iOS and Android mobile phones and devices. Instagram has emerged as an effective marketing tool because companies can quickly build brand recognition and consumer loyalty through an ongoing stream of photos that help personalize their brand. That Greek yogurt brand Chobani for example. How can you use Instagram to take your marketing to the next level? Related: How Photos Can Make or Break Your Marketing Campaign 1. Show some flair when you tell your followers -- potential clients, customers and business partners -- who you are and what you do. 2. To keep followers coming back day after day, launch a photo-of-the-day campaign.
5 Social Media Recruiting Tools for Small Business Donna Wells is the CEO of Mindflash.com, a leading web platform for companies to easily share knowledge and train employees. It makes training easier, faster and more cost-effective than ever before. Back in the day, I ran big organizations with fat budgets and spent a lot of money on recruiters — sometimes with good results. Since time is the only resource more scarce than dollars, I’m always on the hunt for slick new tools and apps that can address the labor-intensive process of finding and hiring great people. 1. What it is: Applicant tracker, social recruiter, email replacer How it works: This tool helps hiring managers keep real-time tabs on where their job listings are posted and who's looking at them. Cost: $49 to $399 per month, based on volume 2. What it is: End-to-end social web recruiting and tracking tool How it works: Jobvite is an SaaS platform that delivers a seamless and social recruiting process before, during and after the interview. 3. 4. 5.
Answers To 15 Google Interview Questions That Will Make You Feel Stupid …You have access to a 100-story building. Eggs can be very hard or very fragile means it may break if dropped from the first floor or may not even break if dropped from 100th floor. Both eggs are identical. You need to figure out the highest floor of a 100-story building an egg can be dropped without breaking. The question is how many drops you need to make. Job: Product Manager Answer: The maximum egg drops for this method is 14 times. Instead of partitioning the floors by 10, Start at the 14th floor, and then go up 13 floors, then 12, then 11, then 10, 9, 8, 7, 6, 5, 4 until you get to the 99th floor, then here. The funnel is dead. The new consumer decision journey
The Best Websites to Find a Job in Your 30s and 40s | Job Search Engines May 23, 2010, By Peter Chakerian A stumbling economy, shrinking U.S. job market, increased layoffs and company closings don't have to be bad news. Plenty of work opportunities can be had without the anxious, ineffective time suck of traditional job searches. A more thoughtful, surgical approach via the web can help you locate your next job and maybe even change your whole life. Job Search Key Words and Transition Outside of searching for a new role in your present vocation, you have several varieties of home-based positions that you can search. The majority of telecommuting jobs revolve around "customer service" (inbound or outbound calls, telemarketing and research surveys); data entry, medical billing and paralegal services. Also, a growing number of media jobs fall under the category of "freelance," which includes everything from online publications, proofreading and blogs, to magazines, desktop publishing, resume writing, web and graphic design and photography.
Electrical Engineering and Computer Science | 6.046J Introduction to Algorithms (SMA 5503), Fall 2005 | Video Lectures 7 Basic Types of Stories: Which One Is Your Brand Telling? Droga5 turned Prudential's retirement story from rags-to-riches into one of rebirth. You think you're being all clever and original with your brand storytelling. In fact, you're not. From Shakespeare to Spielberg to Soderbergh, there are really only seven different types of stories, an Advertising Week panel hosted by TBWA suggested on Wednesday. The challenge becomes finding which one best suits your brand, and then telling it skillfully, believably and—if you're going to invite consumers to join in the story—extremely carefully. TBWA's global creative president, Rob Schwartz, led the discussion, which was based around author Christopher Booker's contention, in his book Seven Basic Plots, that seven archetypal themes recur in every kind of storytelling. Below are the seven basic plots—with examples from art and advertising of stories that fit each one. 1. 2. 3. 4. 5. 6. 7. "Ads most often are 'The husband's dumb, the wife fixes it, now he's better,' " said Royer.
HOW TO: Land a Job at Airbnb There's a curious phenomenon happening, and home owners, renters, travels and vagabonds alike are starting to feel it. It's the shift away from traditional hotel stays to temporary vacation rentals, booked by way of Airbnb. Airbnb is the scrappy 3-year-old startup inventing an entirely new online travel marketplace. It's seeking to make unconventional couch, bedroom, apartment, home and even entire country rentals as ordinary as booking a stay at a Holiday Inn. And, it's doing so rather successfully; Airbnb grew 800% from January 2010 to January 2011. Airbnb now has more than 130,000 listings in over 15,000 cities in 184 countries, with renters having booked more than 1.9 million nights via the service to date. Once just three guys working out of a living room, the company now has 110 employees, working in offices around the globe. "Ever wonder what it was like to work at Facebook when it was just fifty people? Culture Comes First "Culture is incredibly important to us," Gebbia says.