background preloader

Creative Choices

Creative Choices
Related:  Sources of Information

A beginner's guide to freelancing Some of this might only be relevant to coders or web designers, and some of the financial stuff will only be relevant to UK readers, but I hope there’s plenty interesting for anyone thinking of going freelance in any field. If I’ve missed something, either post in the comments or email me (phil [at] gyford [dot] com) and I’ll update the page. Contents 1. When to start freelancing I was fortunate in that I was made redundant, stumbled into freelancing because I couldn’t think where to apply for a job, and it all worked out. If, like many potential freelancers, you’re in a job and unsure about whether to take the plunge, here’s what you should do first: Decide why you want to freelance. 2. I hate the idea of marketing but as a freelancer you can’t avoid the fact that you must sell yourself to get work. You should have a website, or at least a page, even if your line of work is nothing to do with the internet. The second point of a website is to keep you visible. 3. No commuting. Working hours

Invisible Children - Jobs Do nontraditional good difficult risk personal significant community different unconventional intentional authentic impossible unexpected surreal revolutionary Staff Something about this place brings out the best in people. See current openings Intern Using their creativity, talent, and conviction, Interns work alongside staff to solve problems and move mountains. See Internship Openings Roadie Adventurous, adaptable, and astonishingly friendly, Roadies live on the open road for 10 once-in-a-lifetime weeks. Learn more We like working with us,and so will you This community brings out depths of creativity, good will, and generosity that you never knew existed inside yourself. Meet the Team Words we work by Jump first fear later. You won't achieve what's never been done before without taking some risks along the way. You are more powerful than you think you are. A person who stands up for the rights of others is powerful. Work for results, not for credit.

Advertising account executive job profile | Prospects.ac.uk Advertising account executives work within advertising or multi-service agencies, acting as a link between clients and the agency. They are responsible for the coordination of advertising campaigns and therefore communicating clearly to all those involved. They must understand their clients' needs and objectives and liaise closely with them throughout campaigns, often on a daily basis. They manage administrative and campaign work and ensure that advertising projects are completed on time and on budget. The role can involve handling multiple accounts and the hours can be long in a competitive environment. Advertising account executives usually report to an account manager. Responsibilities Advertising account executives contribute to and develop advertising campaigns. Salary The range of typical starting salaries falls between £19,000 and £24,000.More experienced executives and account managers can earn around £30,000 to £40,000, while account directors can earn up to £55,000. Working hours

The Creativity Post Hot Glue.org 10 Essential Blogs for Creative Entrepreneurs Creative entrepreneurs are driven by a passion to create remarkable things and meaningful relationships. They come in various types: Artists and creatives who make a living from their artworkEntrepreneurs who take a creative approach to their businessIndependent-minded individuals who want to create a unique lifestyle for themselves and their families. Creative entrepreneurs don’t necessarily follow the traditional entrepreneurial path – like Marla, many of them eschew VC funding and have no interest in scaling their business beyond themselves and a few co-conspirators (although they are very open to scaling it in terms of profitability and impact). By definition, creative entrepreneurs think and act differently to most folks around them. 1. As the name The Art of Nonconformity suggests, Chris Guillebeau marches to a different drum. On his blog Chris writes about personal development, life design, entrepreneurship and international travel. 2. 3. 4. 5. The cartoons. 6. 7. 8. 9. 10.

Thomson Reuters Careers Advertising account planner job profile | Prospects.ac.uk Advertising account planners are responsible for creating the communication strategy for an advertising campaign. This includes targeting the right audience, as well as setting the tone and message of the campaign. Planners are responsible for writing the formal brief and for providing the ideal environment for creative development. They combine market data, qualitative research and product knowledge within a brief to enable the creative team to produce innovative ideas that will reach consumers. Planners can be involved in working with a number of clients at the same time, and will need to identify the specific business needs for each one. Responsibilities Tasks may include: Salary Salaries vary widely according to the size of the agency, area of specialisation, geographical location and individual performance, but can range from £18,000 to £22,000.A range of salaries with three to five years of experience can be in the region of £30,000 to £45,000, while senior directors earn over £70,000.

Dico du futur Unique Selling Proposition as It Relates to Freelance Designers A product’s Unique Selling Proposition (also known as Unique Selling Point or USP) is what makes it different from competing products, and more importantly, what leads customers to buy it. For those in marketing, USPs are extremely important because in order to sell more of a product you need to know what will motivate customers to buy your product instead of the competition’s product, and then you need to effectively communicate that USP. A large percentage of freelance designers struggle to land as much business as they would like. Why USPs are Important for Freelance Designers Knowing your Unique Selling Proposition is an important step for freelance designers for a few reasons. Lots of Competition There are very few barriers of entry into the world of freelance design, and as a result there are tons of people out there who are working either full-time or part-time as a freelance or independent designer. Branding It Helps Clients to Identify You as the Right Designer Specialization Price

Aid Workers Network Advertising art director job profile | Prospects.ac.uk Advertising art directors, often known as 'creatives', produce innovative ideas for the visual elements of advertising campaigns in all kinds of media, including: cinema and television;internet (digital/viral marketing);posters;press;radio. An art director usually works alongside a copywriter to form a 'creative team'. The advertising art director works on the campaign from the outset and manages details about the client, product, target audience and required advertising message, which helps to shape the advertising campaign. Responsibilities The roles of advertising art directors vary depending on the agency they work for and the client brief, but typical tasks may include: Salary Income figures are intended as a guide only. Working hours Working hours are generally 9am to 5pm. Unsocial working hours may cause some disruption to your personal life. What to expect Some art directors are self-employed and work freelance. Qualifications Skills You will need to show: Work experience Employers

Wise Ramblings 7 Ways You Should Respond to Online Criticism A few weeks ago, before the Rupert Murdoch scandal began, one of Fox News’ Twitter accounts was hacked, and tweeted that Barack Obama had been assassinated. I blog weekly on the Inc.com technology site, and I wrote a post criticizing Fox News’ public response to the attack. One of our readers added a comment that was longer than the post itself accusing Inc. and me of disliking Fox News and of holding the service to an unfair standard. I’ll admit that I’m not a fan, but that isn’t why I wrote the post. Why not? You can’t have an online presence, as a company or even as a person, without coming in for criticism, gripes, or even insults. The answer is no…and yes. How can you tell which is which? You probably should not respond if… You’re angry. There’s a good chance your emotions will show through in whatever you write. You want to point out your opponent’s flaws. Your critic is egregiously nasty. You probably should respond if… There was a misunderstanding or error. You owe an apology.

Related:  Sources of Information