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Will Google’s NoFollow Link Policy Kill Your SEO? Not if you follow these tips

Will Google’s NoFollow Link Policy Kill Your SEO? Not if you follow these tips
At one point or another, marketing teams resort to using techniques that are generally frowned upon by the online community. It will probably take a long time until the marketing realm is totally rid of these so-called “black hat” strategies, but Google is determined in its crusade against stopping it once and for all. One of these resolutions is the recent requirement of nofollow tags in links from other websites. The modus operandi One of the traditional, overused tactics in SEO is to try and get as many backlinks from authority websites as possible. This is because those websites regarded as having high PR can influence the “linkers” in terms of authority, thus boosting their chances of getting a high rank. This activity also poses a dilemma for websites in their fear that Google may suspect them as a “link seller”. So when do you need to use a nofollow link? If your site supports paid links, you need to use nofollow in order to keep these links from giving credit to other sites.

Top Three SEO Tactics To Avoid (Wait, Is SEO Still Relevant Anyway?) - Malaysia B2B Lead Generation Search Engine optimization (SEO) was the buzzword of years long ago, like, 17 years ago. One might think that because it’s been around for so long everyone knows how to leverage it for their personal use and drive hordes of potential sales leads to their website. Although there have been a few successful stories, SEO is still a science of such fluid structure that even now marketers are having difficulty taming it. When it first gained popularity, everyone who was anyone adopted it as an online marketing strategy. SEO is still very much relevant, although is has taken a considerable step backwards to make room for other digital marketing strategies such as social media, email and especially content marketing. Whether you are still using these top 3 detrimental SEO tactics or plan to use them in the future – DON’T: Keyword Stuffing. The moral of this story is that there is no holy grail for lead generation marketing.

Search Engine Optimization is a Continuous Process by: MindGeneis Many of us must have heard the saying ‘Plan your work and work your plan’, and that the one who actually believes and works on it succeeds in the rat race of proving his or her worth. This certainly stands true for the corporate world which is continuously upgrading itself with the latest technology and where every organization faces new competition in every aspect of the business world. Marketing is an integral part of all these aspects. No business enterprise can survive without marketing and promotion of its products and services. The main reason for this promotion is the fact that ‘out of sight is out of mind’. Selling In Malaysia Can Mess Up Your Lead Generation For many businesses, the challenge of generating more sales leads can be a life and death struggle. You have to admit that, without such business leads, your business would be having a hard time reaching sales goals and profits. For that reason, organizing and investing in a lead generation campaign is a necessity. While it is true that such marketing efforts come in many forms, you need to choose one that can bring in the most results. This is where the selection of the rightlead generation medium comes in. And sometimes, the best methods for your business may be the most unexpected. The reason why businesses come and go is due to their inability to capture a good portion of the market. Since marketing is an ever evolving art and science, we, as marketers, would be exposed to various tools and mediums that are aimed to attract the attention of business prospects. Social media is, for a lack of a better term, a social activity.

Rock Solid Leads for AU and NZ’s Top Technology Consulting Firm - B2B Lead Generation Company Malaysia The Client The Client is the largest independent Oracle, PeopleSoft and JD Edwards consulting organization in Australia and New Zealand as well as the largest Oracle, PeopleSoft, JD Edwards and Microsoft SQL Server support organization in Australia and New Zealand. The Client is a specialized technology consulting organization focused on building and supporting long-term relationships with enterprise and government customers. The Client is an Oracle Certified Advantage Partner, the highest level of partnership with Oracle, only achieved by a few companies globally. The Challenges Increase sales and generate awareness about the benefits of the Client’s products and servicesPromote the Client’s event entitled “Oracle Leadership Forum”, gather attendees and confirm their attendance The Callbox Solution Callbox launched two campaigns – Lead Generation through Telemarketing, and a Call-to-Invite Campaign. The Results

The One Lead Generation Skill You Tend To Forget For many businesses, the challenge of generating more sales leads can be a life and death struggle. You have to admit that, without such business leads, your business would be having a hard time reaching sales goals and profits. For that reason, organizing and investing in a lead generation campaign is a necessity. While it is true that such marketing efforts come in many forms, you need to choose one that can bring in the most results. This is where the selection of the rightlead generation medium comes in. The reason why businesses come and go is due to their inability to capture a good portion of the market. Since marketing is an ever evolving art and science, we, as marketers, would be exposed to various tools and mediums that are aimed to attract the attention of business prospects. Social media is, for a lack of a better term, a social activity. Well, it also helps if you employ other mediums for your appointment setting efforts.

Four Things That Demotivate Your Inside Sales Team As mentioned in my previous post, the most important assets that you need in your inside sales campaign would be the people tasked to do it. I mean, it would not be possible to generate B2B leads if there is no one manning the front liners, getting in touch with business prospects and trying to set an appointment between them and you. It is very important to know what you can do to motivate your lead generation team. But also equally important to know would be the factors that can kill morale. Avoid these, at all cost, and you will save yourself from the headaches that can pop up down the road. Using salary as the main motivator – okay, people want to earn something in their work, that is fact. There are plenty of other things that you should avoid doing, but you can be assured that these four are the main culprits.

Malaysia Lead Generation Tips: Leverage your Existing Customers For many businesses, the challenge of generating more sales leads can be a life and death struggle. You have to admit that, without such business leads, your business would be having a hard time reaching sales goals and profits. For that reason, organizing and investing in a lead generation campaign is a necessity. While it is true that such marketing efforts come in many forms, you need to choose one that can bring in the most results. This is where the selection of the rightlead generation medium comes in. And sometimes, the best methods for your business may be the most unexpected. The reason why businesses come and go is due to their inability to capture a good portion of the market. Since marketing is an ever evolving art and science, we, as marketers, would be exposed to various tools and mediums that are aimed to attract the attention of business prospects. Social media is, for a lack of a better term, a social activity.

Callbox Integrates With Salesforce: A Better, More Efficient Client Experience in Malaysia Years of innovation and hard work have been put in to give Callbox clients the best solutions for their business, as well as to enable managers and sales professionals to streamline business development. The challenge has always been to keep up with the changing times, especially with how technology evolves in exponential fashion even just in the last two decades. Callbox started out as a simple telemarketing firm, which eventually flourished into a multi-channel marketing machine. Now, in the age of cloud and automation, Callbox steps up to the plate, ready for another era of marketing savvy. In celebrating 10 years of flourishing into a stalwart player in the business-to-business industry, Callbox is taking cloud-based lead management and marketing automation to new heights. Putting the clients front and center: Callbox integrates with Salesforce Introducing Callbox DialStream: The Most Efficient Power Dialer for Salesforce What is DialStream?

Increase your Fill Form Conversions with these 7 Calls to Action If your fill forms aren’t producing enough conversions, consider tweaking your call to action. In his article for TorpedoGroup.com, Experience Oxfordshire Marketing Head Martin Walker listed the top seven calls to action that can guarantee a significant boost to your lead generation. 1. Download now! Latest Guide on Running a Multi Channel Marketing Campaign. It takes considerable time to research, write and design an eBook – so don’t give it away without getting anything back in return. Related: B2B Lead Engagement: How to get more Website Response 2. &THEN: Join Callbox for something new in Boston! Webinars are a fantastic way to position your company as a thought leader, and can provide you with an ideal platform from which to interact with your audience. Case Study: Callbox Packs Webinars for Software Company 3. Encouraging your website visitors to share your content with their network, will broaden your reach and get more people talking about your brand. Related: Building your Brand?

Not The AdWords That You Used To Know In the Smart Insights article, Google AdWords changes in 2013 – reviewing the opportunities and potential problems, Tara West outlines the changes with Google AdWords that you need to be aware of and how you can make the most of the opportunities that go with them. These changes are: Device Targeting and Bid AdjustmentsFlexible Bid StrategiesNew and Enhanced ad ExtensionsLow Search Demand keywords are not eligibleCompetitive dataAdWords Display Advertising changes Device Targeting and Bid Adjustments The most controversial change from Enhanced Campaigns has delivered is the shake up with device targeting. The AdWords interface has now changed so dramatically that you can no longer target tablets separately because Google believe they perform in the same way as desktop devices (in my experience they don’t, but who am I to argue with the big G). All devices are now targeted within one campaign, and bid adjustments are used to increase or decrease bids for mobiles. Flexible Bid Strategies

Accounting and Finance Software Software lead generation in Malaysia can be challenging and much more with accounting and finance software. It requires additional expertise which Callbox can help you with. Having worked with several Accounting and Financial software firms has helped us understand the industry, allowing us to generate quality financial software leads. With the combined efforts of e-mailers, callers and a vast database of target contacts, we can get in touch with specific decision makers such as: C-level executivesTechnology officersCertified Public Accountants (CPAs)HR managers With Callbox, you can fill your sales pipeline with warm leads interested in your finance and accounting software. Dial 60 3.2772.737 to speak with a Callbox representative.

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