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Measure Performance

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QR Code Best Practices in Print QR barcode scans grew 1200% from July to December 2010. comScore released its findings that, in June 2011, 14 million Americans scanned QR codes on their mobile phones. These numbers show the importance of QR codes and a need to get it right now rather than later. Although the list of QR code guidelines seems listed below seems long, it’s not really that hard of a task to do it right. The first step is knowledge and understanding of what to do and what not to do. Materials QR codes cannot be read on highly reflective or highly curved surfaces, especially when the light hits it just right and whites out the dark squares

Mobile Web Is Taking Over the World (and Other Internet Trends) Mobile Internet usage is on the rise. Apple's share of the mobile smartphone market is only going to increase. AT&T's mobile data traffic has increased by 4,932% over the last three years. There will be over 1 billion "heavy mobile data users" by 2013. These are just some of the stats that were shared with the audience at the Web 2.0 Summit today in San Francisco. Morgan Stanley analyst Mary Meeker led a speedy and high-charged presentation over Internet trends.

Social Marketing Blog / @flowtown This post was written by Jenny Urbano, our Social Media Manager. Here at Demandforce, we love seeing and celebrating your ideas! And more than that, we love to hear from YOU. We want to bridge the gap between us and you, so that’s why we’re offering a once in a lifetime opportunity to win a trip to San Francisco, sightsee in this amazing city, visit Demandforce headquarters and share your ideas with us!

Gartner: Windows Phone to beat iPhone by 2015 (thanks to Nokia) Imagine a world where Windows Phone is more popular than Apple’s iPhone. That may just sound like Steve Ballmer’s fantasy, but a recent Gartner report claims that it may very well happen by 2015, thanks to a boost from Nokia as Microsoft’s mobile partner. The prediction is far from crazy: I’ve argued in the past that Microsoft will doggedly fight to reclaim its mobile relevance, and it could very well achieve that with Nokia being the premiere Windows Phone 7 device maker. The firm assumes that Nokia will begin banking heavily on Windows Phone next year, which will help notch it up to the third most popular smartphone platform in the world by the end of 2013.

How To This post was written by Jenny Urbano, our Social Media Manager. Here at Demandforce, we love seeing and celebrating your ideas! And more than that, we love to hear from YOU. We want to bridge the gap between us and you, so that’s why we’re offering a once in a lifetime opportunity to win a trip to San Francisco, sightsee in this amazing city, visit Demandforce headquarters and share your ideas with us! 6 winners, and a guest of their choice will be flown out to San Francisco, California on March 12-14th, 2014, where they will stay in Union Square, spend a day at Demandforce, have dinner with the team, and explore the lovely City by the Bay! For contest rules, and how to enter, please visit our post in the Generation Demandforce Community here.

6 steps to making a more effective mobile app Is a mobile app more successful if it maximizes its user base or aims for a smaller, more dedicated fan base? As a developer, will you see a greater ROI charging upfront for your app, knowing that this will limit the number of potential app users? Or should you make your app free and offer in-app purchases, knowing that many users will never purchase any items in your app? Or is it best to offer an app for free and then begin charging later to gain greater exposure, or will this deter potential customers who may be reluctant to pay for an app that was once free? In short, what makes an app a success?

Mobile Advertising, Mobile Ad Optimization, Ads for Apps, Smaato textually.org The Flurry Blog - Mobile Application Analytics TechCrunch Mobile Marketing Blog Slashdot News for nerds, stuff that matters

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