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Creative Brainstorming: 50 Examples of The Logo Design Process

Creative Brainstorming: 50 Examples of The Logo Design Process
May 03 2011 Everyone knows how important a logo is to your identity and brand. Every business, online and offline, requires a logo. A logo represents your company and products to potential customers. Almost any designer can create a good logo, but it won’t necessarily be perfect. Creating an extraordinary logo requires a thorough design process. In this post, we’ve compiled a list of businesses that have shared a peek inside their fascinating logo design process with the public. The Logo Design And Development Process The Bounty Bev Logo Design Process “A bounty is a reward given to those who seek the best, and BountyBev brings you the reward of American Craft Beer. Grooveshark | Case study “Grooveshark is an international peer-to-peer music platform, built behind a social network online. Logo Design Process: Homespun Chili “Homespun Chili uses local and international ingredients to create one-of-a-kind meat and vegetarian chili creations. Design Process of Dimitrovi & Co. (rb)

Companies Battle With Post-It Art In Their Office Windows So, you are bored at work. What is there to do? Well, you could decorate the glass walls of your office building with Post-it pictures of your favorite animated characters. This is exactly what employees at Ubisoft Montreuil in France did. But, their neighbors across the street at BNP bank took their Post-it artwork as a bit of a challenge, and started firing back with some window images of their own. Thus, the Great French Post-it War of 2011 was born. (via Obvious Winner) Identity Guidelines for Keyboard Kahuna Logo | Logo Designer Identity guidelines for Keyboard Kahuna logo View a larger size over at my Flickr account. Read more on the development of this logo design – Logo Process – Keyboard Kahuna Identity Development . This is a single page A4 identity guide for the Keyboard Kahuna logo. I have made a version of this template available for download at end of post. What’s included This guide covers the general construction of the logo, dimensions and proportions. This is a neat way to also show the client, at a glance, the level of detail that goes into a logo, the spacing, the alignment, proportions etc. It has been a challenge to try to fit all the information I wanted onto one page, without over crowding, whilst maintaining a clean layout design. The client will get The file will be saved as a PDF file and also a layered InDesign file. Therefore, my aim is to provide each client with this ‘Dummies Guide to logo usage’ PDF guide. Identity Template for download

Most creative and interesting advertisements for 2011 It is always said that first impression is the best impression so to grab public attention towards their products the agencies and the large conglomerates stick to the creative advertisements. These advertisement techniques and unique idea helps you to spread your product or services successfully. Whether the ad is about cars, cool drinks, electronics anything which you think off; with its hilarious and creative ideas will either impress you or makes you look twice. We will take you to an excursion into the world of stunning creative ads enjoy! About the author

Bartle Bogle Hegarty | When the world zigs, zag | Global Johnnie Walker has launched a new global 'Keep Walking' integrated campaign fronted by its latest 'From the Future' spot via BBH London. This week marks the launch of major new brand work for Johnnie Walker globally and the evolution of our iconic "Keep Walking" campaign. The integrated campaign kicked off with a social content platform, #NextStep, which sees Johnnie Walker filtering the web to provide a globally curated feed of content; a service designed to inspire our communities and help them move forward on a daily basis. At the centre of the campaign is our new brand film, 'From the Future', written by Nick Gill and directed by Fredrik Bond, which marks a step change in the tone, look and feel of the Johnnie Walker brand, in a bold move to refresh and modernise its communications and make it more relevant to progressively minded drinkers around the world.

50 Free High-Quality Icon Sets - Smashing Magazine Advertisement By Daved Brosche, Naveed Javaid and Smashing Editorial Team When it comes to freebie designs, beautiful icons sets are tops. In the overview below, we present 50 beautifully designed, free and professional high-quality icons for desktop and Web design. You can also scan through our other icon-related articles: 40 Professional Icon Sets for Free Download1 Download some fresh, professional icon goodies. 35 (Really) Incredible Free Icon Sets2 Spice up your posts with nice illustrations, or enrich your desktop with outstanding dock icons. 50 Beautiful, Free and High-Quality Icon Sets Container Icon Pack5 Container Icon Pack contains 40 high-quality (256 x 256 pixel) icons in PNG and ICO formats. Baggy Icon Set6 Contains five high-quality icons in three formats (ICO, ICNS and PNG) and six sizes, ranging from 16 to 512 pixels! Round theme icons7 A beautiful set of 106 various rounded icons. Fortune 500 Badges8 Over 200 badges of famous brands, PSDs included. Smashing Magazine’s Icons

Logo design community and inspiration gallery 100 Helpful Photography Tutorials for Beginners and Professionals Photography as both a profession and a hobby is an incredibly expansive topic that covers a remarkably vast range of subjects from science and art. No matter where you lie on the professional spectrum, there is simply always more to learn. We spent countless hours scouring the web for the best content we could find and share with you, and today we'll help you expand your knowledge with 100 photography related tutorials! "There are many composition guidelines which can be applied in almost any situation, to enhance the impact of a scene. "Graphic illustrations [and explanations] of the difference between RAW and JPEG (also called JPG). A basic discussion of white balance and how to respond to different lighting situations. "Use a simple device to get perfect color in all of your shots" "What you need to know to get the most from today’s amazing high-ISO settings" "A beginner’s guide to focal lengths and how they affect photographs" "Ever wonder what it is that actually makes a camera work?

Design a Clean and Elegant Blog Layout In Photoshop CS6 In this tutorial I am going to show you the process of making a simple and clean design blog using the latest Photoshop. We are going to use the new Character Styles and Paragraph Styles to help us streamline the process. Here’s a preview of what our final result should look like. To follow this tutorial, you will need the following resources: Preparing the Canvas Step 1 In this design, we are going to use 960 gs as its framework. Click the eye icon for the 12 Col Grid layer to hide it; we are not going to need it for now. Step 2 The current canvas size is too small. Step 3 Hit Ctrl + R to reveal the ruler. Step 4 Draw another vertical guide at position 150 px, 1095 px and 1130 px. Below is our final guide inside the canvas. Preparing Color Theme Step 5 For this design, we are going to use a nice color combination from Colorlouver. Save the color combination and place it inside the Photoshop file. Preparing The Background Step 6 Click the second color, #948371, to select it. Step 7 Step 8 Step 9 Step 10

The Creators Project | James Powderly The Creators Project: So, James, how do you define your job? It seems to defy categorization. James Powderly: I guess I’m a designer, somewhere between an artist and an engineer. It sounds like you have a dream gig, but where do you get the funds to realize these types of projects? Evan Roth [another member of the EyeWriter team] and I began working together because we secured an art residency in New York City at a place called Eyebeam. What do you mean by “fake”? Well, we actually don’t have a physical lab in a specific location; we just have the website. How did someone with your skill set choose creating artistic technology instead of making weapons or equally menacing objects? I think it’s safe to say that when you reach a certain amount of technical capability you can make whatever you envision. Can you briefly explain how the EyeWriter works? Basically there’s a camera pointed at the user’s eye.

Logo design resources I’ve searched my bookmarks and gathered your top tips, culminating in this selection of sites, books, articles and designers. Resource topics Click a topic to jump to that section. Type foundries // Back to resource topics Books Catch a few more recommended reads here: A few good books. Logo history History of popular logo designs, categorised in alphabetical order with a search feature, tooThe Evolution of Tech Company Logos, how famous logos came to be, from NeatoramaThe Evolution of Car Logos, more historical insights over on NeatoramaBranding Firefox, a short insight into the history of the Firefox browser Trends “Logo trends” is a bit of an oxymoron. Articles Design agencies Independent identity designers Awards Blogs Identity Designed, case studies from around the worldIdentityworks, by Tony SpaethBrand New, Armin Vit focuses on corporate and brand identity workSpeak Up on Identity, from the now defunct Speak Up Showcases Style guides and manuals Further resources

SchleeGleixner - HOCH DIE TASSEN. 40 Outstanding Examples of Conceptual Photography Inspiration by Bill Jones 11inShare Conceptual photography essentially is the photographer trying to convey a message or “concept”. Below are some great examples of conceptual photography to inspire you. Alexander Gubin Xabier.M Dylan-K (Matt(ikus) Andre Arment Abel Tonkens Santy Ago Dave Nitsche Nasey Piet Flour Simona Cristureanu Clyde Beamer Victoriano George Gradinaru Deborah Parkin Lina Ianeva Lars Raun Christopher Stanczyk Mustafa Celikel Radu Voinea A.madestra. spin360 Tim Johnstone Jessica Mejias eh.svepsfini highverbalfan Ben Heine Brenvisions Clara Zamith olivia house laurenlemon gwichin David J. Cristina Grosan Aradan Geoffrey Coussy svibilsky Like Our Site? 57 Comments

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