10 Common Mistakes In Logo Design - Smashing Magazine
With the power of the Web, and more eyes watching than ever, it’s important for a business to communicate its unique message clearly. The easiest way to recognize a company and distinguish it from others is by its logo. Below, we go through 10 common logo design mistakes that you should avoid if you want to create a successful and professional logo. 1. Avoid websites that promote ridiculously cheap logo packages. A professional business should look professional. Here are the most common reasons why many logos look amateurish: The business owner wanted to save money by designing the logo quickly themselves.A friend or relative who claims to know a little about graphic design does it as a favor.The wrong people are commissioned. All of the above can result in disastrous outcomes. Here are the advantages of hiring an established and professional logo designer: 2. Focusing on current logo trends is like putting a sell-by date on a logo. 3. 4. 5. 6. 7. This is a very common mistake. 8. 9. 10.