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10 Twitter Tools To Help You Track And Perform Better

10 Twitter Tools To Help You Track And Perform Better
I’m guessing if you are reading this is because you use or want to use Twitter for more than just pure fun. Maybe you even have an objective in mind. Maybe you are trying to convert followers into prospects for your product or service or you are trying to increase traffic to your website or blog. Whatever those objectives are, having the right tools handy is always important. Think of a traditional marketing campaign, big or small, there are tools that help you measure your performance, compare with the competition, manage your cost, track your conversion rate and many more that will allow you to adjust your strategy and go after the right prospect. Social media is no different, but I’m sure at some point you have felt that Twitter doesn’t provide you with those tools. The good news is that there are applications out there that you can use to get some visibility on how you are doing and help you get in front of the right public. 1. 2. 3. One of my favorites. 4. 5. 6. 7. 8. 9. 10.

TWEET IDEAS: 13 Things to Do on Twitter Besides Tweet Tired of delivering the typical stream of status updates on Twitter? Why not try some of the following ideas for other things you can do with the service? Thanks to an open API and a philosophy of interconnectivity, Twitter's vast array of third-party services has you covered on a number of alternative uses for the famed microblogging tool. Let's take a look at a few of them. 1. Share Files A service called FileSocial provides a great way to send files smaller than 50 MB. If you want to send a person-to-person file privately, check out FileTwt. 2. Routinely running out of those business cards made of dead trees? When you sign up, the service will pull in the data from your Twitter profile as starter information, and you can add other details to customize your card. 3. Music lovers have a lot of options in this category (see 10 Ways to Share Music on Twitter). 4. The media-specific Twitter tools abound, with a goodly number of options available for image sharing here too. 5. 6. 7. 8. 9. 10.

Metrics for the Busy Community Manager | WiserEarth Blog The Metrics At each stage along the Engagement Pyramid, community members are engaged in different activity and that behavior signature can be turned into a metric and monitored. Generally speaking people higher up the pyramid are engaged in the activities lower down as well: for example a community Evangelist is almost always a Contributor as well. We recommend you consider tracking what you can of the metrics below but customize them to match your specific community goals. For example, if you are all about videos testimonials you would want to know about how many videos were uploaded, viewed, and shared. The Tools Google Analytics: By far the most powerful and yet relatively simple approach to gathering data about visitation is by using Google Analytics. Internal Analytics: Many community platforms provide their own analytics. Member Surveys: Good old fashioned customer surveys using services like SurveyMonkey, are a great way to get at more intangible information. The Review Process

twitter4pd - home Online brand reputation or social media listening software – a review of 26 tools > Smart Insights Digital Marketing A comparison of 36 social media monitoring software tools There are a bewildering number of social media monitoring tools to chose from. A July 2012 comparison of social media monitoring tools by Ideya Ltd shows that there are around 250 tools available. How to decide which tool(s) is best for you? Knowing how to decide on the best tool is certainly challenging. The bulk of the work on the original post was completed by a specialist, Michael Brewer of Clerestorey who compiled this comprehensive directory of the leading social listening tools tools to support his work in advising clients on monitoring their brands in social media. With so many well-regarded tools, from free to paid, it’s difficult to know where to start. 1. Reputation management tools have been categorised as a form of software in different ways, for example Take your pick! I have highlighted the most widely used tools in each category with an asterisk. 2. 3. 4. Dave Chaffey and Michael Brewer

Getting Things Done with Twitter – Emily Chang - eHub After three years on the web, Twitter has become more than just another micro-blogging client. A whole industry of web applications have sprung up to extend and capitalize on Twitter’s capabilities, from the ridiculously silly, to the gobsmackingly useful. If Twitter is not already a part of your daily life, these applications can give you a whole new perspective on the idea of Getting Things Done. For the most part, you can sign up for external Twitter applications with your existing Twitter account. Financial TweetWhatYouSpend is exactly what it sounds like. StockTwits is a Twitter community for people who are obsessed with stocks. Similar to StockTwits, FxTwits is a Twitter community centered around finance; the difference is that it’s focused on currency pairs. CheapTweet is a Digg-like site that combines the power of Twitter users and search to scrape up the best bargains online. Currently in beta, Twizon searches Twitter for mentions of Amazon deals. Reminders & Tracking Scheduling

10 Social Media Monitoring / Analytics tools for Measuring Social Media “I always tell people when they start talking about ROI on Social Media, well, what’s the Return On Ignoring?” - Jeffrey Hayzlett, Kodak. Social Media Monitoring ? - Social Media shouldn’t be measured like SEO analytics on your site. Heck, you won’t even see the referrals as good as an SEM campaign with social media. - Social Media measurement has got to do with many “intangible” signals. Now, this is a grey area but measuring social media (at least at this point of time) has got a lot to do with “intangible” or “volatile” signals. - Social Media monitoring is probably a better word than Social Media measurement. Why ? Phew ! 1. Ridian6 is a popular social media monitoring tool that helps you track quite a lot of signals and get insights into your brands performance on various social media channels. 2. 3. An eye candy this one. 4. 5. Social Mention is a web based tool that makes it simple. 6. This one is a bit different from the rest of the lot. 7. 8. 8. 9. 10.

Top 50 Twitter Tracking and Analytics Tools With over 70 Million users on Twitter, it is definitely the “buzz” word of the year. Yet there are people who do not know about tracking and analyzing their stats, influence and success on Twitter. Today there are many social media tracking and analytics tools available that can track your performance on social media sites like twitter. These tools are essentially tweet analyzing software that assists a company/individual with various kind of analysis including sentiment, behavioral and other analysis. TwitterCounter is a great twitter service that offers updated statistics of your followers, following, and daily tweets. 2.Twitteranalyzer It is an interesting tool that helps to get all kind of statistic chart about you and your friends behavior at Twitter site. 3. Tweetstats graph down your twitter stats including, tweets per hour, per month, tweet timeline, and reply statistics. 4. 5. 6. What do they tweet about? 7. 8. 9. 10. 11. 12. spy 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24.

The Journalist's Guide to Twitter Leah Betancourt is the digital community manager at the Star Tribune in Minneapolis, Minn. She is @l3ahb3tan on . Journalists are using Twitter to engage with their audience, connect with sources and continue building their personal brands. The 140-character format forces writers to focus their attention and get to the point quickly. But this isn’t just sound-bite style reporting. I talked with some reporters about Twitter and how they use it. Twitter enhances reporting Jason DeRusha, who’s @derushaj on Twitter, a reporter at WCCO-TV in Minneapolis, uses Twitter daily as part of is his job. DeRusha uses it specifically to crowdsource stories and promote his work. He often puts his questions on Twitter at the start of the day, and then his followers (more than 2,200) help him come up with angles, or chime in with their opinions. DeRusha’s first Twitter success story was in late 2007. Twitter tools Muck Rack is a site compiled of real-time Twitter activity by journalists. Tracking tweets

Nineteen Free Twitter Tools that Turn Twee Image via CrunchBase Twitter hosts approximately one million tweets per hour. In mid-September, the site will accept its 4 billionth tweet. Everyone knows there is wisdom in all that group thought--some even predict Twitter could be the next Google--but how can you tap the brainpower of Twitter's 6 million (give or take) users? That's Twitter's $64,000 question (or, according to Scoble, the $5 billion question). The reason there's so much hype about a microblogging tool with almost no apparent means of revenue or profit is that everyone realizes the amazing value contained in all those 140-character status updates. What does this mean to you as you conduct research to assist your clients, your small business, or other interests? There are plethora of paid services and tools available for monitoring sentiment and knowledge, but since the R&D budget for Experience: The Blog is somewhat south of $.01, I cannot share any insights about these offerings. Track Tweet Volume

169742 from socialmediatoday.com The 2010 Edelman Global Trust Barometer released today might motivate you to take another look at your 2010 PR and social media strategy. For the first time trust and transparency rank as important to corporate reputation as the quality of products and services. In fact, in the U.S. and in much of Western Europe, those two attributes rank higher than product quality—and far outrank financial returns. “We're seeing a vastly different set of factors driving reputation than we did 10 years ago<” says Richard Edelman. The most credible voice for a company has shifted back to academics/experts or industry analysts. The credibility of mainstream media, including television, newspapers, and radio, continues to wane. In the U.S., the credibility of television news dropped 20-plus points in two years (from 43 points in 2008 to 20 points in 2010). Join us for a webinar on engagement as a PR strategy Feb 11th at 10 am PST and 1pm EST. Link to original postLink to original post Connect: Authored by:

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12 Twitter Tools Every Event Marketer Should Know About | Experi Twitter has about 18 million active users, which is forecast to grow to 26 million active users in 2010. In a recent survey by Champion Exhibition Services, it was found that 54% of association event marketers use Twitter. Of these, 82% used Twitter to create a buzz before an event, and 68% use Twitter to support PR efforts. One way to advance the conversation around using Twitter for event and experiential marketing is to leverage third-party applications. Twellow: The Twitter yellow pages. Icerocket Twitter Search: There are several Twitter search tools out there. Tweet Later: This is one of my favorites for event marketers. Tweetdeck: Monitoring the conversation around your event is critical. Tweetbeep: A very useful tool that monitors keywords and links and sends activity alerts by email every hour. Twtvite: a free event management tool that helps you organize and promote local Tweetups (informal social gatherings of people with like interests). Twitcam: Create a live twebcast!

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